{"id":9046,"date":"2023-07-04T10:14:30","date_gmt":"2023-07-04T10:14:30","guid":{"rendered":"https:\/\/www.business-ereputation.com\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/"},"modified":"2025-10-22T12:22:48","modified_gmt":"2025-10-22T12:22:48","slug":"apresentacao-do-elevador-as-vantagens-do-google-my-business","status":"publish","type":"post","link":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/","title":{"rendered":"Apresenta\u00e7\u00e3o do elevador: As vantagens do Google My Business"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><strong>Pedem-me muitas vezes para resumir as vantagens do Google My Business para as PME e os empres\u00e1rios&#8230; por isso, decidi criar um pequeno infogr\u00e1fico que resume (e facilita a compreens\u00e3o) os benef\u00edcios em 6 pontos. E para o apresentar, escolhi o m\u00e9todo &#8220;ELEVATOR PITCH&#8221;. <\/strong><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">Resumo e conte\u00fado da p\u00e1gina<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#O_que_e_um_elevator_pitch\" >O que \u00e9 um elevator pitch?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#Em_poucas_palavras_quais_sao_as_vantagens_do_Google_My_Business\" >Em poucas palavras: quais s\u00e3o as vantagens do Google My Business?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"O_que_e_um_elevator_pitch\"><\/span>O que \u00e9 um elevator pitch?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>O elevator pitch \u00e9 uma ferramenta de comunica\u00e7\u00e3o essencial para qualquer empres\u00e1rio ou propriet\u00e1rio de uma empresa. \u00c9 uma apresenta\u00e7\u00e3o concisa da tua empresa ou ideia de neg\u00f3cio, que deve ser convincente e atraente, tudo em menos de dois minutos &#8211; a dura\u00e7\u00e3o de uma viagem de elevador, da\u00ed o nome. <\/p>\n<p>Um bom elevator pitch tem tr\u00eas elementos-chave: quem \u00e9s, o que fazes e o que te torna diferente. Para um empres\u00e1rio, pode parecer algo como: &#8220;Sou o propriet\u00e1rio da &#8216;La Petite P\u00e2tisserie&#8217;, uma padaria artesanal que oferece pastelaria biol\u00f3gica e local. Distinguimo-nos pelas nossas receitas \u00fanicas, baseadas em tradi\u00e7\u00f5es familiares, e pelo nosso compromisso com o desenvolvimento sustent\u00e1vel&#8221;. <\/p>\n<p>O elevator pitch n\u00e3o \u00e9 apenas para encontros casuais. Pode ser utilizado em muitos contextos, como reuni\u00f5es de networking, entrevistas de emprego ou feiras comerciais. \u00c9 uma excelente forma de captar a aten\u00e7\u00e3o do teu p\u00fablico e causar uma impress\u00e3o memor\u00e1vel.  <\/p>\n<p>No final do dia, um elevator pitch bem sucedido d\u00e1 ao teu entrevistador uma vis\u00e3o clara da tua empresa e leva-o a querer saber mais. Como empres\u00e1rio, este \u00e9 um trunfo essencial quando se trata de atrair clientes, parceiros ou investidores. <\/p>\n<p>Como j\u00e1 deves ter percebido, este m\u00e9todo pode ser utilizado para uma s\u00e9rie de coisas, apresentando uma pessoa, uma marca ou mesmo um produto\/servi\u00e7o. Aqui, no nosso caso, \u00e9 o Google My Business (tamb\u00e9m nos vamos ter de habituar a cham\u00e1-lo pelo seu novo nome, Google Business Profile). <\/p>\n<h2><span class=\"ez-toc-section\" id=\"Em_poucas_palavras_quais_sao_as_vantagens_do_Google_My_Business\"><\/span>Em poucas palavras: quais s\u00e3o as vantagens do Google My Business?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: center\"><img decoding=\"async\" class=\"alignnone wp-image-3812 size-full\" src=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/infographie-les-avantages-de-google-my-business.jpg\" alt=\"Vantagens do Google My Business\" width=\"1000\" height=\"1000\" srcset=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/infographie-les-avantages-de-google-my-business-66x66.jpg 66w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/infographie-les-avantages-de-google-my-business-100x100.jpg 100w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/infographie-les-avantages-de-google-my-business-150x150.jpg 150w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/infographie-les-avantages-de-google-my-business-200x200.jpg 200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/infographie-les-avantages-de-google-my-business-300x300.jpg 300w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/infographie-les-avantages-de-google-my-business-400x400.jpg 400w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/infographie-les-avantages-de-google-my-business-500x500.jpg 500w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/infographie-les-avantages-de-google-my-business-600x600.jpg 600w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/infographie-les-avantages-de-google-my-business-700x700.jpg 700w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/infographie-les-avantages-de-google-my-business-768x768.jpg 768w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/infographie-les-avantages-de-google-my-business-800x800.jpg 800w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/infographie-les-avantages-de-google-my-business.jpg 1000w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>Podemos resumir em 6 pontos\/vantagens o Google My Business, um servi\u00e7o da Google que agora (em 2023) \u00e9 mais uma rede social do que um diret\u00f3rio:<\/p>\n<p>1\/ APAR\u00caNCIA NAS PRIMEIRAS POSI\u00c7\u00d5ES 93 vezes em 100, os resultados de pesquisa mostram o GMB no topo da 1\u00aa p\u00e1gina (logo ap\u00f3s a publicidade paga)<\/p>\n<p>2\/ LISTAGEM E PERFIL GR\u00c1TIS no Google, que frequentemente aparece no topo dos resultados<\/p>\n<p>3\/ VISIBILIDADE MULTI-SUPORTE Motor, Google Map, Desktop , Mobile etc.<\/p>\n<p>4\/ MELHORAR O SEO LOCAL A pesquisa local (produtos + cidade) vai fazer com que sejas notado e a tua reputa\u00e7\u00e3o vai dar-te um impulso!<\/p>\n<p>5\/ AUMENTO DO TR\u00c1FEGOUm enorme aumento do tr\u00e1fego do teu site e das chamadas recebidas<\/p>\n<p>6\/ RELA\u00c7\u00c3O SIMPLIFICADA COM OS INTERNAUTAS gra\u00e7as \u00e0s mensagens do Google<\/p>\n<p>\u00c9 claramente uma ferramenta essencial e gratuita para as PME e os comerciantes individuais.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Pedem-me muitas vezes para resumir as vantagens do Google My Business para as PME e os empres\u00e1rios&#8230; por isso, decidi criar um pequeno infogr\u00e1fico que resume (e facilita a compreens\u00e3o) os benef\u00edcios em 6 pontos. E para o apresentar, escolhi o m\u00e9todo &#8220;ELEVATOR PITCH&#8221;. <\/p>\n","protected":false},"author":1,"featured_media":9048,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ayudawp_aiss_exclude":false,"_ayudawp_aiss_summary":"","_ayudawp_aiss_summary_provider":"","_ayudawp_aiss_summary_hash":"","footnotes":""},"categories":[158],"tags":[],"class_list":["post-9046","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-my-business-pt-pt"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Apresenta\u00e7\u00e3o do elevador: As vantagens do Google My Business<\/title>\n<meta name=\"description\" content=\"Pedem-me muitas vezes para resumir as vantagens do Google My Business e, para o fazer, escolhi o m\u00e9todo &quot;ELEVATOR PITCH&quot;.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Apresenta\u00e7\u00e3o do elevador: As vantagens do Google My Business\" \/>\n<meta property=\"og:description\" content=\"Pedem-me muitas vezes para resumir as vantagens do Google My Business e, para o fazer, escolhi o m\u00e9todo &quot;ELEVATOR PITCH&quot;.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/\" \/>\n<meta property=\"og:site_name\" content=\"Business Ereputation\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/business.ereputation\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/fr-fr.facebook.com\/nicolas.laustriat\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-04T10:14:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-22T12:22:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/elevator-pitch.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"873\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Nicolas Laustriat\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@nico_laustriat\" \/>\n<meta name=\"twitter:site\" content=\"@Biz_ereputation\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/\"},\"author\":{\"name\":\"Nicolas Laustriat\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#\\\/schema\\\/person\\\/24cbbae44e5e18f0451cdbd20fffcfea\"},\"headline\":\"Apresenta\u00e7\u00e3o do elevador: As vantagens do Google My Business\",\"datePublished\":\"2023-07-04T10:14:30+00:00\",\"dateModified\":\"2025-10-22T12:22:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/\"},\"wordCount\":935,\"publisher\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/elevator-pitch.png\",\"articleSection\":[\"Google My Business\"],\"inLanguage\":\"pt-PT\",\"copyrightYear\":\"2023\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/\",\"name\":\"Apresenta\u00e7\u00e3o do elevador: As vantagens do Google My Business\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/elevator-pitch.png\",\"datePublished\":\"2023-07-04T10:14:30+00:00\",\"dateModified\":\"2025-10-22T12:22:48+00:00\",\"description\":\"Pedem-me muitas vezes para resumir as vantagens do Google My Business e, para o fazer, escolhi o m\u00e9todo \\\"ELEVATOR PITCH\\\".\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/elevator-pitch.png\",\"contentUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/elevator-pitch.png\",\"width\":1600,\"height\":873,\"caption\":\"elevator pitch Google My Business\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Especialista em Google My Business e recolha de avalia\u00e7\u00f5es de clientes\",\"item\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sem categoria\",\"item\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/category\\\/sem-categoria\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Apresenta\u00e7\u00e3o do elevador: As vantagens do Google My Business\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#website\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/\",\"name\":\"Business Ereputation - Expert SEO & Google My Business\",\"description\":\"Votre expert et solutions Google My Buisness\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#organization\"},\"alternateName\":\"Business Ereputation - Expert SEO & Google Business Profil\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":[\"Organization\",\"Place\",\"ProfessionalService\"],\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#organization\",\"name\":\"Business Ereputation - Expert Google My Business\",\"alternateName\":\"Business Ereputation - Expert Google Business Profil\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/\",\"logo\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/#local-main-organization-logo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/business.ereputation\\\/\",\"https:\\\/\\\/x.com\\\/Biz_ereputation\",\"https:\\\/\\\/www.youtube.com\\\/@business-ereputationexpert\\\/\",\"https:\\\/\\\/www.instagram.com\\\/business_ereputation\\\/\"],\"description\":\"Business Ereputation accompagne et acculture les commerces de proximit\u00e9, les r\u00e9seaux de franchise et Groupe multi-marques \\\/ multi-Pays dans leur gestion de leur r\u00e9putation digitale et l\u2019outil Google My Business. Loin des services par abonnement et outils en S.A.S, notre ambition est de former et rendre autonome nos clients et que la gestion de leur E-reputation, note et avis google deviennent un automatisme, simple et rapide, du quotidien.\",\"legalName\":\"Nicolas Laustriat\",\"foundingDate\":\"2002-07-01\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"},\"publishingPrinciples\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"ownershipFundingInfo\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"actionableFeedbackPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/conditions-generales-dacces-et-dutilisation\\\/\",\"correctionsPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/donnees-personnelles\\\/\",\"ethicsPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"diversityPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"diversityStaffingReport\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"address\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/#local-main-place-address\"},\"geo\":{\"@type\":\"GeoCoordinates\",\"latitude\":\"48.841214845734264\",\"longitude\":\"2.0753873968040737\"},\"telephone\":[\"+33766933960\"],\"contactPoint\":{\"@type\":\"ContactPoint\",\"telephone\":\"+33766933960\",\"email\":\"nicolas@business-ereputation.com\"},\"openingHoursSpecification\":[{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"09:00\",\"closes\":\"17:00\"}],\"email\":\"nicolas@business-ereputation.com\",\"areaServed\":\"france, belgium, switzerland\",\"priceRange\":\"$\",\"paymentAccepted\":\"cards\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#\\\/schema\\\/person\\\/24cbbae44e5e18f0451cdbd20fffcfea\",\"name\":\"Nicolas Laustriat\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/litespeed\\\/avatar\\\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1779949034\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/litespeed\\\/avatar\\\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1779949034\",\"contentUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/litespeed\\\/avatar\\\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1779949034\",\"caption\":\"Nicolas Laustriat\"},\"description\":\"Dipl\u00f4m\u00e9 du CESI, concepteur, int\u00e9grateur multim\u00e9dia, j\u2019ai longtemps travaill\u00e9 en free-lance d\u00e9but 2000, avant d\u2019int\u00e9grer EQUANCY, cabinet de conseil strat\u00e9gique en Marketing et Communication, o\u00f9 j\u2019ai d\u00e9ploy\u00e9 la nouvelle strat\u00e9gie de communication online de LAFARGE en 2003. Redevenu ind\u00e9pendant en 2006, mon expertise interpelle et me permet en 2009, en plus de mon activit\u00e9 de consultant digital, d\u2019int\u00e9grer la CEGOS en tant que formateur sur les modules Gestion de projet web, e-reputation et r\u00e9f\u00e9rencement. En 2010, j\u2019int\u00e8gre l\u2019INHESJ (Institut National des Hautes Etudes de la S\u00e9curit\u00e9 et la Justice) pour pr\u00e9senter aux grandes entreprises internationales l\u2019\u00e9volution des pratiques d\u2019influence online. J\u2019accompagne aussi bien des grands comptes dans l\u2019excellence de leur utilisation du m\u00e9dia Internet (bonnes pratiques, mutualisation et d\u00e9ploiement, gestion de crise etc.) que des chefs d\u2019entreprise et des marques soucieux de surveiller (et soigner) leur e-reputation ou des agences de communication (en marque blanche). T\u00e9moignages de mes clients : https:\\\/\\\/www.business-ereputation.com\\\/avis-clients\\\/\",\"sameAs\":[\"https:\\\/\\\/nicolas.laustriat.com\",\"https:\\\/\\\/fr-fr.facebook.com\\\/nicolas.laustriat\",\"https:\\\/\\\/www.instagram.com\\\/nicolas_laustriat\\\/?hl=fr\",\"https:\\\/\\\/fr.linkedin.com\\\/in\\\/nicolaslaustriat\",\"https:\\\/\\\/x.com\\\/nico_laustriat\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCVA3dUUiumMximc-S9GEi7w\"],\"honorificPrefix\":\"M.\",\"honorificSuffix\":\"MASTER\",\"birthDate\":\"1978-01-19\",\"gender\":\"homme\",\"knowsAbout\":[\"SEO\",\"Ereputation\",\"Digital factory\",\"multisite wordpress\"],\"knowsLanguage\":[\"Fran\u00e7ais\",\"Anglais\"],\"jobTitle\":\"Consultant digital, expert en seo et e-r\u00e9putation\",\"worksFor\":\"POLEETIC\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/author\\\/nlaustriatgmail-com\\\/\"},{\"@type\":\"PostalAddress\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/#local-main-place-address\",\"streetAddress\":\"12 r\u00e9sidence le clos guillaume\",\"addressLocality\":\"Bailly\",\"postalCode\":\"78870\",\"addressRegion\":\"Yvelines (ile de france)\",\"addressCountry\":\"FR\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/apresentacao-do-elevador-as-vantagens-do-google-my-business\\\/#local-main-organization-logo\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/BIG-ICONE-.jpg\",\"contentUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/BIG-ICONE-.jpg\",\"width\":500,\"height\":500,\"caption\":\"Business Ereputation - Expert Google My Business\"}]}<\/script>\n<meta name=\"geo.placename\" content=\"Bailly\" \/>\n<meta name=\"geo.position\" content=\"48.841214845734264;2.0753873968040737\" \/>\n<meta name=\"geo.region\" content=\"Fran\u00e7a\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Apresenta\u00e7\u00e3o do elevador: As vantagens do Google My Business","description":"Pedem-me muitas vezes para resumir as vantagens do Google My Business e, para o fazer, escolhi o m\u00e9todo \"ELEVATOR PITCH\".","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/","og_locale":"pt_PT","og_type":"article","og_title":"Apresenta\u00e7\u00e3o do elevador: As vantagens do Google My Business","og_description":"Pedem-me muitas vezes para resumir as vantagens do Google My Business e, para o fazer, escolhi o m\u00e9todo \"ELEVATOR PITCH\".","og_url":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/","og_site_name":"Business Ereputation","article_publisher":"https:\/\/www.facebook.com\/business.ereputation\/","article_author":"https:\/\/fr-fr.facebook.com\/nicolas.laustriat","article_published_time":"2023-07-04T10:14:30+00:00","article_modified_time":"2025-10-22T12:22:48+00:00","og_image":[{"width":1600,"height":873,"url":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/elevator-pitch.png","type":"image\/png"}],"author":"Nicolas Laustriat","twitter_card":"summary_large_image","twitter_creator":"@nico_laustriat","twitter_site":"@Biz_ereputation","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#article","isPartOf":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/"},"author":{"name":"Nicolas Laustriat","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#\/schema\/person\/24cbbae44e5e18f0451cdbd20fffcfea"},"headline":"Apresenta\u00e7\u00e3o do elevador: As vantagens do Google My Business","datePublished":"2023-07-04T10:14:30+00:00","dateModified":"2025-10-22T12:22:48+00:00","mainEntityOfPage":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/"},"wordCount":935,"publisher":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#organization"},"image":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#primaryimage"},"thumbnailUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/elevator-pitch.png","articleSection":["Google My Business"],"inLanguage":"pt-PT","copyrightYear":"2023","copyrightHolder":{"@id":"https:\/\/www.business-ereputation.com\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/","url":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/","name":"Apresenta\u00e7\u00e3o do elevador: As vantagens do Google My Business","isPartOf":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#primaryimage"},"image":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#primaryimage"},"thumbnailUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/elevator-pitch.png","datePublished":"2023-07-04T10:14:30+00:00","dateModified":"2025-10-22T12:22:48+00:00","description":"Pedem-me muitas vezes para resumir as vantagens do Google My Business e, para o fazer, escolhi o m\u00e9todo \"ELEVATOR PITCH\".","breadcrumb":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/"]}]},{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#primaryimage","url":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/elevator-pitch.png","contentUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/elevator-pitch.png","width":1600,"height":873,"caption":"elevator pitch Google My Business"},{"@type":"BreadcrumbList","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Especialista em Google My Business e recolha de avalia\u00e7\u00f5es de clientes","item":"https:\/\/www.business-ereputation.com\/pt-pt\/"},{"@type":"ListItem","position":2,"name":"Sem categoria","item":"https:\/\/www.business-ereputation.com\/pt-pt\/category\/sem-categoria\/"},{"@type":"ListItem","position":3,"name":"Apresenta\u00e7\u00e3o do elevador: As vantagens do Google My Business"}]},{"@type":"WebSite","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#website","url":"https:\/\/www.business-ereputation.com\/pt-pt\/","name":"Business Ereputation - Expert SEO & Google My Business","description":"Votre expert et solutions Google My Buisness","publisher":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#organization"},"alternateName":"Business Ereputation - Expert SEO & Google Business Profil","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.business-ereputation.com\/pt-pt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":["Organization","Place","ProfessionalService"],"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#organization","name":"Business Ereputation - Expert Google My Business","alternateName":"Business Ereputation - Expert Google Business Profil","url":"https:\/\/www.business-ereputation.com\/pt-pt\/","logo":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#local-main-organization-logo"},"image":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#local-main-organization-logo"},"sameAs":["https:\/\/www.facebook.com\/business.ereputation\/","https:\/\/x.com\/Biz_ereputation","https:\/\/www.youtube.com\/@business-ereputationexpert\/","https:\/\/www.instagram.com\/business_ereputation\/"],"description":"Business Ereputation accompagne et acculture les commerces de proximit\u00e9, les r\u00e9seaux de franchise et Groupe multi-marques \/ multi-Pays dans leur gestion de leur r\u00e9putation digitale et l\u2019outil Google My Business. Loin des services par abonnement et outils en S.A.S, notre ambition est de former et rendre autonome nos clients et que la gestion de leur E-reputation, note et avis google deviennent un automatisme, simple et rapide, du quotidien.","legalName":"Nicolas Laustriat","foundingDate":"2002-07-01","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"},"publishingPrinciples":"https:\/\/www.business-ereputation.com\/mentions-legales\/","ownershipFundingInfo":"https:\/\/www.business-ereputation.com\/mentions-legales\/","actionableFeedbackPolicy":"https:\/\/www.business-ereputation.com\/conditions-generales-dacces-et-dutilisation\/","correctionsPolicy":"https:\/\/www.business-ereputation.com\/donnees-personnelles\/","ethicsPolicy":"https:\/\/www.business-ereputation.com\/mentions-legales\/","diversityPolicy":"https:\/\/www.business-ereputation.com\/mentions-legales\/","diversityStaffingReport":"https:\/\/www.business-ereputation.com\/mentions-legales\/","address":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#local-main-place-address"},"geo":{"@type":"GeoCoordinates","latitude":"48.841214845734264","longitude":"2.0753873968040737"},"telephone":["+33766933960"],"contactPoint":{"@type":"ContactPoint","telephone":"+33766933960","email":"nicolas@business-ereputation.com"},"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"09:00","closes":"17:00"}],"email":"nicolas@business-ereputation.com","areaServed":"france, belgium, switzerland","priceRange":"$","paymentAccepted":"cards"},{"@type":"Person","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#\/schema\/person\/24cbbae44e5e18f0451cdbd20fffcfea","name":"Nicolas Laustriat","image":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/www.business-ereputation.com\/wp-content\/litespeed\/avatar\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1779949034","url":"https:\/\/www.business-ereputation.com\/wp-content\/litespeed\/avatar\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1779949034","contentUrl":"https:\/\/www.business-ereputation.com\/wp-content\/litespeed\/avatar\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1779949034","caption":"Nicolas Laustriat"},"description":"Dipl\u00f4m\u00e9 du CESI, concepteur, int\u00e9grateur multim\u00e9dia, j\u2019ai longtemps travaill\u00e9 en free-lance d\u00e9but 2000, avant d\u2019int\u00e9grer EQUANCY, cabinet de conseil strat\u00e9gique en Marketing et Communication, o\u00f9 j\u2019ai d\u00e9ploy\u00e9 la nouvelle strat\u00e9gie de communication online de LAFARGE en 2003. Redevenu ind\u00e9pendant en 2006, mon expertise interpelle et me permet en 2009, en plus de mon activit\u00e9 de consultant digital, d\u2019int\u00e9grer la CEGOS en tant que formateur sur les modules Gestion de projet web, e-reputation et r\u00e9f\u00e9rencement. En 2010, j\u2019int\u00e8gre l\u2019INHESJ (Institut National des Hautes Etudes de la S\u00e9curit\u00e9 et la Justice) pour pr\u00e9senter aux grandes entreprises internationales l\u2019\u00e9volution des pratiques d\u2019influence online. J\u2019accompagne aussi bien des grands comptes dans l\u2019excellence de leur utilisation du m\u00e9dia Internet (bonnes pratiques, mutualisation et d\u00e9ploiement, gestion de crise etc.) que des chefs d\u2019entreprise et des marques soucieux de surveiller (et soigner) leur e-reputation ou des agences de communication (en marque blanche). T\u00e9moignages de mes clients : https:\/\/www.business-ereputation.com\/avis-clients\/","sameAs":["https:\/\/nicolas.laustriat.com","https:\/\/fr-fr.facebook.com\/nicolas.laustriat","https:\/\/www.instagram.com\/nicolas_laustriat\/?hl=fr","https:\/\/fr.linkedin.com\/in\/nicolaslaustriat","https:\/\/x.com\/nico_laustriat","https:\/\/www.youtube.com\/channel\/UCVA3dUUiumMximc-S9GEi7w"],"honorificPrefix":"M.","honorificSuffix":"MASTER","birthDate":"1978-01-19","gender":"homme","knowsAbout":["SEO","Ereputation","Digital factory","multisite wordpress"],"knowsLanguage":["Fran\u00e7ais","Anglais"],"jobTitle":"Consultant digital, expert en seo et e-r\u00e9putation","worksFor":"POLEETIC","url":"https:\/\/www.business-ereputation.com\/pt-pt\/author\/nlaustriatgmail-com\/"},{"@type":"PostalAddress","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#local-main-place-address","streetAddress":"12 r\u00e9sidence le clos guillaume","addressLocality":"Bailly","postalCode":"78870","addressRegion":"Yvelines (ile de france)","addressCountry":"FR"},{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/apresentacao-do-elevador-as-vantagens-do-google-my-business\/#local-main-organization-logo","url":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/BIG-ICONE-.jpg","contentUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/BIG-ICONE-.jpg","width":500,"height":500,"caption":"Business Ereputation - Expert Google My Business"}]},"geo.placename":"Bailly","geo.position":{"lat":"48.841214845734264","long":"2.0753873968040737"},"geo.region":"Fran\u00e7a"},"_links":{"self":[{"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/posts\/9046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/comments?post=9046"}],"version-history":[{"count":1,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/posts\/9046\/revisions"}],"predecessor-version":[{"id":9053,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/posts\/9046\/revisions\/9053"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/media\/9048"}],"wp:attachment":[{"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/media?parent=9046"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/categories?post=9046"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/tags?post=9046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}