How Tripadvisor works: a complete guide for users?
Tripadvisor is one of the world's most popular travel platforms, offering users a space to share their reviews and recommendations on a multitude of places, from hotels and restaurants to tourist attractions and [...]
Suspended Google My Business listing: identifying the suspension level
Why does Google apply these suspensions? The answer lies in the three possible levels of suspension: the Google account itself, the Business Profile account or the listing as such. Each level has its own specific causes, consequences and solutions.
How do you know if your website has been penalized by Google? A practical approach for SMEs and VSEs
There are tools and solutions to help you diagnose this type of problem and remedy it quickly. Here's a practical guide, specially designed for SMEs and VSEs, with direct links to essential tools.
Find a GMB review collection link without owning it
The "Review Link Generator for Google My Business" Chrome extension is here to help if you don't have access to your Google my business back office, or if you want to start collecting reviews on a listing you don't yet own. The process allows you to generate a direct link to a company's Google review section.
The advantages of being a local guide on Google
Being a Local Guide on Google offers many advantages, for both individuals and businesses. The program, known as Local Guides, enables users to share their local experience and knowledge by writing reviews, posting [...]
SEO Expert Interview #3: Sylvain Le François, CEO of Backlinks.fr
The backlink market... essential for any company seeking visibility and traffic on its site (and in its store). Interview with one of France's leading providers: Sylvain Le François of Backlinks.fr
Send SMS to request google reviews
Business E-réputation is proud to present its new partner: SMS Avis. This innovative solution makes it possible to collect, manage and promote customer reviews efficiently, thanks to a simple, intuitive approach. And at an ultra-competitive price compared with the competition.
Understanding the customer journey: key steps for improving the user experience
The customer journey is a crucial concept in marketing and user experience. It represents all the stages through which a consumer passes, from the recognition of his or her need to the search [...]
Energy renovation: 5 criteria for selecting the best craftsman in 2025
Discover 5 essential criteria for selecting a qualified energy renovation craftsman in 2025. Certifications, guarantees, quotes: optimize your work with complete confidence. SPOILER: it's all about e-reputation!
How can you assess customer satisfaction with an effective questionnaire?
Evaluating your customers' satisfaction is essential to understanding their needs and improving your products or services. A well-designed satisfaction questionnaire gathers valuable information about your customers' experiences and expectations. By asking the right [...]
How can I recover my Tripadvisor account easily?
Recovering your Tripadvisor account can sometimes seem complicated, especially if you no longer have access to your e-mail address or have forgotten your login details. However, with clear steps and practical advice, it's [...]
Google My Business keywords: How to optimize your local visibility
Improving your local online visibility is essential for any business wishing to attract more customers. Google My Business keywords are a fundamental pillar for optimizing your business listing and increasing your profile in local searches. [...]
How to appear on Google Maps to increase your local visibility?
Appearing on Google Maps has become essential for businesses looking to increase their local visibility. By optimizing your local SEO, you can not only attract more customers, but also strengthen your online presence. [...]
Understanding the role of a local guide on Google
Discovering authentic places and getting reliable information on your travels just got easier thanks to local guides on Google. These local enthusiasts share their opinions, photos and knowledge to enrich Google Maps, offering [...]
Google Card rules for medical practices and practitioners
Here's a recurring case that requires some clarification: Professionals in direct contact with patients or customers, such as doctors, lawyers, dentists, real estate agents, etc., can have a separate list from that of their main establishment.
Local SEO Expert Interview #2: Sébastien Schuller, CEO of Karedess
There are people like that, where everything just happens, and trust is built up step by step... And that's the case with Sébastien Schuller, CEO of the Karedess agency. It's not competition. No! it's an enlarged offer... ;-) Come on, Sébastien, let's start the interview!
Local SEO Expert Interview #1: Eldar Cohen, creator of localdominator.com
For some time now, I've had the ambition to open up the editorial content of the Business e-reputation site to experts and creators of tools related to SEO and local referencing. This is the very first of what I hope will be a long series.
Webinar collecting opinions CCI belfort and Laboutic.fr
On Monday September 2, to get the new school year off to a good start, I had the chance to take part in a webinar for the CCI du Territoire de Belfort and their entrepreneur support module. The ereputation webinar was on my favorite subject: collecting opinions!
How to increase the local visibility of your digital assets (sites, GMB, GBP, etc.)
Here are the essential steps to follow, based on a case study of a local cleaning services company in the French market.
Economie.gouv.fr talks about online reviews and e-reputation ?!?
2 articles have caught my attention in recent weeks, one on online reviews and the other on E-reputation, so I thought I'd share my expert point of view.
New tool to remove reviews from your Google business profile
Google has just launched a new management tool for removing (negative) reviews left on your Google My Business listing. I talk about it at the end of this article. It's an opportunity for me to list the (legal) solutions available for removing a Google review.
Retailers, B2B or B2C companies, organisations, do you want to improve your digital visibility and reputation?