Artificial intelligence and fake reviews: how ChatGPT is disrupting TripAdvisor and other review platforms
Artificial intelligence raises ethical questions about its use, particularly when it comes to online reviews.
How to deal with poor Google Business Profile ratings like a pro?
It's important to know how to handle bad Google reviews professionally. In this article, we'll give you some tips on how to handle bad Google My Business reviews like a professional.
How can companies protect themselves against fake online reviews?
Fake online reviews are a scourge for businesses, fortunately, there are steps businesses can take to protect themselves against fake online reviews.
Google local campaigns for retailers: a good idea or not?
Google Local Campaigns via Google Business Profile is a digital marketing tool that enables local merchants to promote their business on Google Maps and in local search results.
How Google Maps fights false contributions with artificial intelligence and machine learning
Following the article on the subject of fighting spam on google maps, I thought I'd take a closer look at the subject and give you a summary...
Key factors for Google My Business positioning and performance
We'll examine the key factors that influence the positioning and performance of your business listing in Google My Business.
Why isn’t your website ranked in the top 3 (pack 3) of Google Maps?
Having trouble ranking your website in the Google Maps 3 pack? You're not alone. Every day, companies and retailers of all sizes find that their website doesn't appear on the first page of search engine results.
102 Online platforms to create your company profile and get reviews or stars
I often talk about Google My Business / Google Business Profile here, because it's the one that displays very well and very strongly in Google search results. But there are plenty of others around the world, depending on your activity, where it would be perfectly possible to open a .... listing. I've listed 107 of them for you.
What are the alternatives to the Google My Business local service for retailers?
There are alternatives to GMB that can help promote your business. Let's take a look at some of the most popular alternatives.
New GMB feature: Profile power
Now online to help listing owners determine the level of optimization still possible. Please note that this is the level of optimization as seen by Google... and not as seen for local SEO or marketing optimization...;-)