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Retailer tips: visibility, reviews, local SEO
Tips and methods for optimising your E-reputation and the ratings and reviews left by your customers on Google My Business
Tips and methods for optimising your E-reputation and the ratings and reviews left by your customers on Google My Business
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Being a merchant today means more than offering great products or customer service — it means being visible online, managing your reputation, and attracting customers both physically and digitally.

In this section, we provide tailored advice for retailers, shop owners, and independent merchants who want to grow their business through better online presence and reputation. Whether you’re running a local store, a boutique, or a franchise, the goal is the same: be chosen before competitors — and that starts online.

We explore topics such as optimising your Google Business Profile, handling customer reviews, using social media effectively, improving local SEO, and driving foot traffic with digital tools. These articles are grounded in real merchant needs — no theory, just practical insights that you can apply immediately.

You’ll learn how to engage with your local community, boost your online visibility, respond to feedback professionally, and turn satisfied customers into advocates.

Digital tools are not just for big brands. Used smartly, they give local merchants the power to compete, grow and build strong reputations.

Welcome to the section dedicated to merchants who want to be visible, trusted, and ready for the next level.

Suspended Google My Business listing: identifying the suspension level

By |01/27/2025|Business, Google My Business, Retailer / Merchant, SEO Expert|

Why does Google apply these suspensions? The answer lies in the three possible levels of suspension: the Google account itself, the Business Profile account or the listing as such. Each level has its own specific causes, consequences and solutions.

New tool to remove reviews from your Google business profile

By |07/31/2024|Business, Google My Business, Retailer / Merchant|

Google has just launched a new management tool for removing (negative) reviews left on your Google My Business listing. I talk about it at the end of this article. It's an opportunity for me to list the (legal) solutions available for removing a Google review.

Tips for Google listings of companies without customer reception & physical business premises

By |03/11/2024|Google My Business, Non classifié(e), Retailer / Merchant|

You don't have a shop where you can welcome your customers? Do you run an online-only business? Maximize your online impact and expand your local audience with these consolidated tips designed to boost the use of Google My Business in the discovery of your business.

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