{"id":8939,"date":"2023-08-28T08:00:06","date_gmt":"2023-08-28T08:00:06","guid":{"rendered":"https:\/\/www.business-ereputation.com\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/"},"modified":"2025-10-22T12:05:58","modified_gmt":"2025-10-22T12:05:58","slug":"atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao","status":"publish","type":"post","link":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/","title":{"rendered":"Atualiza\u00e7\u00e3o das regras do Google Business Profile: &#8220;Estamos a simplificar as nossas regras e diretrizes&#8221; ou n\u00e3o&#8230;"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><strong>Recentemente, o Google enviou a todos os propriet\u00e1rios de listagens do Google My Business um link para as novas regras &#8220;simplificadas&#8221;&#8230; Mas, numa primeira leitura, preferi resumi-las para os meus clientes, por isso aproveito para as publicar aqui tamb\u00e9m! Aproveita a tua leitura&#8230;  <\/strong><\/p>\n<p>Aqui est\u00e1 o link original se precisares de mais informa\u00e7\u00f5es: https: <a href=\"https:\/\/support.google.com\/business\/answer\/13762416\" target=\"_blank\" rel=\"noopener\">\/\/support.google.com\/business\/answer\/13762416<\/a><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">Resumo e conte\u00fado da p\u00e1gina<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Diretrizes_para_entradas_de_sites_no_Google\" >Diretrizes para entradas de sites no Google<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Tipo_de_conteudo_nao_autorizado_e_restrito\" >Tipo de conte\u00fado n\u00e3o autorizado e restrito<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Limitacoes_associadas_a_conta\" >Limita\u00e7\u00f5es associadas \u00e0 conta<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#As_razoes_que_podem_impedir_ou_limitar_o_acesso_de_um_comerciante_ao_seu_ficheiro_incluem\" >As raz\u00f5es que podem impedir ou limitar o acesso de um comerciante ao seu ficheiro incluem :<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Irregularidades_na_Conta_Google\" >Irregularidades na Conta Google<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Limitacoes_devidas_a_infraccoes_nos_registos_de_estabelecimento\" >Limita\u00e7\u00f5es devidas a infrac\u00e7\u00f5es nos registos de estabelecimento<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Consequencias_de_uma_suspensao_associada_a_outro_produto_Google\" >Consequ\u00eancias de uma suspens\u00e3o associada a outro produto Google<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Elegibilidade\" >Elegibilidade<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#A_Google_impoe_condicoes_e_limites\" >A Google imp\u00f5e condi\u00e7\u00f5es e limites:<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Entidades_nao_elegiveis\" >Entidades n\u00e3o eleg\u00edveis<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Nao_existencia_do_estabelecimento\" >N\u00e3o exist\u00eancia do estabelecimento<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Utilizacao_de_uma_caixa_postal_como_endereco\" >Utiliza\u00e7\u00e3o de uma caixa postal como endere\u00e7o<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Relativamente_ao_imovel\" >Relativamente ao im\u00f3vel<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Eis_algumas_situacoes_tipicas_relacionadas_com_a_propriedade_de_um_ficheiro\" >Eis algumas situa\u00e7\u00f5es t\u00edpicas relacionadas com a propriedade de um ficheiro:<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Acesso_nao_autorizado\" >Acesso n\u00e3o autorizado<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Proprietario_ausente\" >Propriet\u00e1rio ausente<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Limitacoes_ao_conteudo_partilhado\" >Limita\u00e7\u00f5es ao conte\u00fado partilhado<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Razoes_para_a_rejeicao_de_conteudos\" >Raz\u00f5es para a rejei\u00e7\u00e3o de conte\u00fados<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#Outros_motivos_de_rejeicao\" >Outros motivos de rejei\u00e7\u00e3o<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Diretrizes_para_entradas_de_sites_no_Google\"><\/span>Diretrizes para entradas de sites no Google<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Cada elemento colocado no registo de uma instala\u00e7\u00e3o <strong>deve representar corretamente a entidade em causa<\/strong> e respeitar as nossas orienta\u00e7\u00f5es. Em caso de n\u00e3o conformidade, podem ser aplicadas medidas corretivas, como a restri\u00e7\u00e3o do conte\u00fado ou do acesso. <\/p>\n<p><em>&gt;&gt;&gt;  O meu aviso: o problema \u00e9 com as fotos contribu\u00eddas por terceiros ou fotos que n\u00e3o s\u00e3o fotos reais do s\u00edtio (por exemplo, diagrama depois do trabalho).<\/em><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Tipo_de_conteudo_nao_autorizado_e_restrito\"><\/span>Tipo de conte\u00fado n\u00e3o autorizado e restrito<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>As informa\u00e7\u00f5es publicadas na listagem de um estabelecimento devem respeitar os crit\u00e9rios da Google relativos aos conte\u00fados n\u00e3o autorizados ou restritos. Estes crit\u00e9rios aplicam-se a todos os tipos de elementos, tais como cr\u00edticas, imagens e filmes. Os conte\u00fados e as listagens que n\u00e3o estejam em conformidade podem ser rejeitados.  <\/p>\n<p><em>&gt;&gt;&gt;  N\u00e3o publicamos fotografias da casa de banho! Como sempre digo, evita fotos com caras reconhec\u00edveis (exceto na sec\u00e7\u00e3o do pessoal), e tamb\u00e9m tenho tend\u00eancia a evitar log\u00f3tipos de marcas vendidas no estabelecimento. <\/em><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Limitacoes_associadas_a_conta\"><\/span>Limita\u00e7\u00f5es associadas \u00e0 conta<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"As_razoes_que_podem_impedir_ou_limitar_o_acesso_de_um_comerciante_ao_seu_ficheiro_incluem\"><\/span>As raz\u00f5es que podem impedir ou limitar o acesso de um comerciante ao seu ficheiro incluem :<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h4><span class=\"ez-toc-section\" id=\"Irregularidades_na_Conta_Google\"><\/span>Irregularidades na Conta Google<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Se houver alguma anomalia com a tua Conta Google (desativa\u00e7\u00e3o, suspens\u00e3o, elimina\u00e7\u00e3o), \u00e9 essencial resolver a situa\u00e7\u00e3o para aceder aos dados do teu site Google.<\/p>\n<p><em>&gt;&gt;&gt;  Governa\u00e7\u00e3o! Se uma conta Google for pirateada ou desaparecer (aten\u00e7\u00e3o \u00e0 vaga de encerramento de contas n\u00e3o utilizadas no final de 2023), o ficheiro tamb\u00e9m desaparecer\u00e1&#8230; <\/em><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Limitacoes_devidas_a_infraccoes_nos_registos_de_estabelecimento\"><\/span>Limita\u00e7\u00f5es devidas a infrac\u00e7\u00f5es nos registos de estabelecimento<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Os comerciantes que n\u00e3o cumpram <strong>continuamente<\/strong> as diretrizes poder\u00e3o ver o seu acesso reduzido.<\/p>\n<p><em>&gt;&gt;&gt;&gt;  A palavra &#8220;continuamente&#8221; \u00e9 interessante&#8230; come\u00e7a a insinuar que se um comerciante fizer continuamente spam com o seu t\u00edtulo ou com v\u00e1rios cart\u00f5es, a sua conta ser\u00e1 restringida&#8230; o que \u00e9 bom para mim, porque detesto estas atitudes, \u00e9 sempre melhor investir na satisfa\u00e7\u00e3o do cliente do que em esquemas que n\u00e3o duram.<\/em><\/p>\n<p>Se uma conta for restringida, todos os registos associados ser\u00e3o igualmente suspensos. Qualquer tentativa de atualiza\u00e7\u00e3o a partir desta conta ser\u00e1 rejeitada at\u00e9 que a conta seja regularizada. <\/p>\n<p><em>&gt;&gt;&gt;&gt;  Aten\u00e7\u00e3o \u00e0s contas multimarcas e multinacionais que gerem grupos empresariais no GMB&#8230; Tendo isto em conta, j\u00e1 n\u00e3o recomendo a utiliza\u00e7\u00e3o de uma conta gen\u00e9rica do Gmail, mas sim uma verdadeira conta inicial do Google Workplace a 5 euros por m\u00eas, por exemplo.<\/em><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Consequencias_de_uma_suspensao_associada_a_outro_produto_Google\"><\/span>Consequ\u00eancias de uma suspens\u00e3o associada a outro produto Google<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Uma listagem criada atrav\u00e9s de uma conta ligada a outro servi\u00e7o Google poder\u00e1 ser suspensa se essa conta for restringida. O conte\u00fado da conta suspensa pode ser rejeitado. A conta principal ter\u00e1 de ser reposta para reativar a entrada.  <\/p>\n<h2><span class=\"ez-toc-section\" id=\"Elegibilidade\"><\/span>Elegibilidade<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"A_Google_impoe_condicoes_e_limites\"><\/span>A Google imp\u00f5e condi\u00e7\u00f5es e limites:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h4><span class=\"ez-toc-section\" id=\"Entidades_nao_elegiveis\"><\/span>Entidades n\u00e3o eleg\u00edveis<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Apenas as pessoas que t\u00eam contacto direto com os clientes durante os per\u00edodos indicados podem ter um cart\u00e3o.<\/p>\n<p><em>&gt;&gt;&gt;&gt;  Governa\u00e7\u00e3o: o propriet\u00e1rio deve ser o chefe do estabelecimento e n\u00e3o uma ag\u00eancia de passagem ou um prestador de servi\u00e7os!<\/em><\/p>\n<p>Por exemplo, \u00e9 proibido criar um ficheiro para :<\/p>\n<ul>\n<li>Servi\u00e7os ou eventos em curso num local n\u00e3o representado.<\/li>\n<li>Ag\u00eancias geradoras de leads.<\/li>\n<li><strong>Entidades exclusivamente digitais.<\/strong><\/li>\n<li>Im\u00f3veis para venda ou aluguer.<\/li>\n<\/ul>\n<p><em>&gt;&gt;&gt;&gt;  \u00c9 a\u00ed que tenho mais problemas, especialmente com as lojas conceito de eventos, que est\u00e3o muito na moda.<\/em><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Nao_existencia_do_estabelecimento\"><\/span>N\u00e3o exist\u00eancia do estabelecimento<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>A Google faz todos os esfor\u00e7os para fornecer informa\u00e7\u00f5es exactas. Se um estabelecimento n\u00e3o existir no endere\u00e7o fornecido, a listagem ser\u00e1 desactivada. <\/p>\n<p><em>&gt;&gt;&gt;&gt;  A minha batalha di\u00e1ria: se n\u00e3o tens uma verdadeira fachada de loja, coloca uma placa na caixa do correio e uma placa (como um not\u00e1rio ou um m\u00e9dico) por baixo do teu n\u00famero. N\u00e3o te esque\u00e7as dos carros do Google Map que passam pela tua rua, ou um cliente que n\u00e3o a encontre pode queixar-se. <\/em><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Utilizacao_de_uma_caixa_postal_como_endereco\"><\/span>Utiliza\u00e7\u00e3o de uma caixa postal como endere\u00e7o<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>\u00c9 proibida a cria\u00e7\u00e3o de um cart\u00e3o com uma caixa postal. Estas inscri\u00e7\u00f5es ser\u00e3o suspensas. <\/p>\n<p><em>&gt;&gt;&gt;&gt;  Isto tamb\u00e9m se aplica \u00e0s resid\u00eancias, mas, na minha opini\u00e3o, n\u00e3o aos coworkings e escrit\u00f3rios explorados (tens uma fatura de aluguer para as instala\u00e7\u00f5es onde est\u00e1s presente).<\/em><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Relativamente_ao_imovel\"><\/span>Relativamente ao im\u00f3vel<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Eis_algumas_situacoes_tipicas_relacionadas_com_a_propriedade_de_um_ficheiro\"><\/span>Eis algumas situa\u00e7\u00f5es t\u00edpicas relacionadas com a propriedade de um ficheiro:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h4><span class=\"ez-toc-section\" id=\"Acesso_nao_autorizado\"><\/span>Acesso n\u00e3o autorizado<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Se outro comerciante for reconhecido como propriet\u00e1rio, o acesso dos outros ser\u00e1 revogado.<\/p>\n<p>&gt;&gt;&gt;&gt;  Aviso \u00e0s caixas de correio l\u00e1 fora, digo-te que&#8230;<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Proprietario_ausente\"><\/span>Propriet\u00e1rio ausente<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Uma falta prolongada de intera\u00e7\u00e3o pode resultar na remo\u00e7\u00e3o do acesso e do conte\u00fado. Ser-te-\u00e1 enviada uma notifica\u00e7\u00e3o. <\/p>\n<p><em>&gt;&gt;&gt;&gt;  J\u00e1 n\u00e3o era sem tempo, o n\u00famero de ficheiros que tentei recuperar sem que o antigo e-mail respondesse&#8230;<\/em><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Limitacoes_ao_conteudo_partilhado\"><\/span>Limita\u00e7\u00f5es ao conte\u00fado partilhado<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Os conte\u00fados considerados irrelevantes ou prejudiciais podem ser restringidos ou suspensos.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Razoes_para_a_rejeicao_de_conteudos\"><\/span>Raz\u00f5es para a rejei\u00e7\u00e3o de conte\u00fados<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>O conte\u00fado de um formul\u00e1rio pode ser rejeitado por v\u00e1rias raz\u00f5es, nomeadamente se :<\/p>\n<ul>\n<li>A listagem ser\u00e1 eliminada antes de o Google a rever.<\/li>\n<li>Desactiva-se antes da avalia\u00e7\u00e3o.<\/li>\n<li>\u00c9 suspenso antes da verifica\u00e7\u00e3o.<\/li>\n<li>As grandes altera\u00e7\u00f5es requerem valida\u00e7\u00e3o. Os registos que n\u00e3o tenham sido validados podem ver o seu conte\u00fado rejeitado. Para mais informa\u00e7\u00f5es sobre valida\u00e7\u00e3o, consulta o procedimento espec\u00edfico.  <\/li>\n<\/ul>\n<h4><span class=\"ez-toc-section\" id=\"Outros_motivos_de_rejeicao\"><\/span>Outros motivos de rejei\u00e7\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Outros motivos podem impedir a publica\u00e7\u00e3o, tais como :<\/p>\n<ul>\n<li>Duplica\u00e7\u00e3o de conte\u00fados existentes.<\/li>\n<li>Erros durante o processo de submiss\u00e3o.<\/li>\n<\/ul>\n<p>Portanto, alguns pontos interessantes, especialmente no que diz respeito \u00e0 governa\u00e7\u00e3o e \u00e0s intera\u00e7\u00f5es. N\u00e3o hesites em contactar-me se tiveres algum problema com a tua listagem no Google My Business! <\/p>\n<div id=\"merciapp-alerts-panel-container\" data-unique-field-id=\"dfa6597ee2cb86a333b763812f6d0e41-1692969257431\"><\/div>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Recentemente, o Google enviou a todos os propriet\u00e1rios de listagens do Google My Business um link para as novas regras &#8220;simplificadas&#8221;&#8230; Mas, numa primeira leitura, preferi resumi-las para os meus clientes, por isso aproveito para as publicar aqui tamb\u00e9m! Aproveita a tua leitura&#8230;  <\/p>\n","protected":false},"author":1,"featured_media":8941,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ayudawp_aiss_exclude":false,"footnotes":""},"categories":[158,140],"tags":[],"class_list":["post-8939","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-my-business-pt-pt","category-sem-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Atualiza\u00e7\u00e3o do Google Business Profile: &quot;Estamos a simplificar as nossas regras&quot; ou n\u00e3o...<\/title>\n<meta name=\"description\" content=\"Recentemente, o Google enviou a todos os propriet\u00e1rios de listagens do Google My Business um link para as novas regras &quot;simplificadas&quot;... Mas, numa primeira leitura, preferi resumi-las para os meus clientes, por isso aproveito para as publicar aqui tamb\u00e9m! Aproveita a tua leitura...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Atualiza\u00e7\u00e3o das regras do Google Business Profile: &quot;Estamos a simplificar as nossas regras e diretrizes&quot; ou n\u00e3o...\" \/>\n<meta property=\"og:description\" content=\"Recentemente, o Google enviou a todos os propriet\u00e1rios de listagens do Google My Business um link para as novas regras &quot;simplificadas&quot;... Mas, numa primeira leitura, preferi resumi-las para os meus clientes, por isso aproveito para as publicar aqui tamb\u00e9m! Aproveita a tua leitura...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/\" \/>\n<meta property=\"og:site_name\" content=\"Business Ereputation\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/business.ereputation\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/fr-fr.facebook.com\/nicolas.laustriat\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-28T08:00:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-22T12:05:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/08\/regles-Business-Profile.png\" \/>\n\t<meta property=\"og:image:width\" content=\"550\" \/>\n\t<meta property=\"og:image:height\" content=\"370\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Nicolas Laustriat\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@nico_laustriat\" \/>\n<meta name=\"twitter:site\" content=\"@Biz_ereputation\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/\"},\"author\":{\"name\":\"Nicolas Laustriat\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#\\\/schema\\\/person\\\/24cbbae44e5e18f0451cdbd20fffcfea\"},\"headline\":\"Atualiza\u00e7\u00e3o das regras do Google Business Profile: &#8220;Estamos a simplificar as nossas regras e diretrizes&#8221; ou n\u00e3o&#8230;\",\"datePublished\":\"2023-08-28T08:00:06+00:00\",\"dateModified\":\"2025-10-22T12:05:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/\"},\"wordCount\":1572,\"publisher\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/regles-Business-Profile.png\",\"articleSection\":[\"Google My Business\"],\"inLanguage\":\"pt-PT\",\"copyrightYear\":\"2023\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/\",\"name\":\"Atualiza\u00e7\u00e3o do Google Business Profile: \\\"Estamos a simplificar as nossas regras\\\" ou n\u00e3o...\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/regles-Business-Profile.png\",\"datePublished\":\"2023-08-28T08:00:06+00:00\",\"dateModified\":\"2025-10-22T12:05:58+00:00\",\"description\":\"Recentemente, o Google enviou a todos os propriet\u00e1rios de listagens do Google My Business um link para as novas regras \\\"simplificadas\\\"... Mas, numa primeira leitura, preferi resumi-las para os meus clientes, por isso aproveito para as publicar aqui tamb\u00e9m! Aproveita a tua leitura...\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/regles-Business-Profile.png\",\"contentUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/regles-Business-Profile.png\",\"width\":550,\"height\":370,\"caption\":\"actualiza as regras do Google My Business\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Especialista em Google My Business e recolha de avalia\u00e7\u00f5es de clientes\",\"item\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sem categoria\",\"item\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/category\\\/sem-categoria\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Atualiza\u00e7\u00e3o das regras do Google Business Profile: &#8220;Estamos a simplificar as nossas regras e diretrizes&#8221; ou n\u00e3o&#8230;\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#website\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/\",\"name\":\"Business Ereputation - Expert SEO & Google My Business\",\"description\":\"Votre expert et solutions Google My Buisness\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#organization\"},\"alternateName\":\"Business Ereputation - Expert SEO & Google Business Profil\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":[\"Organization\",\"Place\",\"ProfessionalService\"],\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#organization\",\"name\":\"Business Ereputation - Expert Google My Business\",\"alternateName\":\"Business Ereputation - Expert Google Business Profil\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/\",\"logo\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/#local-main-organization-logo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/business.ereputation\\\/\",\"https:\\\/\\\/x.com\\\/Biz_ereputation\",\"https:\\\/\\\/www.youtube.com\\\/@business-ereputationexpert\\\/\",\"https:\\\/\\\/www.instagram.com\\\/business_ereputation\\\/\"],\"description\":\"Business Ereputation accompagne et acculture les commerces de proximit\u00e9, les r\u00e9seaux de franchise et Groupe multi-marques \\\/ multi-Pays dans leur gestion de leur r\u00e9putation digitale et l\u2019outil Google My Business. Loin des services par abonnement et outils en S.A.S, notre ambition est de former et rendre autonome nos clients et que la gestion de leur E-reputation, note et avis google deviennent un automatisme, simple et rapide, du quotidien.\",\"legalName\":\"Nicolas Laustriat\",\"foundingDate\":\"2002-07-01\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"},\"publishingPrinciples\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"ownershipFundingInfo\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"actionableFeedbackPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/conditions-generales-dacces-et-dutilisation\\\/\",\"correctionsPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/donnees-personnelles\\\/\",\"ethicsPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"diversityPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"diversityStaffingReport\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"address\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/#local-main-place-address\"},\"geo\":{\"@type\":\"GeoCoordinates\",\"latitude\":\"48.841214845734264\",\"longitude\":\"2.0753873968040737\"},\"telephone\":[\"+33766933960\"],\"contactPoint\":{\"@type\":\"ContactPoint\",\"telephone\":\"+33766933960\",\"email\":\"nicolas@business-ereputation.com\"},\"openingHoursSpecification\":[{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"09:00\",\"closes\":\"17:00\"}],\"email\":\"nicolas@business-ereputation.com\",\"areaServed\":\"france, belgium, switzerland\",\"priceRange\":\"$\",\"paymentAccepted\":\"cards\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/#\\\/schema\\\/person\\\/24cbbae44e5e18f0451cdbd20fffcfea\",\"name\":\"Nicolas Laustriat\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/litespeed\\\/avatar\\\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1776817516\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/litespeed\\\/avatar\\\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1776817516\",\"contentUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/litespeed\\\/avatar\\\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1776817516\",\"caption\":\"Nicolas Laustriat\"},\"description\":\"Dipl\u00f4m\u00e9 du CESI, concepteur, int\u00e9grateur multim\u00e9dia, j\u2019ai longtemps travaill\u00e9 en free-lance d\u00e9but 2000, avant d\u2019int\u00e9grer EQUANCY, cabinet de conseil strat\u00e9gique en Marketing et Communication, o\u00f9 j\u2019ai d\u00e9ploy\u00e9 la nouvelle strat\u00e9gie de communication online de LAFARGE en 2003. Redevenu ind\u00e9pendant en 2006, mon expertise interpelle et me permet en 2009, en plus de mon activit\u00e9 de consultant digital, d\u2019int\u00e9grer la CEGOS en tant que formateur sur les modules Gestion de projet web, e-reputation et r\u00e9f\u00e9rencement. En 2010, j\u2019int\u00e8gre l\u2019INHESJ (Institut National des Hautes Etudes de la S\u00e9curit\u00e9 et la Justice) pour pr\u00e9senter aux grandes entreprises internationales l\u2019\u00e9volution des pratiques d\u2019influence online. J\u2019accompagne aussi bien des grands comptes dans l\u2019excellence de leur utilisation du m\u00e9dia Internet (bonnes pratiques, mutualisation et d\u00e9ploiement, gestion de crise etc.) que des chefs d\u2019entreprise et des marques soucieux de surveiller (et soigner) leur e-reputation ou des agences de communication (en marque blanche). T\u00e9moignages de mes clients : https:\\\/\\\/www.business-ereputation.com\\\/avis-clients\\\/\",\"sameAs\":[\"https:\\\/\\\/nicolas.laustriat.com\",\"https:\\\/\\\/fr-fr.facebook.com\\\/nicolas.laustriat\",\"https:\\\/\\\/www.instagram.com\\\/nicolas_laustriat\\\/?hl=fr\",\"https:\\\/\\\/fr.linkedin.com\\\/in\\\/nicolaslaustriat\",\"https:\\\/\\\/x.com\\\/nico_laustriat\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCVA3dUUiumMximc-S9GEi7w\"],\"honorificPrefix\":\"M.\",\"honorificSuffix\":\"MASTER\",\"birthDate\":\"1978-01-19\",\"gender\":\"homme\",\"knowsAbout\":[\"SEO\",\"Ereputation\",\"Digital factory\",\"multisite wordpress\"],\"knowsLanguage\":[\"Fran\u00e7ais\",\"Anglais\"],\"jobTitle\":\"Consultant digital, expert en seo et e-r\u00e9putation\",\"worksFor\":\"POLEETIC\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/author\\\/nlaustriatgmail-com\\\/\"},{\"@type\":\"PostalAddress\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/#local-main-place-address\",\"streetAddress\":\"12 r\u00e9sidence le clos guillaume\",\"addressLocality\":\"Bailly\",\"postalCode\":\"78870\",\"addressRegion\":\"Yvelines (ile de france)\",\"addressCountry\":\"FR\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/pt-pt\\\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\\\/#local-main-organization-logo\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/BIG-ICONE-.jpg\",\"contentUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/BIG-ICONE-.jpg\",\"width\":500,\"height\":500,\"caption\":\"Business Ereputation - Expert Google My Business\"}]}<\/script>\n<meta name=\"geo.placename\" content=\"Bailly\" \/>\n<meta name=\"geo.position\" content=\"48.841214845734264;2.0753873968040737\" \/>\n<meta name=\"geo.region\" content=\"Fran\u00e7a\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Atualiza\u00e7\u00e3o do Google Business Profile: \"Estamos a simplificar as nossas regras\" ou n\u00e3o...","description":"Recentemente, o Google enviou a todos os propriet\u00e1rios de listagens do Google My Business um link para as novas regras \"simplificadas\"... Mas, numa primeira leitura, preferi resumi-las para os meus clientes, por isso aproveito para as publicar aqui tamb\u00e9m! Aproveita a tua leitura...","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/","og_locale":"pt_PT","og_type":"article","og_title":"Atualiza\u00e7\u00e3o das regras do Google Business Profile: \"Estamos a simplificar as nossas regras e diretrizes\" ou n\u00e3o...","og_description":"Recentemente, o Google enviou a todos os propriet\u00e1rios de listagens do Google My Business um link para as novas regras \"simplificadas\"... Mas, numa primeira leitura, preferi resumi-las para os meus clientes, por isso aproveito para as publicar aqui tamb\u00e9m! Aproveita a tua leitura...","og_url":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/","og_site_name":"Business Ereputation","article_publisher":"https:\/\/www.facebook.com\/business.ereputation\/","article_author":"https:\/\/fr-fr.facebook.com\/nicolas.laustriat","article_published_time":"2023-08-28T08:00:06+00:00","article_modified_time":"2025-10-22T12:05:58+00:00","og_image":[{"width":550,"height":370,"url":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/08\/regles-Business-Profile.png","type":"image\/png"}],"author":"Nicolas Laustriat","twitter_card":"summary_large_image","twitter_creator":"@nico_laustriat","twitter_site":"@Biz_ereputation","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#article","isPartOf":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/"},"author":{"name":"Nicolas Laustriat","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#\/schema\/person\/24cbbae44e5e18f0451cdbd20fffcfea"},"headline":"Atualiza\u00e7\u00e3o das regras do Google Business Profile: &#8220;Estamos a simplificar as nossas regras e diretrizes&#8221; ou n\u00e3o&#8230;","datePublished":"2023-08-28T08:00:06+00:00","dateModified":"2025-10-22T12:05:58+00:00","mainEntityOfPage":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/"},"wordCount":1572,"publisher":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#organization"},"image":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#primaryimage"},"thumbnailUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/08\/regles-Business-Profile.png","articleSection":["Google My Business"],"inLanguage":"pt-PT","copyrightYear":"2023","copyrightHolder":{"@id":"https:\/\/www.business-ereputation.com\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/","url":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/","name":"Atualiza\u00e7\u00e3o do Google Business Profile: \"Estamos a simplificar as nossas regras\" ou n\u00e3o...","isPartOf":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#primaryimage"},"image":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#primaryimage"},"thumbnailUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/08\/regles-Business-Profile.png","datePublished":"2023-08-28T08:00:06+00:00","dateModified":"2025-10-22T12:05:58+00:00","description":"Recentemente, o Google enviou a todos os propriet\u00e1rios de listagens do Google My Business um link para as novas regras \"simplificadas\"... Mas, numa primeira leitura, preferi resumi-las para os meus clientes, por isso aproveito para as publicar aqui tamb\u00e9m! Aproveita a tua leitura...","breadcrumb":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/"]}]},{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#primaryimage","url":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/08\/regles-Business-Profile.png","contentUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/08\/regles-Business-Profile.png","width":550,"height":370,"caption":"actualiza as regras do Google My Business"},{"@type":"BreadcrumbList","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Especialista em Google My Business e recolha de avalia\u00e7\u00f5es de clientes","item":"https:\/\/www.business-ereputation.com\/pt-pt\/"},{"@type":"ListItem","position":2,"name":"Sem categoria","item":"https:\/\/www.business-ereputation.com\/pt-pt\/category\/sem-categoria\/"},{"@type":"ListItem","position":3,"name":"Atualiza\u00e7\u00e3o das regras do Google Business Profile: &#8220;Estamos a simplificar as nossas regras e diretrizes&#8221; ou n\u00e3o&#8230;"}]},{"@type":"WebSite","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#website","url":"https:\/\/www.business-ereputation.com\/pt-pt\/","name":"Business Ereputation - Expert SEO & Google My Business","description":"Votre expert et solutions Google My Buisness","publisher":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#organization"},"alternateName":"Business Ereputation - Expert SEO & Google Business Profil","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.business-ereputation.com\/pt-pt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":["Organization","Place","ProfessionalService"],"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#organization","name":"Business Ereputation - Expert Google My Business","alternateName":"Business Ereputation - Expert Google Business Profil","url":"https:\/\/www.business-ereputation.com\/pt-pt\/","logo":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#local-main-organization-logo"},"image":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#local-main-organization-logo"},"sameAs":["https:\/\/www.facebook.com\/business.ereputation\/","https:\/\/x.com\/Biz_ereputation","https:\/\/www.youtube.com\/@business-ereputationexpert\/","https:\/\/www.instagram.com\/business_ereputation\/"],"description":"Business Ereputation accompagne et acculture les commerces de proximit\u00e9, les r\u00e9seaux de franchise et Groupe multi-marques \/ multi-Pays dans leur gestion de leur r\u00e9putation digitale et l\u2019outil Google My Business. Loin des services par abonnement et outils en S.A.S, notre ambition est de former et rendre autonome nos clients et que la gestion de leur E-reputation, note et avis google deviennent un automatisme, simple et rapide, du quotidien.","legalName":"Nicolas Laustriat","foundingDate":"2002-07-01","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"},"publishingPrinciples":"https:\/\/www.business-ereputation.com\/mentions-legales\/","ownershipFundingInfo":"https:\/\/www.business-ereputation.com\/mentions-legales\/","actionableFeedbackPolicy":"https:\/\/www.business-ereputation.com\/conditions-generales-dacces-et-dutilisation\/","correctionsPolicy":"https:\/\/www.business-ereputation.com\/donnees-personnelles\/","ethicsPolicy":"https:\/\/www.business-ereputation.com\/mentions-legales\/","diversityPolicy":"https:\/\/www.business-ereputation.com\/mentions-legales\/","diversityStaffingReport":"https:\/\/www.business-ereputation.com\/mentions-legales\/","address":{"@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#local-main-place-address"},"geo":{"@type":"GeoCoordinates","latitude":"48.841214845734264","longitude":"2.0753873968040737"},"telephone":["+33766933960"],"contactPoint":{"@type":"ContactPoint","telephone":"+33766933960","email":"nicolas@business-ereputation.com"},"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"09:00","closes":"17:00"}],"email":"nicolas@business-ereputation.com","areaServed":"france, belgium, switzerland","priceRange":"$","paymentAccepted":"cards"},{"@type":"Person","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/#\/schema\/person\/24cbbae44e5e18f0451cdbd20fffcfea","name":"Nicolas Laustriat","image":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/www.business-ereputation.com\/wp-content\/litespeed\/avatar\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1776817516","url":"https:\/\/www.business-ereputation.com\/wp-content\/litespeed\/avatar\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1776817516","contentUrl":"https:\/\/www.business-ereputation.com\/wp-content\/litespeed\/avatar\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1776817516","caption":"Nicolas Laustriat"},"description":"Dipl\u00f4m\u00e9 du CESI, concepteur, int\u00e9grateur multim\u00e9dia, j\u2019ai longtemps travaill\u00e9 en free-lance d\u00e9but 2000, avant d\u2019int\u00e9grer EQUANCY, cabinet de conseil strat\u00e9gique en Marketing et Communication, o\u00f9 j\u2019ai d\u00e9ploy\u00e9 la nouvelle strat\u00e9gie de communication online de LAFARGE en 2003. Redevenu ind\u00e9pendant en 2006, mon expertise interpelle et me permet en 2009, en plus de mon activit\u00e9 de consultant digital, d\u2019int\u00e9grer la CEGOS en tant que formateur sur les modules Gestion de projet web, e-reputation et r\u00e9f\u00e9rencement. En 2010, j\u2019int\u00e8gre l\u2019INHESJ (Institut National des Hautes Etudes de la S\u00e9curit\u00e9 et la Justice) pour pr\u00e9senter aux grandes entreprises internationales l\u2019\u00e9volution des pratiques d\u2019influence online. J\u2019accompagne aussi bien des grands comptes dans l\u2019excellence de leur utilisation du m\u00e9dia Internet (bonnes pratiques, mutualisation et d\u00e9ploiement, gestion de crise etc.) que des chefs d\u2019entreprise et des marques soucieux de surveiller (et soigner) leur e-reputation ou des agences de communication (en marque blanche). T\u00e9moignages de mes clients : https:\/\/www.business-ereputation.com\/avis-clients\/","sameAs":["https:\/\/nicolas.laustriat.com","https:\/\/fr-fr.facebook.com\/nicolas.laustriat","https:\/\/www.instagram.com\/nicolas_laustriat\/?hl=fr","https:\/\/fr.linkedin.com\/in\/nicolaslaustriat","https:\/\/x.com\/nico_laustriat","https:\/\/www.youtube.com\/channel\/UCVA3dUUiumMximc-S9GEi7w"],"honorificPrefix":"M.","honorificSuffix":"MASTER","birthDate":"1978-01-19","gender":"homme","knowsAbout":["SEO","Ereputation","Digital factory","multisite wordpress"],"knowsLanguage":["Fran\u00e7ais","Anglais"],"jobTitle":"Consultant digital, expert en seo et e-r\u00e9putation","worksFor":"POLEETIC","url":"https:\/\/www.business-ereputation.com\/pt-pt\/author\/nlaustriatgmail-com\/"},{"@type":"PostalAddress","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#local-main-place-address","streetAddress":"12 r\u00e9sidence le clos guillaume","addressLocality":"Bailly","postalCode":"78870","addressRegion":"Yvelines (ile de france)","addressCountry":"FR"},{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/www.business-ereputation.com\/pt-pt\/atualizacao-das-regras-do-google-business-profile-estamos-a-simplificar-as-nossas-regras-e-diretrizes-ou-nao\/#local-main-organization-logo","url":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/BIG-ICONE-.jpg","contentUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/BIG-ICONE-.jpg","width":500,"height":500,"caption":"Business Ereputation - Expert Google My Business"}]},"geo.placename":"Bailly","geo.position":{"lat":"48.841214845734264","long":"2.0753873968040737"},"geo.region":"Fran\u00e7a"},"_links":{"self":[{"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/posts\/8939","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/comments?post=8939"}],"version-history":[{"count":5,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/posts\/8939\/revisions"}],"predecessor-version":[{"id":8963,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/posts\/8939\/revisions\/8963"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/media\/8941"}],"wp:attachment":[{"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/media?parent=8939"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/categories?post=8939"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.business-ereputation.com\/pt-pt\/wp-json\/wp\/v2\/tags?post=8939"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}