Yes, you can now easily change the name of your company on Google my business! But beware, there are robots and human moderators who will check this new name (and you may have to justify it!). This name can sometimes also be optimized for better visibility in search results. Beware, however, of using trade names that may be frowned upon by the general public, as this depends on the context and your activity. For example, if you’re a car dealership, you may very well use brand names. I explain all this in my method (and especially how to fit into the Google validation boxes).
Can I change my company name on Google?
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About the Author: Nicolas Laustriat
I am a CESI graduate, designer and multimedia integrator. I worked as a freelancer for a long time at the beginning of 2000, before joining EQUANCY, a strategic marketing and communication consultancy, where I deployed LAFARGE's new online communication strategy in 2003. Having become independent again in 2006, my expertise attracted attention and in 2009, in addition to my work as a digital consultant, I joined CEGOS as a trainer on the web project management, e-reputation and SEO modules. In 2010, I joined INHESJ (Institut National des Hautes Etudes de la Sécurité et la Justice) to present the evolution of online influence practices to large international companies. I assist major accounts in their excellent use of the Internet (best practices, sharing and deployment, crisis management, etc.), as well as business leaders and brands concerned with monitoring (and maintaining) their e-reputation, and communication agencies (white label). Testimonials from my clients: https://www.business-ereputation.com/avis-clients/