{"id":10676,"date":"2024-02-02T15:34:40","date_gmt":"2024-02-02T15:34:40","guid":{"rendered":"https:\/\/www.business-ereputation.com\/reputacao\/marketing-de-influencia\/"},"modified":"2025-10-22T15:15:33","modified_gmt":"2025-10-22T15:15:33","slug":"marketing-de-influencia","status":"publish","type":"page","link":"https:\/\/www.business-ereputation.com\/pt-pt\/reputacao\/marketing-de-influencia\/","title":{"rendered":"Marketing de influ\u00eancia"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"584\" alt=\"marketing de influ\u00eancia e reputa\u00e7\u00e3o digital\" title=\"Marketing de influ\u00eancia &#8211; marketing-dinflu\u00eancia &#8211; Ereputa\u00e7\u00e3o empresarial\" src=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/marketing-dinfluence-1024x584.jpg\" class=\"img-responsive wp-image-10677 disable-lazyload\" srcset=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/marketing-dinfluence-200x114.jpg 200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/marketing-dinfluence-400x228.jpg 400w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/marketing-dinfluence-600x342.jpg 600w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/marketing-dinfluence-800x456.jpg 800w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/marketing-dinfluence-1200x684.jpg 1200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/02\/marketing-dinfluence.jpg 1356w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 1200px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-1\"><p><strong>Nos \u00faltimos anos, surgiram dois conceitos: o marketing de influ\u00eancia e a e-reputa\u00e7\u00e3o. Enquanto o marketing de influenciadores envolve o trabalho com influenciadores nas redes sociais para promover produtos, a e-reputa\u00e7\u00e3o diz respeito \u00e0 forma como uma empresa ou marca \u00e9 vista pelos utilizadores da Internet.  Juntos, estes dois elementos tornaram-se a chave para uma estrat\u00e9gia digital de sucesso. Este artigo explora o seu funcionamento e a sua intera\u00e7\u00e3o. <\/strong><\/p>\n<h2>O que \u00e9 o marketing de influ\u00eancia?<\/h2>\n<p><strong>O marketing de influ\u00eancia baseia-se na utiliza\u00e7\u00e3o de &#8220;influenciadores&#8221; para transmitir uma mensagem e\/ou promover produtos junto de um p\u00fablico-alvo.<\/strong>  Estes influenciadores, muitas vezes presentes em redes sociais como o Instagram, o YouTube, o Facebook ou o Twitter, t\u00eam geralmente uma grande comunidade de seguidores que os seguem e s\u00e3o influenciados pelas suas opini\u00f5es e recomenda\u00e7\u00f5es.<\/p>\n<h3>Os diferentes tipos de influenciadores<\/h3>\n<p>Existem v\u00e1rias categorias de influenciadores, dependendo da dimens\u00e3o da sua comunidade e da sua experi\u00eancia:<\/p>\n<ul>\n<li>Macro-influenciadores: t\u00eam centenas de milhares ou mesmo milh\u00f5es de seguidores. Ocupam um lugar importante no panorama medi\u00e1tico e trabalham frequentemente com grandes marcas. <\/li>\n<li>Micro-influenciadores: a sua comunidade \u00e9 mais pequena (geralmente entre 10.000 e 100.000 seguidores), mas muitas vezes altamente envolvida. T\u00eam um conhecimento espec\u00edfico numa \u00e1rea (moda, beleza, alta tecnologia, culin\u00e1ria, etc.) que os torna uma for\u00e7a a ter em conta. <\/li>\n<li>Nano-influenciadores: t\u00eam menos de 10.000 seguidores, mas gozam de um elevado n\u00edvel de credibilidade junto do seu p\u00fablico. A sua mensagem tem um forte impacto e pode ser transmitida com sucesso. <\/li>\n<\/ul>\n<h3>Preparar uma campanha de marketing de influenciadores<\/h3>\n<p>Para desenvolver uma estrat\u00e9gia de marketing de influenciadores bem-sucedida, \u00e9 necess\u00e1rio tomar uma s\u00e9rie de medidas:<\/p>\n<ol>\n<li><strong>Define os teus objectivos:<\/strong> \u00e9 essencial saber quais os resultados que queres alcan\u00e7ar para orientar a tua estrat\u00e9gia para o tipo de rela\u00e7\u00e3o que queres construir com os influenciadores.<\/li>\n<li>Identifica <strong>os influenciadores certos:<\/strong> procura pessoas cujo p\u00fablico corresponda ao p\u00fablico-alvo do teu produto e cujos temas estejam de acordo com a imagem da tua marca.<\/li>\n<li><strong>Negoceia as condi\u00e7\u00f5es da colabora\u00e7\u00e3o:<\/strong> depois de teres elaborado um briefing preciso sobre os elementos a promover e as restri\u00e7\u00f5es a respeitar, tens de discutir com o influenciador os formatos dos conte\u00fados, o n\u00famero de publica\u00e7\u00f5es, os prazos, etc.<\/li>\n<li>Avalia <strong>os resultados:<\/strong> analisa o impacto da campanha (n\u00famero de visualiza\u00e7\u00f5es, gostos, partilhas, aumento da taxa de convers\u00e3o, etc.) para que possas ajustar a tua estrat\u00e9gia, se necess\u00e1rio.<\/li>\n<\/ol>\n<h2>O que \u00e9 a reputa\u00e7\u00e3o eletr\u00f3nica?<\/h2>\n<p><strong>A reputa\u00e7\u00e3o eletr\u00f3nica, tamb\u00e9m conhecida como &#8220;reputa\u00e7\u00e3o em linha&#8221; ou &#8220;imagem digital&#8221;, \u00e9 a opini\u00e3o e a perce\u00e7\u00e3o que os utilizadores da Internet t\u00eam de uma empresa ou marca na Web.<\/strong> Constr\u00f3i-se principalmente atrav\u00e9s das opini\u00f5es dos consumidores, dos coment\u00e1rios em blogues e f\u00f3runs e dos artigos publicados na imprensa em linha. Gerir a tua e-reputa\u00e7\u00e3o implica, portanto, monitorizar o que se diz sobre uma marca e intervir sempre que necess\u00e1rio para corrigir informa\u00e7\u00f5es erradas, responder a cr\u00edticas ou fornecer informa\u00e7\u00f5es adicionais. <\/p>\n<h3>Os desafios da reputa\u00e7\u00e3o eletr\u00f3nica para as empresas<\/h3>\n<ul>\n<li><strong>Credibilidade:<\/strong> uma boa reputa\u00e7\u00e3o eletr\u00f3nica confere uma imagem positiva e profissional a uma empresa e refor\u00e7a a confian\u00e7a dos clientes e potenciais clientes.<\/li>\n<li><strong>Otimiza\u00e7\u00e3o para os motores de busca (SEO):<\/strong> quanto mais uma marca tiver uma presen\u00e7a digital grande e de alta qualidade, maior ser\u00e1 a probabilidade de obter uma boa classifica\u00e7\u00e3o nos resultados dos motores de busca.<\/li>\n<li><strong>Lealdade:<\/strong> uma imagem de marca bem cuidada incentiva os clientes satisfeitos a regressar e a recomendar a empresa a amigos e familiares.<\/li>\n<\/ul>\n<h3>M\u00e9todos para otimizar a tua reputa\u00e7\u00e3o eletr\u00f3nica<\/h3>\n<p>Aqui est\u00e3o alguns m\u00e9todos que podes utilizar para teres a melhor hip\u00f3tese de construir uma reputa\u00e7\u00e3o eletr\u00f3nica positiva:<\/p>\n<ol>\n<li><strong>Mant\u00e9m as tuas redes sociais activas:<\/strong> publica regularmente conte\u00fados de qualidade que atraiam o interesse e o empenho dos utilizadores da Internet.<\/li>\n<li><strong>Monitorizar as cr\u00edticas:<\/strong> utiliza ferramentas de monitoriza\u00e7\u00e3o para detetar coment\u00e1rios positivos e negativos e responder adequadamente.<\/li>\n<li><strong>Multiplica as fontes de informa\u00e7\u00e3o:<\/strong> cria um blogue, participa em entrevistas ou associa-se a outras marcas para diversificar a tua presen\u00e7a online.<\/li>\n<\/ol>\n<h2>Como \u00e9 que o marketing de influ\u00eancia pode melhorar a reputa\u00e7\u00e3o eletr\u00f3nica?<\/h2>\n<p>O marketing de influenciadores e a reputa\u00e7\u00e3o eletr\u00f3nica est\u00e3o intimamente ligados: uma campanha de influenciadores bem executada ajuda a aumentar o conhecimento e a imagem da marca, enquanto uma boa reputa\u00e7\u00e3o eletr\u00f3nica facilita a colabora\u00e7\u00e3o com influenciadores reconhecidos. As vantagens s\u00e3o in\u00fameras: <\/p>\n<ul>\n<li><strong>Maior visibilidade:<\/strong> ao trabalhar com influenciadores que t\u00eam um grande n\u00famero de subscritores activos, podes promover a tua oferta a um vasto p\u00fablico potencialmente interessado no produto.<\/li>\n<li><strong>Aumento do envolvimento:<\/strong> os influenciadores t\u00eam a tarefa de criar conte\u00fado atrativo e envolvente em torno do produto, incentivando o seu p\u00fablico a visitar o s\u00edtio Web da marca e a interagir com ele.<\/li>\n<li><strong>Recomenda\u00e7\u00f5es cred\u00edveis:<\/strong> como os influenciadores s\u00e3o vistos como especialistas na sua \u00e1rea, os seus conselhos e recomenda\u00e7\u00f5es t\u00eam um impacto significativo na sua comunidade.<\/li>\n<li><strong>Um efeito de &#8220;boca-a-boca&#8221;:<\/strong> quando um utilizador da Internet fica satisfeito com um produto recomendado por um influenciador, este, por sua vez, pode falar sobre ele \u00e0 sua volta e gerar novos clientes para a marca.<\/li>\n<\/ul>\n<p><strong>Em suma, a alian\u00e7a entre o marketing de influ\u00eancia e uma reputa\u00e7\u00e3o eletr\u00f3nica bem gerida \u00e9 essencial para as empresas que pretendem aumentar a notoriedade da sua marca e as suas vendas.<\/strong>  Desde a sele\u00e7\u00e3o dos influenciadores e o trabalho em estreita colabora\u00e7\u00e3o com eles, at\u00e9 ao acompanhamento do impacto nas redes sociais e nas plataformas de avalia\u00e7\u00e3o, cada etapa deve ser cuidadosamente planeada e executada para garantir o sucesso da estrat\u00e9gia digital global.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-title-center fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-bottom-small:20px;\"><div class=\"title-sep-container title-sep-container-left\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:#e0dede;\"><\/div><\/div><span class=\"awb-title-spacer\"><\/span><h2 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:26;--minFontSize:26;line-height:1.69;\">D\u00e9couvrez nos services et produits<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-woo-product-grid fusion-product-archive fusion-woo-product-grid-1\"><ul class=\"products products-3\"><li class=\"product type-product post-11009 status-publish first outofstock product_cat-reputacao-online product_cat-seo-referenciamento-google product_tag-seo-pt-pt product_tag-servico has-post-thumbnail purchasable product-type-variable has-default-attributes product-grid-view\">\n\t<div class=\"fusion-product-wrapper\">\n<a href=\"https:\/\/www.business-ereputation.com\/pt-pt\/produit\/backlinks-para-otimizar-a-tua-listagem-no-google-e-ou-o-teu-sitio-web\/\" class=\"product-images\" aria-label=\"Backlinks para otimizar a tua listagem no Google e\/ou o teu s\u00edtio Web\">\n<div class=\"fusion-woo-badges-wrapper\">\n\t<div class=\"fusion-out-of-stock\">\n\t\t<div class=\"fusion-position-text\">\n\t\t\tProduto indispon\u00edvel\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"featured-image\">\n\t\t<img decoding=\"async\" width=\"500\" height=\"301\" src=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-500x301.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail wp-post-image\" alt=\"Gest\u00e3o de comunidades : Refor\u00e7a a presen\u00e7a da tua marca nas redes sociais - 11-french - Ereputa\u00e7\u00e3o empresarial - E-reputa\u00e7\u00e3o\" srcset=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-200x120.jpg 200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-300x180.jpg 300w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-400x240.jpg 400w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-500x301.jpg 500w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-600x361.jpg 600w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-700x421.jpg 700w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-768x462.jpg 768w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-800x481.jpg 800w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-1024x615.jpg 1024w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-1200x721.jpg 1200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French-1536x923.jpg 1536w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/11-French.jpg 1920w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\n\t\t\t\t\t\t<div class=\"cart-loading\"><i class=\"awb-icon-spinner\" aria-hidden=\"true\"><\/i><\/div>\n\t\t\t<\/div>\n<\/a>\n<div class=\"fusion-product-content\">\n\t<div class=\"product-details\">\n\t\t<div class=\"product-details-container\">\n<h3 class=\"product-title\">\n\t<a href=\"https:\/\/www.business-ereputation.com\/pt-pt\/produit\/backlinks-para-otimizar-a-tua-listagem-no-google-e-ou-o-teu-sitio-web\/\">\n\t\tBacklinks para otimizar a tua listagem no Google e\/ou o teu s\u00edtio Web\t<\/a>\n<\/h3>\n<div class=\"fusion-price-rating\">\n\n\t<span class=\"price\"><span class=\"woocommerce-Price-amount amount\" aria-hidden=\"true\"><bdi>500.00&nbsp;<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span> <span aria-hidden=\"true\">&ndash;<\/span> <span class=\"woocommerce-Price-amount amount\" aria-hidden=\"true\"><bdi>1,800.00&nbsp;<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span><span class=\"screen-reader-text\">Price range: 500.00&nbsp;&euro; through 1,800.00&nbsp;&euro;<\/span><\/span>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\t<div class=\"product-buttons\">\n\t\t<div class=\"fusion-content-sep sep-double sep-solid\"><\/div>\n\t\t<div class=\"product-buttons-container clearfix\">\n\n<a href=\"https:\/\/www.business-ereputation.com\/pt-pt\/produit\/backlinks-para-otimizar-a-tua-listagem-no-google-e-ou-o-teu-sitio-web\/\" class=\"show_details_button\" style=\"float:none;max-width:none;text-align:center;\">\n\tDetails<\/a>\n\n\n\t<\/div>\n\t<\/div>\n\n\t<\/div> <\/div>\n<\/li>\n<li class=\"product type-product post-10911 status-publish outofstock product_cat-reputacao-online product_cat-seo-referenciamento-google product_tag-seo-pt-pt product_tag-servico has-post-thumbnail purchasable product-type-variable has-default-attributes product-grid-view\">\n\t<div class=\"fusion-product-wrapper\">\n<a href=\"https:\/\/www.business-ereputation.com\/pt-pt\/produit\/entrevistas-com-especialistas-para-a-tua-reputacao-eletronica-e-empregabilidade-backlinks\/\" class=\"product-images\" aria-label=\"Entrevistas com especialistas para a tua reputa\u00e7\u00e3o eletr\u00f3nica e empregabilidade (+backlinks)\">\n<div class=\"fusion-woo-badges-wrapper\">\n\t<div class=\"fusion-out-of-stock\">\n\t\t<div class=\"fusion-position-text\">\n\t\t\tProduto indispon\u00edvel\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"featured-image\">\n\t\t<img decoding=\"async\" width=\"500\" height=\"301\" src=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-500x301.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail wp-post-image\" alt=\"Gest\u00e3o de comunidades : Refor\u00e7a a presen\u00e7a da tua marca nas redes sociais - 9-french - Ereputa\u00e7\u00e3o empresarial - E-reputa\u00e7\u00e3o\" srcset=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-200x120.jpg 200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-300x180.jpg 300w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-400x240.jpg 400w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-500x301.jpg 500w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-600x361.jpg 600w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-700x421.jpg 700w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-768x462.jpg 768w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-800x481.jpg 800w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-1024x615.jpg 1024w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-1200x721.jpg 1200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French-1536x923.jpg 1536w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/9-French.jpg 1920w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\n\t\t\t\t\t\t<div class=\"cart-loading\"><i class=\"awb-icon-spinner\" aria-hidden=\"true\"><\/i><\/div>\n\t\t\t<\/div>\n<\/a>\n<div class=\"fusion-product-content\">\n\t<div class=\"product-details\">\n\t\t<div class=\"product-details-container\">\n<h3 class=\"product-title\">\n\t<a href=\"https:\/\/www.business-ereputation.com\/pt-pt\/produit\/entrevistas-com-especialistas-para-a-tua-reputacao-eletronica-e-empregabilidade-backlinks\/\">\n\t\tEntrevistas com especialistas para a tua reputa\u00e7\u00e3o eletr\u00f3nica e empregabilidade (+backlinks)\t<\/a>\n<\/h3>\n<div class=\"fusion-price-rating\">\n\n\t<span class=\"price\"><span class=\"woocommerce-Price-amount amount\" aria-hidden=\"true\"><bdi>800.00&nbsp;<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span> <span aria-hidden=\"true\">&ndash;<\/span> <span class=\"woocommerce-Price-amount amount\" aria-hidden=\"true\"><bdi>2,750.00&nbsp;<span class=\"woocommerce-Price-currencySymbol\">&euro;<\/span><\/bdi><\/span><span class=\"screen-reader-text\">Price range: 800.00&nbsp;&euro; through 2,750.00&nbsp;&euro;<\/span><\/span>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\t<div class=\"product-buttons\">\n\t\t<div class=\"fusion-content-sep sep-double sep-solid\"><\/div>\n\t\t<div class=\"product-buttons-container clearfix\">\n\n<a href=\"https:\/\/www.business-ereputation.com\/pt-pt\/produit\/entrevistas-com-especialistas-para-a-tua-reputacao-eletronica-e-empregabilidade-backlinks\/\" class=\"show_details_button\" style=\"float:none;max-width:none;text-align:center;\">\n\tDetails<\/a>\n\n\n\t<\/div>\n\t<\/div>\n\n\t<\/div> <\/div>\n<\/li>\n<\/ul><div class=\"fusion-woo-product-grid-pagination fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div>\n<div id=\"contacto\" class=\"fusion-container-anchor\"><div class=\"fusion-bg-parallax\" data-bg-align=\"center center\" data-direction=\"up\" data-mute=\"false\" data-opacity=\"100\" data-velocity=\"-0.4\" data-mobile-enabled=\"false\" data-break_parents=\"0\" data-bg-image=\"https:\/\/business-ereputation.com\/wp-content\/uploads\/2015\/05\/call-to-action.jpg\" data-bg-repeat=\"false\" ><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container fusion-parallax-up nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:0px;--awb-border-sizes-bottom:0px;--awb-border-sizes-left:0px;--awb-border-sizes-right:0px;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:120px;--awb-padding-bottom:115px;--awb-padding-top-small:60px;--awb-padding-bottom-small:60px;--awb-background-image:url(&quot;https:\/\/business-ereputation.com\/wp-content\/uploads\/2015\/05\/call-to-action.jpg&quot;);--awb-background-size:cover;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1170px + 0px );margin-left: calc(-0px \/ 2 );margin-right: calc(-0px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-top:7%;--awb-padding-right:7%;--awb-padding-bottom:7%;--awb-padding-left:7%;--awb-bg-color:rgba(216,216,216,0.85);--awb-bg-color-hover:rgba(216,216,216,0.85);--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:20px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:0px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-menu-anchor\" id=\"Contact\"><\/div><div class=\"fusion-title title fusion-title-2 fusion-title-center fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:#ffffff;--awb-margin-top-small:0px;--awb-margin-bottom-small:20px;\"><div class=\"title-sep-container title-sep-container-left\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:#e0dede;\"><\/div><\/div><span class=\"awb-title-spacer\"><\/span><h2 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:26;--minFontSize:26;line-height:1.69;\"><p style=\"text-align: center;\">Retalhistas, empresas B2B ou B2C, organiza\u00e7\u00f5es, queres melhorar a tua visibilidade e reputa\u00e7\u00e3o digital?<\/p><\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:-20px;width:100%;\"><\/div><div class=\"fusion-title title fusion-title-3 fusion-title-center fusion-title-text fusion-title-size-four\" style=\"--awb-text-color:#ffffff;--awb-margin-top-small:0px;--awb-margin-bottom-small:20px;--awb-sep-color:#ffffff;--awb-font-size:33px;\"><div class=\"title-sep-container title-sep-container-left\"><div class=\"title-sep sep-single sep-solid\" style=\"border-color:#ffffff;\"><\/div><\/div><span class=\"awb-title-spacer\"><\/span><h4 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;font-size:1em;--fontSize:33;line-height:1.52;\">Contacta-me!<\/h4><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep-single sep-solid\" style=\"border-color:#ffffff;\"><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-form fusion-form-builder fusion-form-form-wrapper fusion-form-7706\" style=\"--awb-tooltip-text-color:#ffffff;--awb-tooltip-background-color:#333333;--awb-form-border-color:#999999;--awb-form-focus-border-color:#969696;--awb-form-focus-border-hover-color:rgba(150,150,150,0.5);\" data-form-id=\"7706\" data-config=\"{&quot;form_id&quot;:7706,&quot;form_post_id&quot;:7706,&quot;post_id&quot;:10676,&quot;form_type&quot;:&quot;ajax&quot;,&quot;confirmation_type&quot;:&quot;message&quot;,&quot;redirect_url&quot;:&quot;&quot;,&quot;redirect_timeout&quot;:&quot;0&quot;,&quot;field_labels&quot;:{&quot;prenom&quot;:&quot;&quot;,&quot;nom&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;demande&quot;:&quot;O teu pedido diz respeito a&quot;,&quot;message&quot;:&quot;&quot;,&quot;consentement&quot;:&quot;Consentement :&quot;},&quot;field_logics&quot;:{&quot;prenom&quot;:&quot;&quot;,&quot;nom&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;demande&quot;:&quot;&quot;,&quot;message&quot;:&quot;&quot;,&quot;consentement&quot;:&quot;&quot;,&quot;submit_1&quot;:&quot;&quot;,&quot;notice_1&quot;:&quot;&quot;},&quot;field_types&quot;:{&quot;prenom&quot;:&quot;text&quot;,&quot;nom&quot;:&quot;text&quot;,&quot;email&quot;:&quot;email&quot;,&quot;demande&quot;:&quot;radio&quot;,&quot;message&quot;:&quot;textarea&quot;,&quot;consentement&quot;:&quot;consent&quot;,&quot;recaptcha_1&quot;:&quot;recaptcha&quot;,&quot;submit_1&quot;:&quot;submit&quot;,&quot;notice_1&quot;:&quot;notice&quot;},&quot;nonce_method&quot;:&quot;ajax&quot;,&quot;form_views&quot;:&quot;ajax&quot;,&quot;form_views_counting&quot;:&quot;all&quot;}\"><form action=\"https:\/\/www.business-ereputation.com\/pt-pt\/reputacao\/marketing-de-influencia\/\" method=\"post\" class=\"fusion-form fusion-form-7706\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:0px;--awb-padding-right:0px;--awb-padding-bottom:0px;--awb-padding-left:0px;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-background-color:rgba(255,255,255,0);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-flex-grow-small:;--awb-flex-shrink-small:;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-form-field fusion-form-text-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><input type=\"text\" autocomplete=\"off\" name=\"prenom\" id=\"prenom\" value=\"\"  class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" placeholder=\"Nome pr\u00f3prio *\" data-holds-private-data=\"false\" minlength=\"0\"\/><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-flex-grow-small:;--awb-flex-shrink-small:;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-form-field fusion-form-text-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><input type=\"text\" autocomplete=\"off\" name=\"nom\" id=\"nom\" value=\"\"  class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" placeholder=\"Nome *\" data-holds-private-data=\"false\" minlength=\"0\"\/><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-flex-grow-small:;--awb-flex-shrink-small:;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-form-field fusion-form-email-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><input type=\"email\" autocomplete=\"off\" name=\"email\" id=\"email\" value=\"\"  class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" placeholder=\"EMAIL *\" data-holds-private-data=\"false\"\/><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-flex-grow-small:;--awb-flex-shrink-small:;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-form-field fusion-form-radio-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><fieldset><legend class=\"fusion-form-label-wrapper\"><span class=\"label\">O teu pedido diz respeito a <abbr class=\"fusion-form-element-required\" title=\"required\">*<\/abbr><\/span><\/legend><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-0\" type=\"radio\" value=\"Uma listagem do Google My Business\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" checked  data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-0\">Uma listagem do Google My Business<\/label><\/div><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-1\" type=\"radio\" value=\"V\u00e1rias listagens do Google My Business\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-1\">V\u00e1rias listagens do Google My Business<\/label><\/div><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-2\" type=\"radio\" value=\"Uma conta GMB e a sua governa\u00e7\u00e3o\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-2\">Uma conta GMB e a sua governa\u00e7\u00e3o<\/label><\/div><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-3\" type=\"radio\" value=\"Um problema de SEO do Google\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-3\">Um problema de SEO do Google<\/label><\/div><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-4\" type=\"radio\" value=\"Necessidade de gest\u00e3o comunit\u00e1ria\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-4\">Necessidade de gest\u00e3o comunit\u00e1ria<\/label><\/div><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-5\" type=\"radio\" value=\"Um problema de reputa\u00e7\u00e3o eletr\u00f3nica\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-5\">Um problema de reputa\u00e7\u00e3o eletr\u00f3nica<\/label><\/div><div class=\"fusion-form-radio option-inline\"><input tabindex=\"\" id=\"radio-demande-1-6\" type=\"radio\" value=\"Outros pedidos\" name=\"demande\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" data-holds-private-data=\"false\"\/><label for=\"radio-demande-1-6\">Outros pedidos<\/label><\/div><\/fieldset><\/div><div class=\"fusion-form-field fusion-form-textarea-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><textarea cols=\"40\" autocomplete=\"off\"  minlength=\"0\"  rows=\"4\" tabindex=\"\" id=\"message\" name=\"message\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\" placeholder=\"MENSAGEM *\" data-holds-private-data=\"false\"><\/textarea><\/div><div class=\"fusion-form-field fusion-form-consent-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><div class=\"fusion-form-label-wrapper\"><label for=\"consentement\">Consentement : <abbr class=\"fusion-form-element-required\" title=\"required\">*<\/abbr><\/label><\/div><div class=\"fusion-form-checkbox option-inline\"><input tabindex=\"\" id=\"consentement\" type=\"checkbox\" value=\"1\" name=\"consentement\" class=\"fusion-form-input\" required=\"true\" aria-required=\"true\"\/><label for=\"consentement\">Ao assinalar esta caixa e validar este formul\u00e1rio, aceita que possamos contact\u00e1-lo para discutir e compreender as suas necessidades em maior detalhe e\/ou propor solu\u00e7\u00f5es\/optimiza\u00e7\u00f5es.<\/label><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-flex-grow-small:;--awb-flex-shrink-small:;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-form-field fusion-form-recaptcha-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\">\t\t\t\t<div class=\"form-creator-recaptcha\" >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-form-recaptcha-wrapper\">\n\t\t\t\t\t<div\n\t\t\t\t\t\tid=\"g-recaptcha-id-form-7706\"\n\t\t\t\t\t\tclass=\"awb-recaptcha-v2 fusion-form-recaptcha-v2\"\n\t\t\t\t\t\tdata-theme=\"light\"\n\t\t\t\t\t\tdata-sitekey=\"6Lescx0TAAAAALh5UeApmQ3_kppsaFL7hi81lkHg\"\n\t\t\t\t\t\tdata-tabindex=\"\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><div class=\"fusion-form-field fusion-form-submit-field fusion-form-label-above\" style=\"\" data-form-id=\"7706\"><div style=\"text-align:left;\"><button type=\"submit\" class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span  button-default form-form-submit\" data-form-number=\"7706\" tabindex=\"\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Envia<\/span><\/button><\/div><\/div><script defer async 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