{"id":10970,"date":"2023-05-27T13:17:27","date_gmt":"2023-05-27T13:17:27","guid":{"rendered":"https:\/\/www.business-ereputation.com\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/"},"modified":"2026-03-16T16:24:00","modified_gmt":"2026-03-16T16:24:00","slug":"optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business","status":"publish","type":"product","link":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/","title":{"rendered":"Optimizaci\u00f3n sem\u00e1ntica (palabras clave) y definici\u00f3n de categor\u00edas para tu ficha de Google My Business"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div role=\"img\" class=\"awb-stars-rating awb-stars-rating-1\" aria-label=\"Rating: 4,90 out of 5\"><div class=\"awb-stars-rating-icons-wrapper\"><i class=\"fa-star fas awb-stars-rating-filled-icon\"><\/i><i class=\"fa-star fas awb-stars-rating-filled-icon\"><\/i><i class=\"fa-star fas awb-stars-rating-filled-icon\"><\/i><i class=\"fa-star fas awb-stars-rating-filled-icon\"><\/i><i class=\"fa-star fas awb-stars-rating-partial-icon-wrapper\"><i class=\"fa-star fas awb-stars-rating-partial-icon\" style=\"width:90%;\"><\/i><\/i><\/div><div class=\"awb-stars-rating-text\"><span>4,9<\/span> \/ <span>5<\/span><\/div><\/div>\n\n<div class=\"fusion-text fusion-text-1\"><p>Al igual que t\u00fa, como comerciante, me he equipado con hardware profesional (software e inteligencia artificial) para prestar un servicio experto y de alta calidad. Se trata de analizar las palabras clave tecleadas por los internautas, las posibles categor\u00edas o las utilizadas por tus competidores, etc.<\/p>\n<h2><strong>El objetivo es garantizar que tu anuncio sea visto en todo momento, por todos los clientes potenciales&#8230; <\/strong><\/h2>\n<p>Mi ambici\u00f3n es darte todas las ideas posibles de palabras clave que puedes incluir en tu ficha de Google My Business.<\/p>\n<p style=\"text-align: center;\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/p>\n<p style=\"text-align: center;\">IMPORTANTE<\/p>\n<p><b>Una vez que hayas hecho tu pedido, te enviar\u00e9 un formulario para que lo rellenes y pueda iniciar mi investigaci\u00f3n y hacerte una propuesta. <\/b><\/p>\n<p>Estos pedidos sem\u00e1nticos se procesan los viernes de cada semana, por lo que puede haber algunos d\u00edas de retraso entre tu formulario cumplimentado y mi servicio.<\/p>\n<p style=\"text-align: center;\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/p>\n<h2>Este servicio de consultor\u00eda sem\u00e1ntica cubre las siguientes \u00e1reas:<\/h2>\n<ul>\n<li>T\u00edtulo del archivo<\/li>\n<li>Categor\u00eda del establecimiento<\/li>\n<li>Descripci\u00f3n del establecimiento<\/li>\n<li>Lista sugerida de posibles servicios que puedes a\u00f1adir en funci\u00f3n de tu actividad y de las categor\u00edas elegidas<\/li>\n<\/ul>\n<h2 style=\"text-align: center;\">Qu\u00e9 opinan mis clientes de mis consejos y m\u00e9todos:<\/h2>\n<p style=\"text-align: center;\"><div data-src=\"https:\/\/cdn.trustindex.io\/loader.js?4e39619570ff21329c52137bad\"><\/div><\/p>\n<p style=\"text-align: center;\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/p>\n<p style=\"text-align: center;\">IMPORTANTE<\/p>\n<p><b>Una vez que hayas hecho tu pedido, te enviar\u00e9 un formulario que deber\u00e1s rellenar para que pueda iniciar mi investigaci\u00f3n y hacerte una propuesta.<\/b><\/p>\n<p>Estos pedidos sem\u00e1nticos se procesan los viernes de cada semana, por lo que puede haber unos d\u00edas de retraso entre tu formulario cumplimentado y mi servicio.<\/p>\n<p style=\"text-align: center;\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/p>\n<p>Tambi\u00e9n hay que se\u00f1alar que este sitio y este soporte est\u00e1n reconocidos por <a href=\"https:\/\/francenum.gouv.fr\" target=\"_blank\" rel=\"noopener\">francenum.gouv.fr<\/a>, <a href=\"https:\/\/www.francenum.gouv.fr\/activateurs\/nicolas-laustriat-business-ereputation-expert-google-my-business\" target=\"_blank\" rel=\"noopener\">Business E-reputation es un Activateur France Num<\/a><\/p>\n<p><a href=\"https:\/\/www.francenum.gouv.fr\/activateurs\/nicolas-laustriat-business-ereputation\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"alignnone wp-image-4352 size-full\" src=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/05\/activateur-france-num.jpg\" alt=\"france num\u00e9rique activator\" width=\"521\" height=\"86\" srcset=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/05\/activateur-france-num-200x33.jpg 200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/05\/activateur-france-num-300x50.jpg 300w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/05\/activateur-france-num-400x66.jpg 400w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/05\/activateur-france-num-500x83.jpg 500w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/05\/activateur-france-num.jpg 521w\" sizes=\"(max-width: 521px) 100vw, 521px\" \/><\/a><\/p>\n<\/div><div class=\"nta_wa_button\" data-id=\"3104\" data-info=\"{&quot;name&quot;:&quot;Nicolas Laustriat&quot;,&quot;info&quot;:{&quot;number&quot;:&quot;+33766933960&quot;,&quot;title&quot;:&quot;Une question avant votre achat ?&quot;,&quot;predefinedText&quot;:&quot;Bonjour, je suis dispos\\u00e9 \\u00e0 r\\u00e9pondre \\u00e0 votre question... si je ne suis pas connect\\u00e9 je recevrai quand m\\u00eame votre question et j&#039;y r\\u00e9pondrai rapidement.&quot;,&quot;willBeBackText&quot;:&quot;I will be back in [njwa_time_work]&quot;,&quot;dayOffsText&quot;:&quot;I will be back soon&quot;,&quot;isAlwaysAvailable&quot;:&quot;ON&quot;,&quot;daysOfWeekWorking&quot;:{&quot;sunday&quot;:{&quot;isWorkingOnDay&quot;:&quot;OFF&quot;,&quot;workHours&quot;:[{&quot;startTime&quot;:&quot;08:00&quot;,&quot;endTime&quot;:&quot;17:30&quot;}]},&quot;monday&quot;:{&quot;isWorkingOnDay&quot;:&quot;OFF&quot;,&quot;workHours&quot;:[{&quot;startTime&quot;:&quot;08:00&quot;,&quot;endTime&quot;:&quot;17:30&quot;}]},&quot;tuesday&quot;:{&quot;isWorkingOnDay&quot;:&quot;OFF&quot;,&quot;workHours&quot;:[{&quot;startTime&quot;:&quot;08:00&quot;,&quot;endTime&quot;:&quot;17:30&quot;}]},&quot;wednesday&quot;:{&quot;isWorkingOnDay&quot;:&quot;OFF&quot;,&quot;workHours&quot;:[{&quot;startTime&quot;:&quot;08:00&quot;,&quot;endTime&quot;:&quot;17:30&quot;}]},&quot;thursday&quot;:{&quot;isWorkingOnDay&quot;:&quot;OFF&quot;,&quot;workHours&quot;:[{&quot;startTime&quot;:&quot;08:00&quot;,&quot;endTime&quot;:&quot;17:30&quot;}]},&quot;friday&quot;:{&quot;isWorkingOnDay&quot;:&quot;OFF&quot;,&quot;workHours&quot;:[{&quot;startTime&quot;:&quot;08:00&quot;,&quot;endTime&quot;:&quot;17:30&quot;}]},&quot;saturday&quot;:{&quot;isWorkingOnDay&quot;:&quot;OFF&quot;,&quot;workHours&quot;:[{&quot;startTime&quot;:&quot;08:00&quot;,&quot;endTime&quot;:&quot;17:30&quot;}]}}},&quot;styles&quot;:{&quot;type&quot;:&quot;round&quot;,&quot;backgroundColor&quot;:&quot;#2DB742&quot;,&quot;textColor&quot;:&quot;#fff&quot;,&quot;label&quot;:&quot;Une question avant achat ?&quot;,&quot;width&quot;:300,&quot;height&quot;:64},&quot;avatar&quot;:&quot;https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/nicolas_laustriat_harcourt_500.jpg&quot;,&quot;options&quot;:{&quot;display&quot;:{&quot;displayCondition&quot;:&quot;excludePages&quot;,&quot;includePages&quot;:[],&quot;excludePages&quot;:[&quot;2301&quot;],&quot;includePosts&quot;:[],&quot;showOnDesktop&quot;:&quot;OFF&quot;,&quot;showOnMobile&quot;:&quot;OFF&quot;,&quot;time_symbols&quot;:&quot;h:m&quot;},&quot;styles&quot;:{&quot;title&quot;:&quot;Une question avant votre achat ?&quot;,&quot;responseText&quot;:&quot;Je vous r\\u00e9ponds g\\u00e9n\\u00e9ralement sous quelques minutes&quot;,&quot;description&quot;:&quot;Afin de vous rassurer sur le contenu de la m\\u00e9thode, je suis l\\u00e0, n&#039;h\\u00e9sitez pas...&quot;,&quot;backgroundColor&quot;:&quot;#2db742&quot;,&quot;textColor&quot;:&quot;#fff&quot;,&quot;scrollHeight&quot;:&quot;500&quot;,&quot;isShowScroll&quot;:&quot;OFF&quot;,&quot;isShowResponseText&quot;:&quot;OFF&quot;,&quot;isShowPoweredBy&quot;:&quot;OFF&quot;,&quot;btnLabel&quot;:&quot;&lt;strong&gt;Besoin d&#039;un renseignement ?&lt;\\\/strong&gt;&quot;,&quot;btnLabelWidth&quot;:&quot;186&quot;,&quot;btnPosition&quot;:&quot;right&quot;,&quot;btnLeftDistance&quot;:&quot;30&quot;,&quot;btnRightDistance&quot;:&quot;16&quot;,&quot;btnBottomDistance&quot;:&quot;34&quot;,&quot;isShowBtnLabel&quot;:&quot;ON&quot;,&quot;isShowGDPR&quot;:&quot;OFF&quot;,&quot;gdprContent&quot;:&quot;Please accept our &lt;a href=\\&quot;https:\\\/\\\/ninjateam.org\\\/privacy-policy\\\/\\&quot;&gt;privacy policy&lt;\\\/a&gt; first to start a conversation.&quot;,&quot;widgetType&quot;:&quot;expandable&quot;},&quot;analytics&quot;:{&quot;enabledGoogle&quot;:&quot;ON&quot;,&quot;enabledFacebook&quot;:&quot;ON&quot;,&quot;enabledGoogleGA4&quot;:&quot;ON&quot;}},&quot;gdprStatus&quot;:false,&quot;defaultAvatar&quot;:&quot;https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/plugins\\\/whatsapp-for-wordpress\\\/assets\\\/img\\\/whatsapp_logo.svg&quot;}\"><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p><b>Si tu ficha de empresa de Google My Business no contiene las palabras clave y categor\u00edas adecuadas (las que buscan los internautas), no aparecer\u00e1 en los resultados de b\u00fasqueda de Google.<\/b><\/p>\n<p><b>La interfaz del perfil de Google Business (antes Google My Business) est\u00e1 llena de sutilezas y trampas si no la configuras correctamente desde el principio.<\/b><\/p>\n<p style=\"text-align: center;\">[trustindex data-widget-id=\"f5d3cfc57166091bdb531b7625\"]<\/p>\n[njwa_button id=\"3104\"]\n","protected":false},"featured_media":10937,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_ayudawp_aiss_exclude":false},"product_brand":[],"product_cat":[179],"product_tag":[199],"class_list":["post-10970","product","type-product","status-publish","has-post-thumbnail","product_cat-asesoramiento-y-acompanamiento-gmb","product_tag-servicio","first","instock","virtual","purchasable","product-type-simple"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Optimizar la sem\u00e1ntica y las categor\u00edas de tu p\u00e1gina GMB<\/title>\n<meta name=\"description\" content=\"Ayuda personalizada para elegir las palabras clave y los elementos de categor\u00eda y servicio que necesitas en tu ficha de Google My Business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Optimizaci\u00f3n sem\u00e1ntica (palabras clave) y definici\u00f3n de categor\u00edas para tu ficha de Google My Business\" \/>\n<meta property=\"og:description\" content=\"Ayuda personalizada para elegir las palabras clave y los elementos de categor\u00eda y servicio que necesitas en tu ficha de Google My Business.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/\" \/>\n<meta property=\"og:site_name\" content=\"Business Ereputation\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/business.ereputation\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-16T16:24:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/7-French.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1154\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@Biz_ereputation\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/produit\\\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\\\/\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/produit\\\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\\\/\",\"name\":\"Optimizar la sem\u00e1ntica y las categor\u00edas de tu p\u00e1gina GMB\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/produit\\\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/produit\\\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/7-French.jpg\",\"datePublished\":\"2023-05-27T13:17:27+00:00\",\"dateModified\":\"2026-03-16T16:24:00+00:00\",\"description\":\"Ayuda personalizada para elegir las palabras clave y los elementos de categor\u00eda y servicio que necesitas en tu ficha de Google My Business.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/produit\\\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/produit\\\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/produit\\\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/7-French.jpg\",\"contentUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/7-French.jpg\",\"width\":1920,\"height\":1154,\"caption\":\"Community Management : Impulsa la presencia de tu marca en las redes sociales - 7-french - Business Ereputation - E-reputaci\u00f3n\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/produit\\\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Experto en Google My Business y recopilaci\u00f3n de opiniones de clientes\",\"item\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Tienda\",\"item\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/el-metodo\\\/tienda\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Optimizaci\u00f3n sem\u00e1ntica (palabras clave) y definici\u00f3n de categor\u00edas para tu ficha de Google My Business\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/\",\"name\":\"Business Ereputation - Expert SEO & Google My Business\",\"description\":\"Votre expert et solutions Google My Buisness\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/#organization\"},\"alternateName\":\"Business Ereputation - Expert SEO & Google Business Profil\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":[\"Organization\",\"Place\",\"ProfessionalService\"],\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/#organization\",\"name\":\"Business Ereputation - Expert Google My Business\",\"alternateName\":\"Business Ereputation - Expert Google Business Profil\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/\",\"logo\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/produit\\\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\\\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/produit\\\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\\\/#local-main-organization-logo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/business.ereputation\\\/\",\"https:\\\/\\\/x.com\\\/Biz_ereputation\",\"https:\\\/\\\/www.youtube.com\\\/@business-ereputationexpert\\\/\",\"https:\\\/\\\/www.instagram.com\\\/business_ereputation\\\/\"],\"description\":\"Business Ereputation accompagne et acculture les commerces de proximit\u00e9, les r\u00e9seaux de franchise et Groupe multi-marques \\\/ multi-Pays dans leur gestion de leur r\u00e9putation digitale et l\u2019outil Google My Business. Loin des services par abonnement et outils en S.A.S, notre ambition est de former et rendre autonome nos clients et que la gestion de leur E-reputation, note et avis google deviennent un automatisme, simple et rapide, du quotidien.\",\"legalName\":\"Nicolas Laustriat\",\"foundingDate\":\"2002-07-01\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"},\"publishingPrinciples\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"ownershipFundingInfo\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"actionableFeedbackPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/conditions-generales-dacces-et-dutilisation\\\/\",\"correctionsPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/donnees-personnelles\\\/\",\"ethicsPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"diversityPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"diversityStaffingReport\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"address\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/produit\\\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\\\/#local-main-place-address\"},\"geo\":{\"@type\":\"GeoCoordinates\",\"latitude\":\"48.841214845734264\",\"longitude\":\"2.0753873968040737\"},\"telephone\":[\"+33766933960\"],\"contactPoint\":{\"@type\":\"ContactPoint\",\"telephone\":\"+33766933960\",\"email\":\"nicolas@business-ereputation.com\"},\"openingHoursSpecification\":[{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"09:00\",\"closes\":\"17:00\"}],\"email\":\"nicolas@business-ereputation.com\",\"areaServed\":\"france, belgium, switzerland\",\"priceRange\":\"$\",\"paymentAccepted\":\"cards\"},{\"@type\":\"PostalAddress\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/produit\\\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\\\/#local-main-place-address\",\"streetAddress\":\"12 r\u00e9sidence le clos guillaume\",\"addressLocality\":\"Bailly\",\"postalCode\":\"78870\",\"addressRegion\":\"Yvelines (ile de france)\",\"addressCountry\":\"FR\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/es\\\/produit\\\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\\\/#local-main-organization-logo\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/BIG-ICONE-.jpg\",\"contentUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/BIG-ICONE-.jpg\",\"width\":500,\"height\":500,\"caption\":\"Business Ereputation - Expert Google My Business\"}]}<\/script>\n<meta name=\"geo.placename\" content=\"Bailly\" \/>\n<meta name=\"geo.position\" content=\"48.841214845734264;2.0753873968040737\" \/>\n<meta name=\"geo.region\" content=\"Francia\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Optimizar la sem\u00e1ntica y las categor\u00edas de tu p\u00e1gina GMB","description":"Ayuda personalizada para elegir las palabras clave y los elementos de categor\u00eda y servicio que necesitas en tu ficha de Google My Business.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/","og_locale":"es_ES","og_type":"article","og_title":"Optimizaci\u00f3n sem\u00e1ntica (palabras clave) y definici\u00f3n de categor\u00edas para tu ficha de Google My Business","og_description":"Ayuda personalizada para elegir las palabras clave y los elementos de categor\u00eda y servicio que necesitas en tu ficha de Google My Business.","og_url":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/","og_site_name":"Business Ereputation","article_publisher":"https:\/\/www.facebook.com\/business.ereputation\/","article_modified_time":"2026-03-16T16:24:00+00:00","og_image":[{"width":1920,"height":1154,"url":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/7-French.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@Biz_ereputation","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/","url":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/","name":"Optimizar la sem\u00e1ntica y las categor\u00edas de tu p\u00e1gina GMB","isPartOf":{"@id":"https:\/\/www.business-ereputation.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/#primaryimage"},"image":{"@id":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/#primaryimage"},"thumbnailUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/7-French.jpg","datePublished":"2023-05-27T13:17:27+00:00","dateModified":"2026-03-16T16:24:00+00:00","description":"Ayuda personalizada para elegir las palabras clave y los elementos de categor\u00eda y servicio que necesitas en tu ficha de Google My Business.","breadcrumb":{"@id":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/#primaryimage","url":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/7-French.jpg","contentUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2024\/12\/7-French.jpg","width":1920,"height":1154,"caption":"Community Management : Impulsa la presencia de tu marca en las redes sociales - 7-french - Business Ereputation - E-reputaci\u00f3n"},{"@type":"BreadcrumbList","@id":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Experto en Google My Business y recopilaci\u00f3n de opiniones de clientes","item":"https:\/\/www.business-ereputation.com\/es\/"},{"@type":"ListItem","position":2,"name":"Tienda","item":"https:\/\/www.business-ereputation.com\/es\/el-metodo\/tienda\/"},{"@type":"ListItem","position":3,"name":"Optimizaci\u00f3n sem\u00e1ntica (palabras clave) y definici\u00f3n de categor\u00edas para tu ficha de Google My Business"}]},{"@type":"WebSite","@id":"https:\/\/www.business-ereputation.com\/es\/#website","url":"https:\/\/www.business-ereputation.com\/es\/","name":"Business Ereputation - Expert SEO & Google My Business","description":"Votre expert et solutions Google My Buisness","publisher":{"@id":"https:\/\/www.business-ereputation.com\/es\/#organization"},"alternateName":"Business Ereputation - Expert SEO & Google Business Profil","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.business-ereputation.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":["Organization","Place","ProfessionalService"],"@id":"https:\/\/www.business-ereputation.com\/es\/#organization","name":"Business Ereputation - Expert Google My Business","alternateName":"Business Ereputation - Expert Google Business Profil","url":"https:\/\/www.business-ereputation.com\/es\/","logo":{"@id":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/#local-main-organization-logo"},"image":{"@id":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/#local-main-organization-logo"},"sameAs":["https:\/\/www.facebook.com\/business.ereputation\/","https:\/\/x.com\/Biz_ereputation","https:\/\/www.youtube.com\/@business-ereputationexpert\/","https:\/\/www.instagram.com\/business_ereputation\/"],"description":"Business Ereputation accompagne et acculture les commerces de proximit\u00e9, les r\u00e9seaux de franchise et Groupe multi-marques \/ multi-Pays dans leur gestion de leur r\u00e9putation digitale et l\u2019outil Google My Business. Loin des services par abonnement et outils en S.A.S, notre ambition est de former et rendre autonome nos clients et que la gestion de leur E-reputation, note et avis google deviennent un automatisme, simple et rapide, du quotidien.","legalName":"Nicolas Laustriat","foundingDate":"2002-07-01","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"},"publishingPrinciples":"https:\/\/www.business-ereputation.com\/mentions-legales\/","ownershipFundingInfo":"https:\/\/www.business-ereputation.com\/mentions-legales\/","actionableFeedbackPolicy":"https:\/\/www.business-ereputation.com\/conditions-generales-dacces-et-dutilisation\/","correctionsPolicy":"https:\/\/www.business-ereputation.com\/donnees-personnelles\/","ethicsPolicy":"https:\/\/www.business-ereputation.com\/mentions-legales\/","diversityPolicy":"https:\/\/www.business-ereputation.com\/mentions-legales\/","diversityStaffingReport":"https:\/\/www.business-ereputation.com\/mentions-legales\/","address":{"@id":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/#local-main-place-address"},"geo":{"@type":"GeoCoordinates","latitude":"48.841214845734264","longitude":"2.0753873968040737"},"telephone":["+33766933960"],"contactPoint":{"@type":"ContactPoint","telephone":"+33766933960","email":"nicolas@business-ereputation.com"},"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"09:00","closes":"17:00"}],"email":"nicolas@business-ereputation.com","areaServed":"france, belgium, switzerland","priceRange":"$","paymentAccepted":"cards"},{"@type":"PostalAddress","@id":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/#local-main-place-address","streetAddress":"12 r\u00e9sidence le clos guillaume","addressLocality":"Bailly","postalCode":"78870","addressRegion":"Yvelines (ile de france)","addressCountry":"FR"},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.business-ereputation.com\/es\/produit\/optimizacion-semantica-palabras-clave-y-definicion-de-categorias-para-tu-ficha-de-google-my-business\/#local-main-organization-logo","url":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/BIG-ICONE-.jpg","contentUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/BIG-ICONE-.jpg","width":500,"height":500,"caption":"Business Ereputation - Expert Google My Business"}]},"geo.placename":"Bailly","geo.position":{"lat":"48.841214845734264","long":"2.0753873968040737"},"geo.region":"Francia"},"_links":{"self":[{"href":"https:\/\/www.business-ereputation.com\/es\/wp-json\/wp\/v2\/product\/10970","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.business-ereputation.com\/es\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.business-ereputation.com\/es\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/www.business-ereputation.com\/es\/wp-json\/wp\/v2\/comments?post=10970"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.business-ereputation.com\/es\/wp-json\/wp\/v2\/media\/10937"}],"wp:attachment":[{"href":"https:\/\/www.business-ereputation.com\/es\/wp-json\/wp\/v2\/media?parent=10970"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/www.business-ereputation.com\/es\/wp-json\/wp\/v2\/product_brand?post=10970"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.business-ereputation.com\/es\/wp-json\/wp\/v2\/product_cat?post=10970"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.business-ereputation.com\/es\/wp-json\/wp\/v2\/product_tag?post=10970"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}