{"id":10708,"date":"2024-02-02T08:01:54","date_gmt":"2024-02-02T08:01:54","guid":{"rendered":"https:\/\/www.business-ereputation.com\/reputacao\/e-reputacao-das-empresas-2\/e-reputacao-das-marcas\/"},"modified":"2025-10-22T15:18:14","modified_gmt":"2025-10-22T15:18:14","slug":"e-reputacao-das-marcas","status":"publish","type":"page","link":"https:\/\/www.business-ereputation.com\/pt-pt\/reputacao\/e-reputacao-das-empresas-2\/e-reputacao-das-marcas\/","title":{"rendered":"E-reputa\u00e7\u00e3o das marcas"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"578\" alt=\"E-reputa\u00e7\u00e3o das marcas\" title=\"Brand E-reputation &#8211; ereputation-marque &#8211; E-reputa\u00e7\u00e3o empresarial\" src=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/ereputation-marque-1024x578.jpg\" class=\"img-responsive wp-image-10711 disable-lazyload\" srcset=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/ereputation-marque-200x113.jpg 200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/ereputation-marque-400x226.jpg 400w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/ereputation-marque-600x339.jpg 600w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/ereputation-marque-800x452.jpg 800w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/ereputation-marque-1200x677.jpg 1200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/ereputation-marque.jpg 1357w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1200px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-1\"><p><strong>Hoje em dia, a reputa\u00e7\u00e3o eletr\u00f3nica de uma marca na Internet tornou-se uma grande preocupa\u00e7\u00e3o para as empresas. Basta um coment\u00e1rio negativo, uma fotografia comprometedora ou um rumor para manchar a imagem de uma empresa e afetar a sua reputa\u00e7\u00e3o. Este artigo analisa os diferentes aspectos da reputa\u00e7\u00e3o eletr\u00f3nica das marcas e analisa a forma como estas podem tomar medidas para controlar a sua imagem online.  <\/strong><\/p>\n<h2>Elementos de reputa\u00e7\u00e3o eletr\u00f3nica para as marcas<\/h2>\n<p>Antes de mais, \u00e9 importante compreender o que constitui a reputa\u00e7\u00e3o eletr\u00f3nica de uma marca. H\u00e1 uma s\u00e9rie de factores que entram em jogo quando se trata de apresentar a imagem global de uma empresa na Internet: <\/p>\n<ul>\n<li><strong>Cr\u00edticas e coment\u00e1rios<\/strong>: Os clientes utilizam uma variedade de plataformas para expressar a sua satisfa\u00e7\u00e3o ou insatisfa\u00e7\u00e3o com produtos ou servi\u00e7os.<\/li>\n<li><strong>Redes sociais e publica\u00e7\u00f5es<\/strong>: os utilizadores da Internet partilham publica\u00e7\u00f5es e reagem \u00e0s dos outros, ajudando a formar a opini\u00e3o sobre uma marca.<\/li>\n<li><strong>Fotografias e imagens<\/strong>: Uma imagem vale mais do que mil palavras e as imagens publicadas na Internet s\u00e3o todos testemunhos que reflectem a imagem de marca de uma empresa.<\/li>\n<li><strong>Estudos e artigos<\/strong>: Os meios de comunica\u00e7\u00e3o social especializados e tradicionais publicam regularmente classifica\u00e7\u00f5es e compara\u00e7\u00f5es para destacar o desempenho das empresas, o que pode influenciar a sua reputa\u00e7\u00e3o online.<\/li>\n<\/ul>\n<h2>A import\u00e2ncia estrat\u00e9gica da reputa\u00e7\u00e3o eletr\u00f3nica para as marcas<\/h2>\n<p>J\u00e1 n\u00e3o h\u00e1 d\u00favida de que a reputa\u00e7\u00e3o eletr\u00f3nica \u00e9 uma quest\u00e3o essencial para uma empresa na era digital. De facto, v\u00e1rios estudos de mercado realizados nos \u00faltimos anos demonstraram que : <\/p>\n<ul>\n<li>Mais de 80% dos consumidores confiam nas cr\u00edticas publicadas por outros clientes na Internet;<\/li>\n<li>As informa\u00e7\u00f5es transmitidas atrav\u00e9s das redes sociais s\u00e3o frequentemente consideradas cred\u00edveis porque prov\u00eam diretamente da comunidade;<\/li>\n<li>Uma imagem de marca positiva proporciona uma melhor experi\u00eancia ao cliente e aumenta a sua fidelidade;<\/li>\n<li>As empresas com uma excelente reputa\u00e7\u00e3o s\u00e3o geralmente as mais bem sucedidas em termos de vendas e de notoriedade da marca.<\/li>\n<\/ul>\n<h2>Principais plataformas para medir a reputa\u00e7\u00e3o da marca<\/h2>\n<h3>Redes sociais<\/h3>\n<p>A primeira forma de as marcas descobrirem a sua popularidade junto dos utilizadores da Internet \u00e9 analisar a sua presen\u00e7a nas redes sociais. Twitter, Facebook, Instagram e LinkedIn s\u00e3o plataformas onde as marcas podem examinar o volume e o tipo de men\u00e7\u00f5es que lhes s\u00e3o feitas. Vale tamb\u00e9m a pena analisar as intera\u00e7\u00f5es resultantes (gostos, partilhas, coment\u00e1rios, etc.), que dar\u00e3o uma ideia mais clara da imagem que a marca projecta junto da sua comunidade.  <\/p>\n<h3>Sites de avalia\u00e7\u00e3o de clientes<\/h3>\n<p>Os utilizadores da Internet est\u00e3o agora habituados a consultar s\u00edtios Web especializados em avalia\u00e7\u00f5es de clientes antes de fazerem uma compra em linha ou de visitarem uma loja f\u00edsica. Plataformas como a Trustpilot ou a Google My Business permitem \u00e0s empresas medir o seu desempenho e identificar \u00e1reas de melhoria nas suas pr\u00e1ticas, de modo a satisfazer os seus clientes. <\/p>\n<h3>F\u00f3runs e blogues<\/h3>\n<p>Embora sejam menos recentes do que os dois primeiros tipos de plataformas mencionados, os f\u00f3runs e os blogues continuam a ser extremamente populares entre os utilizadores da Internet que procuram partilhar as suas experi\u00eancias e opini\u00f5es com uma comunidade semelhante \u00e0 sua. As marcas podem tomar nota das discuss\u00f5es que t\u00eam lugar nestes espa\u00e7os virtuais para saber o que se diz sobre elas e, se necess\u00e1rio, participar no debate. <\/p>\n<h2>Adaptar a tua estrat\u00e9gia para controlar a tua reputa\u00e7\u00e3o eletr\u00f3nica<\/h2>\n<p>Agora que as empresas t\u00eam uma melhor compreens\u00e3o do seu p\u00fablico, \u00e9 essencial que tomem medidas concretas para controlar a sua reputa\u00e7\u00e3o eletr\u00f3nica:<\/p>\n<ul>\n<li><strong>Responde sistematicamente ao feedback<\/strong>: Quer seja positivo ou negativo, \u00e9 importante que uma marca mostre que est\u00e1 atenta ao feedback dos clientes e que o tem em conta.<\/li>\n<li><strong>Optimiza a tua presen\u00e7a nas redes sociais e no Google My Business<\/strong>: Ter um perfil completo e atualizado nas principais plataformas sociais e sites de avalia\u00e7\u00e3o de clientes permitir\u00e1 \u00e0 tua marca projetar uma imagem consistente e profissional.<\/li>\n<li><strong>Realizar campanhas de marketing direcionadas<\/strong>: As marcas precisam de adaptar a sua estrat\u00e9gia de comunica\u00e7\u00e3o ao p\u00fablico que pretendem atingir, de modo a melhorar o conhecimento e a reputa\u00e7\u00e3o da marca.<\/li>\n<li>Tem <strong>em conta as opini\u00f5es no desenvolvimento do produto\/servi\u00e7o<\/strong>: Se certos aspectos de um produto ou servi\u00e7o forem regularmente objeto de coment\u00e1rios negativos, seria sensato que a marca estudasse esses problemas e os resolvesse.<\/li>\n<\/ul>\n<p>Para as marcas de hoje, a reputa\u00e7\u00e3o eletr\u00f3nica \u00e9 crucial para o seu sucesso cont\u00ednuo na Internet. Analisando em profundidade os v\u00e1rios dados e opini\u00f5es que circulam na Web e tomando as medidas adequadas, as empresas ter\u00e3o todas as cartas na m\u00e3o para transmitir uma imagem positiva aos seus clientes e potenciais clientes. <\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-title-center fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-bottom-small:20px;\"><div class=\"title-sep-container title-sep-container-left\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:#e0dede;\"><\/div><\/div><span class=\"awb-title-spacer\"><\/span><h2 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:26;--minFontSize:26;line-height:1.69;\">D\u00e9couvrez nos services et produits<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-woo-product-grid fusion-product-archive fusion-woo-product-grid-1\"><ul class=\"products products-3\"><li class=\"product type-product post-11009 status-publish first outofstock product_cat-reputacao-online product_cat-seo-referenciamento-google product_tag-seo-pt-pt product_tag-servico has-post-thumbnail purchasable product-type-variable has-default-attributes product-grid-view\">\n\t<div class=\"fusion-product-wrapper\">\n<a href=\"https:\/\/www.business-ereputation.com\/pt-pt\/produit\/backlinks-para-otimizar-a-tua-listagem-no-google-e-ou-o-teu-sitio-web\/\" class=\"product-images\" aria-label=\"Backlinks para otimizar a tua listagem no Google e\/ou o teu s\u00edtio Web\">\n<div class=\"fusion-woo-badges-wrapper\">\n\t<div class=\"fusion-out-of-stock\">\n\t\t<div class=\"fusion-position-text\">\n\t\t\tProduto indispon\u00edvel\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"featured-image\">\n\t\t<img decoding=\"async\" width=\"500\" height=\"301\" src=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-500x301.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail wp-post-image\" alt=\"Gest\u00e3o de comunidades : Refor\u00e7a a presen\u00e7a da tua marca nas redes sociais - 11-french - Ereputa\u00e7\u00e3o empresarial - E-reputa\u00e7\u00e3o\" srcset=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-200x120.jpg 200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-300x180.jpg 300w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-400x240.jpg 400w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-500x301.jpg 500w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-600x361.jpg 600w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-700x421.jpg 700w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-768x462.jpg 768w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-800x481.jpg 800w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-1024x615.jpg 1024w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-1200x721.jpg 1200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-1536x923.jpg 1536w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French.jpg 1920w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\n\t\t\t\t\t\t<div class=\"cart-loading\"><i class=\"awb-icon-spinner\" aria-hidden=\"true\"><\/i><\/div>\n\t\t\t<\/div>\n<\/a>\n<div class=\"fusion-product-content\">\n\t<div class=\"product-details\">\n\t\t<div class=\"product-details-container\">\n<h3 class=\"product-title\">\n\t<a href=\"https:\/\/www.business-ereputation.com\/pt-pt\/produit\/backlinks-para-otimizar-a-tua-listagem-no-google-e-ou-o-teu-sitio-web\/\">\n\t\tBacklinks para otimizar a tua listagem no Google e\/ou o teu s\u00edtio Web\t<\/a>\n<\/h3>\n<div class=\"fusion-price-rating\">\n\n\t<span class=\"price\"><span class=\"woocommerce-Price-amount amount\" aria-hidden=\"true\"><bdi>500.00&nbsp;<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span> <span aria-hidden=\"true\">&ndash;<\/span> <span class=\"woocommerce-Price-amount amount\" aria-hidden=\"true\"><bdi>1,800.00&nbsp;<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span><span class=\"screen-reader-text\">Price range: 500.00&nbsp;&euro; through 1,800.00&nbsp;&euro;<\/span><\/span>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\t<div class=\"product-buttons\">\n\t\t<div class=\"fusion-content-sep sep-double sep-solid\"><\/div>\n\t\t<div class=\"product-buttons-container clearfix\">\n\n<a href=\"https:\/\/www.business-ereputation.com\/pt-pt\/produit\/backlinks-para-otimizar-a-tua-listagem-no-google-e-ou-o-teu-sitio-web\/\" class=\"show_details_button\" style=\"float:none;max-width:none;text-align:center;\">\n\tDetails<\/a>\n\n\n\t<\/div>\n\t<\/div>\n\n\t<\/div> <\/div>\n<\/li>\n<li class=\"product type-product post-10911 status-publish outofstock product_cat-reputacao-online product_cat-seo-referenciamento-google product_tag-seo-pt-pt product_tag-servico has-post-thumbnail purchasable product-type-variable has-default-attributes product-grid-view\">\n\t<div class=\"fusion-product-wrapper\">\n<a href=\"https:\/\/www.business-ereputation.com\/pt-pt\/produit\/entrevistas-com-especialistas-para-a-tua-reputacao-eletronica-e-empregabilidade-backlinks\/\" class=\"product-images\" aria-label=\"Entrevistas com especialistas para a tua reputa\u00e7\u00e3o eletr\u00f3nica e empregabilidade (+backlinks)\">\n<div class=\"fusion-woo-badges-wrapper\">\n\t<div class=\"fusion-out-of-stock\">\n\t\t<div class=\"fusion-position-text\">\n\t\t\tProduto indispon\u00edvel\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"featured-image\">\n\t\t<img decoding=\"async\" width=\"500\" height=\"301\" src=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-500x301.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail wp-post-image\" alt=\"Gest\u00e3o de comunidades : Refor\u00e7a a presen\u00e7a da tua marca nas redes sociais - 9-french - Ereputa\u00e7\u00e3o empresarial - E-reputa\u00e7\u00e3o\" srcset=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-200x120.jpg 200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-300x180.jpg 300w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-400x240.jpg 400w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-500x301.jpg 500w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-600x361.jpg 600w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-700x421.jpg 700w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-768x462.jpg 768w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-800x481.jpg 800w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-1024x615.jpg 1024w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-1200x721.jpg 1200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-1536x923.jpg 1536w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French.jpg 1920w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\n\t\t\t\t\t\t<div class=\"cart-loading\"><i class=\"awb-icon-spinner\" aria-hidden=\"true\"><\/i><\/div>\n\t\t\t<\/div>\n<\/a>\n<div class=\"fusion-product-content\">\n\t<div class=\"product-details\">\n\t\t<div class=\"product-details-container\">\n<h3 class=\"product-title\">\n\t<a href=\"https:\/\/www.business-ereputation.com\/pt-pt\/produit\/entrevistas-com-especialistas-para-a-tua-reputacao-eletronica-e-empregabilidade-backlinks\/\">\n\t\tEntrevistas com especialistas para a tua reputa\u00e7\u00e3o eletr\u00f3nica e empregabilidade (+backlinks)\t<\/a>\n<\/h3>\n<div class=\"fusion-price-rating\">\n\n\t<span class=\"price\"><span class=\"woocommerce-Price-amount amount\" aria-hidden=\"true\"><bdi>800.00&nbsp;<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span> <span aria-hidden=\"true\">&ndash;<\/span> <span class=\"woocommerce-Price-amount amount\" aria-hidden=\"true\"><bdi>2,750.00&nbsp;<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span><span class=\"screen-reader-text\">Price range: 800.00&nbsp;&euro; through 2,750.00&nbsp;&euro;<\/span><\/span>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\t<div class=\"product-buttons\">\n\t\t<div class=\"fusion-content-sep sep-double sep-solid\"><\/div>\n\t\t<div class=\"product-buttons-container clearfix\">\n\n<a href=\"https:\/\/www.business-ereputation.com\/pt-pt\/produit\/entrevistas-com-especialistas-para-a-tua-reputacao-eletronica-e-empregabilidade-backlinks\/\" class=\"show_details_button\" style=\"float:none;max-width:none;text-align:center;\">\n\tDetails<\/a>\n\n\n\t<\/div>\n\t<\/div>\n\n\t<\/div> <\/div>\n<\/li>\n<\/ul><div class=\"fusion-woo-product-grid-pagination fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div>\n<div id=\"contacto\" class=\"fusion-container-anchor\"><div class=\"fusion-bg-parallax\" data-bg-align=\"center center\" data-direction=\"up\" data-mute=\"false\" data-opacity=\"100\" data-velocity=\"-0.4\" data-mobile-enabled=\"false\" data-break_parents=\"0\" data-bg-image=\"https:\/\/business-ereputation.com\/wp-content\/uploads\/2015\/05\/call-to-action.jpg\" data-bg-repeat=\"false\" ><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container fusion-parallax-up nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:0px;--awb-border-sizes-bottom:0px;--awb-border-sizes-left:0px;--awb-border-sizes-right:0px;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:120px;--awb-padding-bottom:115px;--awb-padding-top-small:60px;--awb-padding-bottom-small:60px;--awb-background-image:url(&quot;https:\/\/business-ereputation.com\/wp-content\/uploads\/2015\/05\/call-to-action.jpg&quot;);--awb-background-size:cover;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1170px + 0px );margin-left: calc(-0px \/ 2 );margin-right: calc(-0px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-top:7%;--awb-padding-right:7%;--awb-padding-bottom:7%;--awb-padding-left:7%;--awb-bg-color:rgba(216,216,216,0.85);--awb-bg-color-hover:rgba(216,216,216,0.85);--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:20px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:0px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-menu-anchor\" id=\"Contact\"><\/div><div class=\"fusion-title title fusion-title-2 fusion-title-center fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:#ffffff;--awb-margin-top-small:0px;--awb-margin-bottom-small:20px;\"><div class=\"title-sep-container title-sep-container-left\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:#e0dede;\"><\/div><\/div><span class=\"awb-title-spacer\"><\/span><h2 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:26;--minFontSize:26;line-height:1.69;\"><p style=\"text-align: center;\">Retalhistas, empresas B2B ou B2C, organiza\u00e7\u00f5es, queres melhorar a tua visibilidade e reputa\u00e7\u00e3o digital?<\/p><\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:-20px;width:100%;\"><\/div><div class=\"fusion-title title fusion-title-3 fusion-title-center fusion-title-text fusion-title-size-four\" style=\"--awb-text-color:#ffffff;--awb-margin-top-small:0px;--awb-margin-bottom-small:20px;--awb-sep-color:#ffffff;--awb-font-size:33px;\"><div class=\"title-sep-container title-sep-container-left\"><div class=\"title-sep sep-single sep-solid\" style=\"border-color:#ffffff;\"><\/div><\/div><span class=\"awb-title-spacer\"><\/span><h4 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;font-size:1em;--fontSize:33;line-height:1.52;\">Contacta-me!<\/h4><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep-single sep-solid\" style=\"border-color:#ffffff;\"><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-form fusion-form-builder fusion-form-form-wrapper fusion-form-7706\" style=\"--awb-tooltip-text-color:#ffffff;--awb-tooltip-background-color:#333333;--awb-form-border-color:#999999;--awb-form-focus-border-color:#969696;--awb-form-focus-border-hover-color:rgba(150,150,150,0.5);\" data-form-id=\"7706\" data-config=\"{&quot;form_id&quot;:7706,&quot;form_post_id&quot;:7706,&quot;post_id&quot;:10708,&quot;form_type&quot;:&quot;ajax&quot;,&quot;confirmation_type&quot;:&quot;message&quot;,&quot;redirect_url&quot;:&quot;&quot;,&quot;redirect_timeout&quot;:&quot;0&quot;,&quot;field_labels&quot;:{&quot;prenom&quot;:&quot;&quot;,&quot;nom&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;demande&quot;:&quot;O teu pedido diz respeito a&quot;,&quot;message&quot;:&quot;&quot;,&quot;consentement&quot;:&quot;Consentement :&quot;},&quot;field_logics&quot;:{&quot;prenom&quot;:&quot;&quot;,&quot;nom&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;demande&quot;:&quot;&quot;,&quot;message&quot;:&quot;&quot;,&quot;consentement&quot;:&quot;&quot;,&quot;submit_1&quot;:&quot;&quot;,&quot;notice_1&quot;:&quot;&quot;},&quot;field_types&quot;:{&quot;prenom&quot;:&quot;text&quot;,&quot;nom&quot;:&quot;text&quot;,&quot;email&quot;:&quot;email&quot;,&quot;demande&quot;:&quot;radio&quot;,&quot;message&quot;:&quot;textarea&quot;,&quot;consentement&quot;:&quot;consent&quot;,&quot;recaptcha_1&quot;:&quot;recaptcha&quot;,&quot;submit_1&quot;:&quot;submit&quot;,&quot;notice_1&quot;:&quot;notice&quot;},&quot;nonce_method&quot;:&quot;ajax&quot;,&quot;form_views&quot;:&quot;ajax&quot;,&quot;form_views_counting&quot;:&quot;all&quot;}\"><form action=\"https:\/\/www.business-ereputation.com\/pt-pt\/reputacao\/e-reputacao-das-empresas-2\/e-reputacao-das-marcas\/\" method=\"post\" class=\"fusion-form fusion-form-7706\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:0px;--awb-padding-right:0px;--awb-padding-bottom:0px;--awb-padding-left:0px;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-background-color:rgba(255,255,255,0);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-flex-grow-small:;--awb-flex-shrink-small:;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-form-field fusion-form-text-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><input type=\"text\" autocomplete=\"off\" name=\"prenom\" id=\"prenom\" value=\"\"  class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" placeholder=\"Nome pr\u00f3prio *\" data-holds-private-data=\"false\" minlength=\"0\"\/><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-flex-grow-small:;--awb-flex-shrink-small:;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-form-field fusion-form-text-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><input type=\"text\" autocomplete=\"off\" name=\"nom\" id=\"nom\" value=\"\"  class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" placeholder=\"Nome *\" data-holds-private-data=\"false\" minlength=\"0\"\/><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-flex-grow-small:;--awb-flex-shrink-small:;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-form-field fusion-form-email-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><input type=\"email\" autocomplete=\"off\" name=\"email\" id=\"email\" value=\"\"  class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" placeholder=\"EMAIL *\" data-holds-private-data=\"false\"\/><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-flex-grow-small:;--awb-flex-shrink-small:;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-form-field fusion-form-radio-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><fieldset><legend class=\"fusion-form-label-wrapper\"><span class=\"label\">O teu pedido diz respeito a <abbr class=\"fusion-form-element-required\" title=\"required\">*<\/abbr><\/span><\/legend><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-0\" type=\"radio\" value=\"Uma listagem do Google My Business\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" checked  data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-0\">Uma listagem do Google My Business<\/label><\/div><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-1\" type=\"radio\" value=\"V\u00e1rias listagens do Google My Business\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-1\">V\u00e1rias listagens do Google My Business<\/label><\/div><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-2\" type=\"radio\" value=\"Uma conta GMB e a sua governa\u00e7\u00e3o\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-2\">Uma conta GMB e a sua governa\u00e7\u00e3o<\/label><\/div><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-3\" type=\"radio\" value=\"Um problema de SEO do Google\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-3\">Um problema de SEO do Google<\/label><\/div><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-4\" type=\"radio\" value=\"Necessidade de gest\u00e3o comunit\u00e1ria\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-4\">Necessidade de gest\u00e3o comunit\u00e1ria<\/label><\/div><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-5\" type=\"radio\" value=\"Um problema de reputa\u00e7\u00e3o eletr\u00f3nica\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-5\">Um problema de reputa\u00e7\u00e3o eletr\u00f3nica<\/label><\/div><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-6\" type=\"radio\" value=\"Outros pedidos\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-6\">Outros pedidos<\/label><\/div><\/fieldset><\/div><div class=\"fusion-form-field fusion-form-textarea-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><textarea cols=\"40\" autocomplete=\"off\"  minlength=\"0\"  rows=\"4\" tabindex=\"\" id=\"message\" name=\"message\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" placeholder=\"MENSAGEM *\" data-holds-private-data=\"false\"><\/textarea><\/div><div class=\"fusion-form-field fusion-form-consent-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><div class=\"fusion-form-label-wrapper\"><label for=\"consentement\">Consentement : <abbr class=\"fusion-form-element-required\" title=\"required\">*<\/abbr><\/label><\/div><div class=\"fusion-form-checkbox option-inline\"><input tabindex=\"\" id=\"consentement\" type=\"checkbox\" value=\"1\" name=\"consentement\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\"\/><label for=\"consentement\">Ao assinalar esta caixa e validar este formul\u00e1rio, aceita que possamos contact\u00e1-lo para discutir e compreender as suas necessidades em maior detalhe e\/ou propor solu\u00e7\u00f5es\/optimiza\u00e7\u00f5es.<\/label><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-flex-grow-small:;--awb-flex-shrink-small:;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-form-field fusion-form-recaptcha-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\">\t\t\t\t<div class=\"form-creator-recaptcha\" >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-form-recaptcha-wrapper\">\n\t\t\t\t\t<div\n\t\t\t\t\t\tid=\"g-recaptcha-id-form-7706\"\n\t\t\t\t\t\tclass=\"awb-recaptcha-v2 fusion-form-recaptcha-v2\"\n\t\t\t\t\t\tdata-theme=\"light\"\n\t\t\t\t\t\tdata-sitekey=\"6Lescx0TAAAAALh5UeApmQ3_kppsaFL7hi81lkHg\"\n\t\t\t\t\t\tdata-tabindex=\"\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><div class=\"fusion-form-field fusion-form-submit-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><div style=\"text-align:left;\"><button type=\"submit\" class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span  button-default form-form-submit\" data-form-number=\"7706\" tabindex=\"\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Envia<\/span><\/button><\/div><\/div><script defer async src='https:\/\/cdn.trustindex.io\/loader-cert.js?0c0e63014a5f90828416a0d48ea'><\/script><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:100%;--awb-order-medium:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-flex-grow-small:;--awb-flex-shrink-small:;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"form-submission-notices data-notice_1\" id=\"fusion-notices-1\" data-instance=\"1\"><div class=\"fusion-alert alert success alert-success fusion-alert-center fusion-form-response fusion-form-response-success fusion-alert-capitalize awb-alert-native-link-color alert-dismissable awb-alert-close-boxed\" role=\"alert\"><div class=\"fusion-alert-content-wrapper\"><span class=\"alert-icon\"><i class=\"awb-icon-check-circle\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-alert-content\">Obrigado pela tua mensagem, foi enviada!<\/span><\/div><button type=\"button\" class=\"close toggle-alert\" data-dismiss=\"alert\" aria-label=\"Close\">&times;<\/button><\/div><div class=\"fusion-alert alert error alert-danger fusion-alert-center fusion-form-response fusion-form-response-error fusion-alert-capitalize awb-alert-native-link-color alert-dismissable awb-alert-close-boxed\" role=\"alert\"><div class=\"fusion-alert-content-wrapper\"><span class=\"alert-icon\"><i class=\"awb-icon-exclamation-triangle\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-alert-content\">H\u00e1 um erro na tua mensagem e n\u00e3o foi poss\u00edvel envi\u00e1-la.<\/span><\/div><button type=\"button\" class=\"close toggle-alert\" data-dismiss=\"alert\" aria-label=\"Close\">&times;<\/button><\/div><\/div><div class=\"fusion-text fusion-text-2\" style=\"--awb-text-transform:none;\"><p style=\"text-align: right;\">*Campos obrigat\u00f3rios<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><input type=\"hidden\" name=\"fusion_privacy_store_ip_ua\" value=\"true\"><\/form><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":10660,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"_ayudawp_aiss_exclude":false,"footnotes":""},"class_list":["post-10708","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - 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