The building and public works (BTP) sector encompasses a number of trades such as bricklayers, painters, plasterers and so on. These craftsmen need to maintain a good reputation if they are to retain their clientele. Find out more about the importance of a good reputation for building and civil engineering craftsmen, especially masons.
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Summary and contents of the page
What does a solid reputation mean for a mason?
In all construction work, the mason is at the heart of the site. He's just as much involved in the structural work as in the finishing touches. He's the one the customer trusts most. That's why it's so important for him to build up a solid reputation. Indeed, a good reputation is essential to the success of your business. This is particularly true in the construction industry, where customers choose their suppliers based on their references, but above all on the impression they have left on previous customers. A good reputation means you benefit from free recommendations from satisfied customers, which in turn increases your customer base. A good reputation suggests that you are a competent and professional mason.
However, having a solid reputation requires you to be reliable and to keep your commitments as a construction professional. Maintaining this reputation is an important part of growing your business.
Why is the reputation of "bricklayers" often negative?
Masonry is physically demanding work. The reputation of bricklayers is often negative, as each one is led to set his or her own fee according to his or her own judgment of the effort involved. As a result, not only can masons no longer find enough manpower to get the job done on time, but many of them are also dishonest in their choice of building materials for their customers.
What are good interpersonal skills for a bricklayer?
It's important for a bricklayer to be free of bad reviews if he's to persevere in his trade. A good relationship with a mason means that he is competent and reliable. He is able to carry out the work entrusted to him. He honors the trust his customer has placed in him by responding promptly to the latter's needs.
Why should bricklayers use Google Business Profile (formerly Google My Business GMB)?
As a bricklayer, it's advantageous to have a Google My Business page. It's a web service like the site that helps you publicize your business while consolidating your e-reputation. In fact, thanks to its Google business profile, which provides information on your entire business (full address and references), it gives you the opportunity to attract new customers from among the thousands of Internet users who will be using the Google search engine to find a bricklayer. With a Google review, your future customers can rate you by commenting on your profile. These comments give you a Google rating, which will only improve your image and give you a solid reputation.
Are you looking to optimise your Google listing? To get real and good customer reviews?
Discover the simple method that will allow you to always be first and ahead of your local competitors in Google My Business
