Avec la concurrence entre les assureurs, il est important de savoir comment gérer positivement sa réputation. Heureusement, Google My Business propose une méthode pour aider ceux qui veulent maintenir leur bonne renommée sur le marché. Voici l’essentiel sur comment utiliser cette méthode et les avantages qu’elle peut offrir à votre entreprise.
Summary and contents of the page
Quelles sont les attentes des clients d’un professionnel de l’assurance ?
Les clients d’un professionnel de l’assurance attendent généralement des conseils éclairés et une bonne gestion de leurs dossiers. Ils veulent également que leurs questions soient traitées rapidement et efficacement. Enfin, ils apprécient les professionnels de l’assurance qui sont à l’écoute de leurs besoins et qui se battent toujours pour la satisfaction client en proposant un service de qualité.
Quelles sont les difficultés souvent rencontrées par l’entrepreneur assureur ?
Insurance is a highly competitive industry, and insurers continually face many challenges in winning customers.E-reputation is one of the main factors influencing potential customers, and it is therefore important for insurers to ensure that it is as good as possible.
Online reviews are an excellent source of information about a company's reputation, and Google My Business is one of the most useful tools for monitoring them. This tool enables companies to manage their online reviews, respond to comments and track trends. By following these steps, insurers can significantly improve their online reputation and win new customers by offering tailor-made services, for example.
Why are digital notoriety and reputation key to an insurer's success?
Online reviews have become indispensable for consumers seeking reliable information about companies and their products. Insurers are no exception to the rule, and digital reputation has become one of the key success factors for these companies.
A recent study showed that over 80% of consumers consult online reviews before making a purchasing decision. This means that if you don't have a good digital reputation, you risk losing many potential customers.
Fortunately, there are simple and effective ways to improve your digital reputation. Google My Business is one of the most powerful tools at your disposal. Thanks to your google business profile, you can manage your online reviews, interact with your customers and control what people see when they search for your company on Google.
How can Google Business Profile help insurers?
When you create a Google My Business profile for your insurance business, you can add important information about your sign. This may include:
- your address ;
- your telephone number ;
- and contact information.
You also have the option of obtaining a google rating from your customers. These are crucial for potential prospects looking to find out how to get in touch with your company. What's more, by creating a GMB profile, you can also add photos of your company and employees, which can humanize your brand and encourage customers to do business with you. Now you can take full advantage of this Google service.
Are you looking to optimise your Google listing? To get real and good customer reviews?
Discover the simple method that will allow you to always be first and ahead of your local competitors in Google My Business
