{"id":8148,"date":"2025-09-08T07:00:56","date_gmt":"2025-09-08T07:00:56","guid":{"rendered":"https:\/\/www.business-ereputation.com\/o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti\/"},"modified":"2026-01-12T10:41:41","modified_gmt":"2026-01-12T10:41:41","slug":"o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti","status":"publish","type":"post","link":"https:\/\/www.business-ereputation.com\/pt-pt\/o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti\/","title":{"rendered":"O Google est\u00e1 a tornar mais rigorosos os requisitos para os links nos detalhes do teu estabelecimento: o que muda para ti?"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background 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fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><span class=\"span-reading-time rt-reading-time\"><span class=\"rt-label rt-prefix\">Tempo de leitura :<\/span> <span class=\"rt-time\"> 4<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><div class=\"ayudawp-share-buttons shortcode-buttons ayudawp-aiss-centered brand with-icons\"><h3 class=\"ayudawp-title\">Resuma este artigo com a sua IA favorita:<\/h3><div class=\"ayudawp-buttons-container\"><button type=\"button\" class=\"ayudawp-share-btn claude ai\" 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2.605-2.656.167-.429.414-1.055.644-1.517a10.098 10.098 0 0 1-.052-1.086c0-1.331.282-2.499 1.132-3.368.397-.406.89-.717 1.474-.952C7.255 2.937 9.248 1.98 11.978 1.98c2.731 0 4.767.957 6.166 2.093.584.235 1.077.546 1.474.952.85.869 1.132 2.037 1.132 3.368 0 .368-.014.733-.052 1.086.23.462.477 1.088.644 1.517 1.258.364 2.233 1.721 2.605 2.656a.841.841 0 0 1 .053.22v2.869a.641.641 0 0 1-.078.256Zm-11.75-5.992h-.344a4.359 4.359 0 0 1-.355.508c-.77.947-1.918 1.492-3.508 1.492-1.725 0-2.989-.359-3.782-1.259a2.137 2.137 0 0 1-.085-.104L4 11.746v6.585c1.435.779 4.514 2.179 8 2.179 3.486 0 6.565-1.4 8-2.179v-6.585l-.098-.104s-.033.045-.085.104c-.793.9-2.057 1.259-3.782 1.259-1.59 0-2.738-.545-3.508-1.492a4.359 4.359 0 0 1-.355-.508Zm2.328 3.25c.549 0 1 .451 1 1v2c0 .549-.451 1-1 1-.549 0-1-.451-1-1v-2c0-.549.451-1 1-1Zm-5 0c.549 0 1 .451 1 1v2c0 .549-.451 1-1 1-.549 0-1-.451-1-1v-2c0-.549.451-1 1-1Zm3.313-6.185c.136 1.057.403 1.913.878 2.497.442.544 1.134.938 2.344.938 1.573 0 2.292-.337 2.657-.751.384-.435.558-1.15.558-2.361 0-1.14-.243-1.847-.705-2.319-.477-.488-1.319-.862-2.824-1.025-1.487-.161-2.192.138-2.533.529-.269.307-.437.808-.438 1.578v.021c0 .265.021.562.063.893Zm-1.626 0c.042-.331.063-.628.063-.894v-.02c-.001-.77-.169-1.271-.438-1.578-.341-.391-1.046-.69-2.533-.529-1.505.163-2.347.537-2.824 1.025-.462.472-.705 1.179-.705 2.319 0 1.211.175 1.926.558 2.361.365.414 1.084.751 2.657.751 1.21 0 1.902-.394 2.344-.938.475-.584.742-1.44.878-2.497Z\"\/><\/svg><\/span><span class=\"ayudawp-button-text\">Copilot<\/span><\/button><\/div><\/div><div class=\"fusion-text fusion-text-1\"><p class=\"whitespace-normal break-words\">O Google alterou recentemente <a href=\"https:\/\/support.google.com\/business\/answer\/13769188?hl=fr\">as suas regras relativamente aos links que<\/a> podes adicionar ao teu Google Business Profile. Se pensavas que podias continuar a gerir os teus links comerciais como antes, pensa melhor. Estes novos requisitos, que entram em vigor em setembro de 2025, v\u00e3o mudar consideravelmente as coisas para todos os comerciantes. Eis porque tens de come\u00e7ar a preparar-te agora.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">Resumo e conte\u00fado da p\u00e1gina<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti\/#1_O_Google_verifica_agora_os_teus_links_regularmente_mesmo_todos_os_dias\" >1. O Google verifica agora os teus links regularmente (mesmo todos os dias!)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti\/#2_Deixa_de_ter_paginas_gerais_uma_pagina_para_cada_escola\" >2. Deixa de ter p\u00e1ginas gerais: uma p\u00e1gina para cada escola<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti\/#3_As_tuas_ligacoes_devem_permitir_a_realizacao_da_acao_prometida\" >3. As tuas liga\u00e7\u00f5es devem permitir a realiza\u00e7\u00e3o da a\u00e7\u00e3o prometida<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti\/#4_Novos_condicionalismos_tecnicos\" >4. Novos condicionalismos t\u00e9cnicos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti\/#5_Como_adaptar_a_tua_estrategia_agora\" >5. Como adaptar a tua estrat\u00e9gia agora<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti\/#Passo_1_Faz_um_balanco_das_tuas_ligacoes_actuais\" >Passo 1: Faz um balan\u00e7o das tuas liga\u00e7\u00f5es actuais<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti\/#Passo_2_Cria_paginas_dedicadas_a_cada_escola\" >Passo 2: Cria p\u00e1ginas dedicadas a cada escola<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti\/#Passo_3_Testa_os_percursos_dos_teus_clientes\" >Passo 3: Testa os percursos dos teus clientes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti\/#Passo_4_Optimiza_tecnicamente_as_tuas_paginas\" >Passo 4: Optimiza tecnicamente as tuas p\u00e1ginas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti\/#Passo_5_Monitoriza_diariamente\" >Passo 5: Monitoriza diariamente<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/o-google-esta-a-tornar-mais-rigorosos-os-requisitos-para-os-links-nos-detalhes-do-teu-estabelecimento-o-que-muda-para-ti\/#A_minha_opiniao_de_especialista\" >A minha opini\u00e3o de especialista<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"text-xl font-bold text-text-100 mt-1 -mb-0.5\"><span class=\"ez-toc-section\" id=\"1_O_Google_verifica_agora_os_teus_links_regularmente_mesmo_todos_os_dias\"><\/span>1. O Google verifica agora os teus links regularmente (mesmo todos os dias!)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"whitespace-normal break-words\">Desde setembro de 2025, o Google utiliza <strong>rob\u00f4s de verifica\u00e7\u00e3o autom\u00e1tica<\/strong> para verificar diariamente todos os links da p\u00e1gina do teu site. Estes rob\u00f4s verificam se os teus links est\u00e3o a funcionar corretamente e se cumprem as novas regras.<\/p>\n<p class=\"whitespace-normal break-words\"><strong>O que isto significa<\/strong>: se o teu site cair, se mudares um URL ou se bloqueares o acesso aos rob\u00f4s do Google, os teus links podem ser automaticamente removidos da tua p\u00e1gina. Deixa de contar com a sorte.<\/p>\n<h2 class=\"text-xl font-bold text-text-100 mt-1 -mb-0.5\"><span class=\"ez-toc-section\" id=\"2_Deixa_de_ter_paginas_gerais_uma_pagina_para_cada_escola\"><\/span>2. Deixa de ter p\u00e1ginas gerais: uma p\u00e1gina para cada escola<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"whitespace-normal break-words\">Uma das novas funcionalidades mais importantes diz respeito \u00e0s empresas com v\u00e1rios locais. O Google exige agora que cada link da tua p\u00e1gina de Perfil da Empresa seja ligado a uma p\u00e1gina dedicada especificamente ao estabelecimento em quest\u00e3o. O bom \u00e9 que esta recomenda\u00e7\u00e3o est\u00e1 em linha com a estrat\u00e9gia de SEO local que tenho vindo a recomendar h\u00e1 anos.<\/p>\n<p class=\"whitespace-normal break-words\"><strong>Eis um exemplo concreto<\/strong>: se geres 3 padarias em zonas diferentes de Lyon, n\u00e3o podes continuar a utilizar a mesma p\u00e1gina &#8220;As nossas lojas&#8221; para os tr\u00eas an\u00fancios. Cada padaria deve ter a sua pr\u00f3pria p\u00e1gina, com o seu hor\u00e1rio de abertura, a sua equipa e as suas especialidades.<\/p>\n<p class=\"whitespace-normal break-words\">Este requisito aplica-se, em particular, a liga\u00e7\u00f5es de a\u00e7\u00e3o como :<\/p>\n<ul class=\"&#091;&amp;:not(:last-child)_ul&#093;:pb-1 &#091;&amp;:not(:last-child)_ol&#093;:pb-1 list-disc space-y-1.5 pl-7\">\n<li class=\"whitespace-normal break-words\">Reserva uma mesa<\/li>\n<li class=\"whitespace-normal break-words\">Marca uma consulta<\/li>\n<li class=\"whitespace-normal break-words\">Encomenda online<\/li>\n<li class=\"whitespace-normal break-words\">Solicita um or\u00e7amento<\/li>\n<\/ul>\n<h2 class=\"text-xl font-bold text-text-100 mt-1 -mb-0.5\"><span class=\"ez-toc-section\" id=\"3_As_tuas_ligacoes_devem_permitir_a_realizacao_da_acao_prometida\"><\/span>3. As tuas liga\u00e7\u00f5es devem permitir a realiza\u00e7\u00e3o da a\u00e7\u00e3o prometida<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"whitespace-normal break-words\">O Google j\u00e1 n\u00e3o tolera links que n\u00e3o levam a lado nenhum. Se ofereceres um bot\u00e3o &#8220;Encomendar online&#8221;, os clientes devem poder concluir a sua encomenda na p\u00e1gina de destino. Se for &#8220;Marca uma consulta&#8221;, devem poder escolher um hor\u00e1rio e confirmar.<\/p>\n<p class=\"whitespace-normal break-words\"><strong>O que j\u00e1 n\u00e3o funciona<\/strong>:<\/p>\n<ul class=\"&#091;&amp;:not(:last-child)_ul&#093;:pb-1 &#091;&amp;:not(:last-child)_ol&#093;:pb-1 list-disc space-y-1.5 pl-7\">\n<li class=\"whitespace-normal break-words\">Liga\u00e7\u00f5es para p\u00e1ginas de contacto gerais<\/li>\n<li class=\"whitespace-normal break-words\">Liga\u00e7\u00f5es para p\u00e1ginas &#8220;Em constru\u00e7\u00e3o<\/li>\n<li class=\"whitespace-normal break-words\">Formul\u00e1rios que n\u00e3o funcionam<\/li>\n<li class=\"whitespace-normal break-words\">P\u00e1ginas que exigem que ligues de volta para finalizar<\/li>\n<\/ul>\n<h2 class=\"text-xl font-bold text-text-100 mt-1 -mb-0.5\"><span class=\"ez-toc-section\" id=\"4_Novos_condicionalismos_tecnicos\"><\/span>4. Novos condicionalismos t\u00e9cnicos<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"whitespace-normal break-words\">O Google refor\u00e7ou consideravelmente os seus requisitos t\u00e9cnicos. As tuas p\u00e1ginas t\u00eam agora de ser perfeitamente acess\u00edveis aos rob\u00f4s de verifica\u00e7\u00e3o, caso contr\u00e1rio os teus links ser\u00e3o removidos.<\/p>\n<p class=\"whitespace-normal break-words\"><strong>Proibi\u00e7\u00f5es absolutas<\/strong>:<\/p>\n<ul class=\"&#091;&amp;:not(:last-child)_ul&#093;:pb-1 &#091;&amp;:not(:last-child)_ol&#093;:pb-1 list-disc space-y-1.5 pl-7\">\n<li class=\"whitespace-normal break-words\">Bloqueia o rob\u00f4 &#8220;GoogleOther&#8221; nas tuas defini\u00e7\u00f5es<\/li>\n<li class=\"whitespace-normal break-words\"><strong>Utiliza CAPTCHAs para impedir o acesso autom\u00e1tico<\/strong><\/li>\n<li class=\"whitespace-normal break-words\">Limita\u00e7\u00e3o de taxa para rob\u00f4s<\/li>\n<li class=\"whitespace-normal break-words\">Apresenta conte\u00fados diferentes para os rob\u00f4s e para os humanos<\/li>\n<li class=\"whitespace-normal break-words\">Bloqueia o acesso por endere\u00e7o IP<\/li>\n<\/ul>\n<p class=\"whitespace-normal break-words\"><strong>Importante<\/strong>: estes rob\u00f4s de verifica\u00e7\u00e3o j\u00e1 n\u00e3o respeitam os ficheiros robots.txt. Mesmo que pro\u00edbas o acesso a este ficheiro, o Google continuar\u00e1 a verificar as tuas liga\u00e7\u00f5es comerciais.<\/p>\n<h2 class=\"text-xl font-bold text-text-100 mt-1 -mb-0.5\"><span class=\"ez-toc-section\" id=\"5_Como_adaptar_a_tua_estrategia_agora\"><\/span>5. Como adaptar a tua estrat\u00e9gia agora<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 class=\"text-lg font-bold text-text-100 mt-1 -mb-1.5\"><span class=\"ez-toc-section\" id=\"Passo_1_Faz_um_balanco_das_tuas_ligacoes_actuais\"><\/span>Passo 1: Faz um balan\u00e7o das tuas liga\u00e7\u00f5es actuais<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p class=\"whitespace-normal break-words\">Liga-te ao teu Google Business Profile e lista todos os teus links de a\u00e7\u00e3o. Para cada uma delas, verifica :<\/p>\n<ul class=\"&#091;&amp;:not(:last-child)_ul&#093;:pb-1 &#091;&amp;:not(:last-child)_ol&#093;:pb-1 list-disc space-y-1.5 pl-7\">\n<li class=\"whitespace-normal break-words\">A p\u00e1gina de destino \u00e9 espec\u00edfica para este estabelecimento?<\/li>\n<li class=\"whitespace-normal break-words\">Ser\u00e1 que a a\u00e7\u00e3o pode mesmo ser finalizada?<\/li>\n<li class=\"whitespace-normal break-words\">A p\u00e1gina carrega rapidamente?<\/li>\n<\/ul>\n<h3 class=\"text-lg font-bold text-text-100 mt-1 -mb-1.5\"><span class=\"ez-toc-section\" id=\"Passo_2_Cria_paginas_dedicadas_a_cada_escola\"><\/span>Passo 2: Cria p\u00e1ginas dedicadas a cada escola<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p class=\"whitespace-normal break-words\">Se tiveres v\u00e1rios pontos de venda, cria uma p\u00e1gina espec\u00edfica para cada estabelecimento com :<\/p>\n<ul class=\"&#091;&amp;:not(:last-child)_ul&#093;:pb-1 &#091;&amp;:not(:last-child)_ol&#093;:pb-1 list-disc space-y-1.5 pl-7\">\n<li class=\"whitespace-normal break-words\">Dados de contacto exactos<\/li>\n<li class=\"whitespace-normal break-words\">Hor\u00e1rio de abertura<\/li>\n<li class=\"whitespace-normal break-words\">A equipa local<\/li>\n<li class=\"whitespace-normal break-words\">Servi\u00e7os espec\u00edficos deste ponto de venda<\/li>\n<\/ul>\n<h3 class=\"text-lg font-bold text-text-100 mt-1 -mb-1.5\"><span class=\"ez-toc-section\" id=\"Passo_3_Testa_os_percursos_dos_teus_clientes\"><\/span>Passo 3: Testa os percursos dos teus clientes<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p class=\"whitespace-normal break-words\">Segue o caminho desde a tua listagem no Google at\u00e9 \u00e0 conclus\u00e3o da a\u00e7\u00e3o. Cronometra o processo e identifica os pontos de fric\u00e7\u00e3o.<\/p>\n<h3 class=\"text-lg font-bold text-text-100 mt-1 -mb-1.5\"><span class=\"ez-toc-section\" id=\"Passo_4_Optimiza_tecnicamente_as_tuas_paginas\"><\/span>Passo 4: Optimiza tecnicamente as tuas p\u00e1ginas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul class=\"&#091;&amp;:not(:last-child)_ul&#093;:pb-1 &#091;&amp;:not(:last-child)_ol&#093;:pb-1 list-disc space-y-1.5 pl-7\">\n<li class=\"whitespace-normal break-words\">Verifica se as tuas p\u00e1ginas carregam em menos de 3 segundos<\/li>\n<li class=\"whitespace-normal break-words\">Remove os bloqueios t\u00e9cnicos para os rob\u00f4s do Google<\/li>\n<li class=\"whitespace-normal break-words\">Testa a acessibilidade a partir de diferentes dispositivos<\/li>\n<\/ul>\n<h3 class=\"text-lg font-bold text-text-100 mt-1 -mb-1.5\"><span class=\"ez-toc-section\" id=\"Passo_5_Monitoriza_diariamente\"><\/span>Passo 5: Monitoriza diariamente<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p class=\"whitespace-normal break-words\">Configura uma monitoriza\u00e7\u00e3o autom\u00e1tica das tuas liga\u00e7\u00f5es para que sejas alertado em caso de problema. V\u00e1rias ferramentas gratuitas permitem-te verificar o estado das tuas p\u00e1ginas diariamente.<\/p>\n<h2 class=\"text-xl font-bold text-text-100 mt-1 -mb-0.5\"><span class=\"ez-toc-section\" id=\"A_minha_opiniao_de_especialista\"><\/span>A minha opini\u00e3o de especialista<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"whitespace-normal break-words\">Estes novos requisitos do Google n\u00e3o s\u00e3o apenas mais um constrangimento para irritar os retalhistas. Na verdade, s\u00e3o excelentes not\u00edcias para o teu <a class=\"underline\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/glossary\/referenciacao-local\/\">SEO local<\/a> e para a tua taxa de convers\u00e3o.<\/p>\n<p class=\"whitespace-normal break-words\">Ao obrigar as empresas a criar percursos fluidos para os clientes e p\u00e1ginas espec\u00edficas, a Google est\u00e1 a melhorar a experi\u00eancia do utilizador. E uma melhor experi\u00eancia do utilizador significa mais clientes satisfeitos e mais convers\u00f5es para ti.<\/p>\n<p class=\"whitespace-normal break-words\"><strong>As empresas que se adaptarem rapidamente a estas novas regras ganhar\u00e3o uma vantagem competitiva consider\u00e1vel<\/strong> em rela\u00e7\u00e3o \u00e0s que se atrasarem. Enquanto os teus concorrentes v\u00eaem os seus links serem removidos por falta de conformidade, tu continuar\u00e1s a atrair clientes gra\u00e7as a jornadas de cliente optimizadas.<\/p>\n<p class=\"whitespace-normal break-words\">O nosso conselho: n\u00e3o sofras com estas mudan\u00e7as, antecipa-te a elas. Transforma este constrangimento numa oportunidade para melhorar realmente a experi\u00eancia dos teus clientes. Ver\u00e1s rapidamente a diferen\u00e7a nas tuas convers\u00f5es.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>O Google alterou recentemente as suas regras relativamente aos links que podes adicionar ao teu Google Business Profile. Se pensavas que podias continuar a gerir os teus links comerciais como antes, pensa melhor. Estes novos requisitos, que entram em vigor em setembro de 2025, v\u00e3o mudar consideravelmente as coisas para todos os comerciantes. Eis porque tens de come\u00e7ar a preparar-te agora.   <\/p>\n","protected":false},"author":1,"featured_media":8151,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ayudawp_aiss_exclude":false,"_ayudawp_aiss_summary":"","_ayudawp_aiss_summary_provider":"","_ayudawp_aiss_summary_hash":"","footnotes":""},"categories":[153,156,158,154],"tags":[],"class_list":["post-8148","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comerciante","category-especialista-em-seo","category-google-my-business-pt-pt","category-reputacao-online"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Regras para liga\u00e7\u00f5es URL no formul\u00e1rio do Google GMB: Evita erros - Business Ereputation.<\/title>\n<meta name=\"description\" content=\"Descobre as novas regras para os links de 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