{"id":9876,"date":"2022-10-31T12:09:15","date_gmt":"2022-10-31T12:09:15","guid":{"rendered":"https:\/\/www.business-ereputation.com\/metiers\/e-reputacao-das-seguradoras\/"},"modified":"2025-10-22T14:49:50","modified_gmt":"2025-10-22T14:49:50","slug":"e-reputacao-das-seguradoras","status":"publish","type":"avada_portfolio","link":"https:\/\/www.business-ereputation.com\/pt-pt\/metiers\/e-reputacao-das-seguradoras\/","title":{"rendered":"E-reputa\u00e7\u00e3o das seguradoras"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"500\" height=\"500\" alt=\"E-reputation des assureurs - assureurs - Business Ereputation\" title=\"assureurs\" src=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/assureurs.jpg\" class=\"img-responsive wp-image-9878\" srcset=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/assureurs-200x200.jpg 200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/assureurs-400x400.jpg 400w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/assureurs.jpg 500w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 400px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><strong>Com tanta concorr\u00eancia entre as seguradoras, \u00e9 importante saber como gerir a tua reputa\u00e7\u00e3o de forma positiva. Felizmente, o Google My Business oferece um m\u00e9todo para ajudar aqueles que querem manter a sua boa reputa\u00e7\u00e3o no mercado. Aqui est\u00e1 a informa\u00e7\u00e3o sobre como utilizar este m\u00e9todo e os benef\u00edcios que pode oferecer ao teu neg\u00f3cio.  <\/strong><\/p>\n<\/div><div style=\"text-align:center;\"><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_self\" href=\"https:\/\/www.business-ereputation.com\/la-methode-google-my-business\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Descobre o m\u00e9todo<\/span><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">Resumo e conte\u00fado da p\u00e1gina<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/metiers\/e-reputacao-das-seguradoras\/#O_que_esperam_os_clientes_de_um_profissional_de_seguros\" >O que esperam os clientes de um profissional de seguros?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/metiers\/e-reputacao-das-seguradoras\/#Quais_sao_as_dificuldades_com_que_se_depara_frequentemente_o_contratante_de_seguros\" >Quais s\u00e3o as dificuldades com que se depara frequentemente o contratante de seguros?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/metiers\/e-reputacao-das-seguradoras\/#Porque_e_que_a_consciencia_digital_e_a_reputacao_sao_fundamentais_para_o_sucesso_de_uma_seguradora\" >Porque \u00e9 que a consci\u00eancia digital e a reputa\u00e7\u00e3o s\u00e3o fundamentais para o sucesso de uma seguradora?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.business-ereputation.com\/pt-pt\/metiers\/e-reputacao-das-seguradoras\/#Como_e_que_o_Google_Business_Profile_pode_ajudar_as_seguradoras\" >Como \u00e9 que o Google Business Profile pode ajudar as seguradoras?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"O_que_esperam_os_clientes_de_um_profissional_de_seguros\"><\/span>O que esperam os clientes de um profissional de seguros?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Os clientes de um profissional de seguros esperam geralmente um bom aconselhamento e uma boa gest\u00e3o dos seus processos. Deseja igualmente que as suas quest\u00f5es sejam tratadas de forma r\u00e1pida e eficaz. Por \u00faltimo, aprecia os profissionais de seguros que ouvem as suas necessidades e procuram sempre <strong>a satisfa\u00e7\u00e3o do cliente <\/strong>oferecendo um servi\u00e7o de qualidade.  <\/p>\n<h2><span class=\"ez-toc-section\" id=\"Quais_sao_as_dificuldades_com_que_se_depara_frequentemente_o_contratante_de_seguros\"><\/span>Quais s\u00e3o as dificuldades com que se depara frequentemente o contratante de seguros?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Os seguros s\u00e3o um sector altamente competitivo e as seguradoras enfrentam continuamente uma s\u00e9rie de desafios para conquistar clientes.<strong>A reputa\u00e7\u00e3o eletr\u00f3nica <\/strong>\u00e9 um dos principais factores que podem influenciar os potenciais clientes e, por isso, \u00e9 importante que as seguradoras garantam que a sua reputa\u00e7\u00e3o seja a melhor poss\u00edvel. <\/p>\n<p><strong> As cr\u00edticas<\/strong> online s\u00e3o uma excelente fonte de informa\u00e7\u00e3o sobre a reputa\u00e7\u00e3o de uma empresa e o Google My Business \u00e9 uma das ferramentas mais \u00fateis para as monitorizar. Esta ferramenta permite \u00e0s empresas gerir as suas cr\u00edticas online, responder a coment\u00e1rios e acompanhar as tend\u00eancias. Seguindo estes passos, as seguradoras podem melhorar significativamente a sua reputa\u00e7\u00e3o online e conquistar novos clientes, oferecendo servi\u00e7os personalizados, por exemplo.  <\/p>\n<h2><span class=\"ez-toc-section\" id=\"Porque_e_que_a_consciencia_digital_e_a_reputacao_sao_fundamentais_para_o_sucesso_de_uma_seguradora\"><\/span>Porque \u00e9 que a consci\u00eancia digital e a reputa\u00e7\u00e3o s\u00e3o fundamentais para o sucesso de uma seguradora?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>As avalia\u00e7\u00f5es online tornaram-se essenciais para os consumidores que procuram informa\u00e7\u00f5es fi\u00e1veis sobre as empresas e os seus produtos. As seguradoras n\u00e3o s\u00e3o exce\u00e7\u00e3o \u00e0 regra, e <strong>a reputa\u00e7\u00e3o <\/strong>digital tornou-se um dos factores-chave para o sucesso destas empresas.<br \/>\nUm estudo recente mostrou que mais de 80% dos consumidores consultam as avalia\u00e7\u00f5es online antes de tomarem uma decis\u00e3o de compra. Isto significa que, se n\u00e3o tiveres uma boa reputa\u00e7\u00e3o digital, arriscas-te a perder muitos potenciais clientes.  <\/p>\n<p>Felizmente, existem formas simples e eficazes de melhorar a tua reputa\u00e7\u00e3o digital. <strong>O Google My Business <\/strong>\u00e9 uma das ferramentas mais poderosas \u00e0 tua disposi\u00e7\u00e3o. Com o teu <strong>perfil do Google Business, podes<\/strong>  <strong> <\/strong>gerir as tuas opini\u00f5es online, interagir com os teus clientes e controlar o que as pessoas v\u00eaem quando procuram a tua empresa no Google.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Como_e_que_o_Google_Business_Profile_pode_ajudar_as_seguradoras\"><\/span>Como \u00e9 que o Google Business Profile pode ajudar as seguradoras?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Quando crias um perfil do Google My Business para a tua empresa de seguros, podes adicionar informa\u00e7\u00f5es importantes sobre a tua marca. Estas podem incluir: <\/p>\n<ul>\n<li>o teu endere\u00e7o;<\/li>\n<li>o teu n\u00famero de telefone ;<\/li>\n<li>e informa\u00e7\u00f5es de contacto.<\/li>\n<\/ul>\n<p>Tamb\u00e9m podes obter uma <strong>classifica\u00e7\u00e3o do Google dos teus clientes.<\/strong> Estas s\u00e3o cruciais para potenciais clientes que procuram saber como entrar em contacto com a tua empresa. Al\u00e9m disso, ao criar um perfil GMB, tamb\u00e9m podes adicionar fotografias da tua empresa e dos teus empregados, o que pode humanizar a tua marca e incentivar os clientes a fazerem neg\u00f3cios contigo. Agora, podes tirar o m\u00e1ximo partido deste servi\u00e7o da Google.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"435\" alt=\"O Google \u00e9 gratuito para a minha empresa? - 3002779-5-etoiles-icon-notation-examen-symbole-platform-free-vetor-e1666180994719 - Ereputa\u00e7\u00e3o empresarial \" title=\"3002779-5-etoiles-icon-notation-examination-symbol-matte-free-vetorial\" src=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel-e1666180994719-1024x435.jpg\" class=\"img-responsive wp-image-8035\" srcset=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel-e1666180994719-200x85.jpg 200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel-e1666180994719-400x170.jpg 400w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel-e1666180994719-600x255.jpg 600w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel-e1666180994719-800x339.jpg 800w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel-e1666180994719.jpg 1176w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 400px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3\"><h2>Pretende otimizar a sua listagem no Google? Queres obter coment\u00e1rios genu\u00ednos e positivos dos clientes?<\/h2>\n<p>Descobre o m\u00e9todo simples que te vai garantir que ficas sempre em primeiro lugar e \u00e0 frente dos teus concorrentes locais no Google My Business.<\/p>\n<\/div><div ><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-2 fusion-button-default-span fusion-button-default-type\" target=\"_self\" href=\"https:\/\/www.business-ereputation.com\/en\/the-method\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Descobre o m\u00e9todo<\/span><\/a><\/div><\/div><\/div><\/div><\/div>\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Seguradoras: a tua reputa\u00e7\u00e3o \u00e9 a chave para o n\u00famero de contratos que assinas!<\/p>\n","protected":false},"author":1,"featured_media":9878,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[191],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-9876","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-servicos-financeiros"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Seguradora: m\u00e9todo, classifica\u00e7\u00e3o e cr\u00edticas do Google My Business<\/title>\n<meta name=\"description\" content=\"Seguradoras: a tua reputa\u00e7\u00e3o \u00e9 a chave da tua visibilidade e dos contratos assinados! 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