Tips and methods for optimising your E-reputation and the ratings and reviews left by your customers on Google My Business
Tips and methods for optimising your E-reputation and the ratings and reviews left by your customers on Google My Business
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About Nicolas Laustriat

Diplômé du CESI, concepteur, intégrateur multimédia, j’ai longtemps travaillé en free-lance début 2000, avant d’intégrer EQUANCY, cabinet de conseil stratégique en Marketing et Communication, où j’ai déployé la nouvelle stratégie de communication online de LAFARGE en 2003. Redevenu indépendant en 2006, mon expertise interpelle et me permet en 2009, en plus de mon activité de consultant digital, d’intégrer la CEGOS en tant que formateur sur les modules Gestion de projet web, e-reputation et référencement. En 2010, j’intègre l’INHESJ (Institut National des Hautes Etudes de la Sécurité et la Justice) pour présenter aux grandes entreprises internationales l’évolution des pratiques d’influence online. J’accompagne aussi bien des grands comptes dans l’excellence de leur utilisation du média Internet (bonnes pratiques, mutualisation et déploiement, gestion de crise etc.) que des chefs d’entreprise et des marques soucieux de surveiller (et soigner) leur e-reputation ou des agences de communication (en marque blanche). Témoignages de mes clients : https://www.business-ereputation.com/avis-clients/

Google introduces media/social networking links to company profiles

By |08/22/2023|Google My Business, Non classifié(e)|

The recent Google Business Profile update offers a new opportunity for businesses to boost their online visibility by allowing links to their social media profiles to be added directly to their Google profile. It is currently being rolled out worldwide, and will soon be available in France...

Measures and assistance for professionals affected by the riots in July 2023

By |07/06/2023|Retailer / Merchant|

The riots of July 2023 have left their mark and a bitter taste! To deal with these situations, the government has put in place a range of measures to support professionals affected by the deterioration of their businesses. Here's a detailed overview of these initiatives, as well as advice on how to make the most of these opportunities.

When to create a Google Business Profile (Google My Business)?

By |07/05/2023|Google My Business, Non classifié(e)|

This may seem a simple question, but it has a huge impact on the strategy and visibility of your listing... It's not for nothing that Google also asks you for the date of creation of your establishment in the form. Here, I'll go into all the cases in detail, and present my ideal vision.

Digital transformation: how can you finance it as an SME or retailer?

By |06/29/2023|Facebook, Google My Business, Non classifié(e)|

The future is digital, and our SMEs and retailers (for the most part) have understood this. But the question remains: how to finance this essential digital transformation? The French government has thought of you, and introduced the digital cheque. We tell you all about it.

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