How to delete a photo on Google My Business: step-by-step guide?
Would you like to know how to remove a photo from your Google My Business profile? This step-by-step guide will show you how to do it easily and efficiently.
How do I disable reviews on Google My Business?
It's essential to know how to effectively manage these reviews, and sometimes, disable those that are unfair or malicious. Find out how to navigate this digital labyrinth to protect and strengthen your e-reputation.
E-reputation Expert Interview #4: Gwenola de Crémiers, Photographer at artshooting.fr
Working on your image is all about having that reflex and adding that little something extra that makes all the difference to the seriousness of your entrepreneurial life and your day-to-day communication actions. That's what today's corporate shoot with Gwenola is all about.
The double effect of a Google listing suspension: when your customers receive an error message
The suspension of a Google Business Profile (formerly Google My Business) not only impacts a business's visibility on Google. It also triggers a side effect that is often overlooked, but has far-reaching consequences for a company's reputation: all customers who have left a review receive an automatic notification that their message is no longer visible... with an ambiguous, even worrying message.
How to write an effective response to a google review?
Responding to a Google review is a crucial step in maintaining and improving your company's reputation. A well-written response can turn a negative review into an opportunity to demonstrate your commitment to customer satisfaction. [...]
How do I register on Tripadvisor as a restaurant owner?
Find out how to register on Tripadvisor as a restaurant owner to optimize your online presence and attract new customers. Follow this simple and practical guide to benefit from the advantages of this influential platform and improve your visibility.
Trustpilot: an unbalanced system? Here’s what the figures reveal (and how to react)
Trustpilot is one of the world's best-known review platforms. For many companies, it's a must, an online showcase that needs to be closely monitored. But behind this façade lies a less glamorous reality: a system that often seems to put brands at a disadvantage, whether they are customers or not.
How to delete your Google My Business account easily?
There may be times when you want to delete your Google My Business account for a variety of reasons. Whether it's to avoid negative reviews that can damage your digital reputation, or for privacy reasons, deleting your Google My Business account can seem complex. Fortunately, with the right steps, this task can be accomplished easily and efficiently.
How can you improve your ranking on Tripadvisor?
Improving your ranking on Tripadvisor is crucial to increasing the visibility of your establishment and attracting more customers. By understanding the fundamentals of Tripadvisor's algorithm, you can optimize your online presence effectively. The quality, quantity, frequency and consistency of reviews are key factors in improving your popularity index.
How and what to connect between your website and your Google My Business listing?
Optimize your local SEO by connecting your site to Google My Business! Track clicks, microdata, customer reviews, automation... Discover how to boost your visibility and attract more customers. 🚀
Understanding the importance of customer centricity in corporate strategy
In an increasingly competitive economic environment, it's crucial for companies to stand out from the crowd by adopting a customer-centric approach. This philosophy, which places the customer at the center of all strategic [...]
Effective customer loyalty strategies
Customer loyalty is an essential pillar of any company's long-term success. In an increasingly competitive business environment, it's crucial not only to attract new customers, but also to keep them engaged and satisfied. [...]
Google my business: History and review of the initial release date
Launched in 2012, Google My Business revolutionized the way local businesses could promote themselves online. Thanks to this platform, SMEs were able to optimize their visibility on Google's search engine, attracting more customers [...]
How to add a restaurant on Tripadvisor: a step-by-step guide?
Adding a restaurant to Tripadvisor is a crucial step in increasing your online visibility and attracting new customers. This step-by-step guide will walk you through the process, from creating your restaurant listing to [...]
Google My Business: how long does it take to optimize your profile?
Optimizing your Google My Business profile is essential for improving your online visibility and attracting more customers. However, many people wonder how long it takes to see the results of this optimization. It's important to [...]
The pitfalls of Solocal and Yellow Pages for retailers
Many retailers are looking to improve their local visibility online. To meet this demand, Solocal (formerly Pages Jaunes) offers SEO and digital advertising solutions. While the offer may seem tempting on paper, many professionals find themselves trapped by restrictive contracts and ineffective services. Here's a detailed analysis of the problems encountered.
How does Tripadvisor work: a practical guide for travellers?
Are you passionate about travel and want to make the most of your adventures? Tripadvisor is the ideal tool to accompany you on your peregrinations. This online platform, a veritable mine of information, [...]
Google bug: customer reviews have been disappearing for days – what can you do?
For several days now, a bug has been affecting Google Business Profile listings, causing customer reviews to suddenly disappear. Many businesses are left with missing reviews, which can impact their online visibility and credibility. If you're affected, here's a guide to understanding the situation and trying to recover your reviews.
The hidden costs of a bad online reputation: an underestimated danger for businesses
The hidden costs associated with a bad reputation can be far more devastating than anticipated, affecting key aspects of the business. Here are five hidden costs that most managers don't discover until it's too late.
How to stop appearing on Tripadvisor: a practical guide?
Managing your establishment's online presence can sometimes be a challenge. If you no longer wish to appear on Tripadvisor, it's essential to understand how the platform works and the steps you need to [...]
Google My Business integrates SMS and WhatsApp: a revolution for businesses?
SMS and WhatsApp messages can be directly integrated into GMB, enabling faster, smoother interaction. This new feature offers major opportunities for professionals wishing to improve their customer service and increase conversions.
Retailers, B2B or B2C companies, organisations, do you want to improve your digital visibility and reputation?