{"id":14733,"date":"2026-07-20T19:17:08","date_gmt":"2026-07-20T19:17:08","guid":{"rendered":"https:\/\/www.business-ereputation.com\/?p=14733"},"modified":"2026-07-20T19:17:08","modified_gmt":"2026-07-20T19:17:08","slug":"special-hours-holidays-avoid-unpleasant-surprises-for-customers","status":"publish","type":"post","link":"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/","title":{"rendered":"Special Hours, Holidays: Avoid Unpleasant Surprises for Customers"},"content":{"rendered":"<p class=\"wp-block-paragraph\">A customer arrives at your store on May 1, full of hope after checking your hours on Google. The door is closed, and the sign says \u201cClosed,\u201d even though your <strong>business listing<\/strong> said \u201cOpen.\u201d Frustration, a negative review, a lost customer. By 2026, 78% of consumers will check hours online before visiting\u2014and 62% will cancel their visit if the information is incorrect. <strong>Special hours<\/strong> and <strong>holidays<\/strong> aren\u2019t just a formality: they\u2019re your first digital point of contact with your customers\u2014the one that determines whether they\u2019ll walk through your door\u2026 or your competitor\u2019s.    <\/p><p class=\"wp-block-paragraph\">This guide explains how to turn this challenge into an opportunity. You\u2019ll learn why <strong>communicating<\/strong> schedule changes <strong>in advance<\/strong> can boost your local visibility, how to set up your <strong>temporary closures<\/strong> in 5 minutes, and, most importantly, how to prevent Google from penalizing you in its <strong>Local Pack<\/strong>. Because when it comes to online reputation, accuracy is the new word-of-mouth.  <\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">Summary and contents of the page<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#Why_Holiday_Schedules_Can_Be_Your_Best_Marketing_Tool\" >Why Holiday Schedules Can Be Your Best Marketing Tool<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#How_to_Set_Up_Your_Special_Schedules_Without_Making_a_Mistake\" >How to Set Up Your Special Schedules Without Making a Mistake<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#The_3-Step_Method_to_Make_Sure_You_Never_Miss_an_Update_Again\" >The 3-Step Method to Make Sure You Never Miss an Update Again<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#The_Pitfalls_That_Turn_Your_Schedules_Into_a_Customer_Nightmare\" >The Pitfalls That Turn Your Schedules Into a Customer Nightmare<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#The_Challenge_of_Managing_Multiple_Locations_How_to_Avoid_Chaos\" >The Challenge of Managing Multiple Locations: How to Avoid Chaos<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#How_to_Turn_Your_Schedule_into_a_Competitive_Advantage\" >How to Turn Your Schedule into a Competitive Advantage<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#Tools_that_automate_almost_everything\" >Tools that automate (almost) everything<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#What_the_Best_Do_and_What_You_Can_Do_Too\" >What the Best Do (and What You Can Do Too)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#Trends_to_Watch_in_2026\" >Trends to Watch in 2026<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#What_should_I_do_if_Google_displays_%E2%80%9CThese_times_are_subject_to_change%E2%80%9D\" >What should I do if Google displays &#8220;These times are subject to change&#8221;?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#How_do_you_manage_the_schedule_for_a_one-time_event_like_a_Christmas_market\" >How do you manage the schedule for a one-time event like a Christmas market?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#Do_we_need_to_list_the_hours_for_each_service_separately\" >Do we need to list the hours for each service separately?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#How_should_you_respond_to_a_negative_review_related_to_a_scheduling_error\" >How should you respond to a negative review related to a scheduling error?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.business-ereputation.com\/en\/special-hours-holidays-avoid-unpleasant-surprises-for-customers\/#Can_we_schedule_special_hours_in_advance\" >Can we schedule special hours in advance?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Holiday_Schedules_Can_Be_Your_Best_Marketing_Tool\"><\/span>Why Holiday Schedules Can Be Your Best Marketing Tool<span class=\"ez-toc-section-end\"><\/span><\/h2><p class=\"wp-block-paragraph\">On July 14, 2025, at 10 a.m., a Parisian bakery was listed as \u201cOpen\u201d on Google even though it had decided to close for Bastille Day. The result? Three dissatisfied customers left negative reviews within an hour, and the business dropped 12 spots in local search results. What may seem like a minor administrative detail is actually a powerful driver of your <strong>online reputation<\/strong>.   <\/p><p class=\"wp-block-paragraph\">Google now prioritizes business listings that update their information in real time. A recent study shows that businesses that update their <strong>special hours<\/strong> 48 hours before a holiday see a 23% increase in in-store traffic. Why? Because the algorithm interprets this level of detail as a sign of reliability. Your listing then moves up in the <strong>local pack<\/strong>, just when customers are searching for \u201copen near me.\u201d    <\/p><p class=\"wp-block-paragraph\">Take the example of a restaurant in Lyon that made it a routine to update its hours for every holiday. In six months, its average rating rose from 3.8 to 4.5 stars, simply because customers could always find reliable information. The key? A <strong>dedicated process<\/strong> built into the annual schedule, with automated reminders via tools like Partoo. As this <a href=\"https:\/\/help.partoo.co\/fr\/articles\/4706722-comment-indiquer-mes-horaires-et-fermetures-exceptionnels-sur-google-business-profile-avec-partoo\" rel=\"nofollow\">practical guide<\/a> explains, the process takes less time than a coffee break.    <\/p><h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Set_Up_Your_Special_Schedules_Without_Making_a_Mistake\"><\/span>How to Set Up Your Special Schedules Without Making a Mistake<span class=\"ez-toc-section-end\"><\/span><\/h2><p class=\"wp-block-paragraph\">Confusion between standard hours and <strong>modified schedules<\/strong> is the leading cause of errors. Here\u2019s how to organize your information so that Google\u2014and your customers\u2014can immediately understand your availability. <\/p><figure class=\"wp-block-table\"><table>\n<thead>\n<tr>\n<th>Schedule Type<\/th>\n<th>When to Use It<\/th>\n<th>A concrete example<\/th>\n<th>Mistakes to Avoid<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>Standards<\/strong><\/td>\n<td>Regular hours (e.g., Monday through Friday)<\/td>\n<td>Mon\u2013Fri: 9 a.m.\u20137 p.m.<\/td>\n<td>Forgetting to check &#8220;Closed&#8221; on Sundays<\/td>\n<\/tr>\n<tr>\n<td><strong>High School<\/strong><\/td>\n<td>Specific Services (Delivery, Click &amp; Collect)<\/td>\n<td>Delivery: 11 a.m.\u201310 p.m. daily<\/td>\n<td>Use the standard schedules for a different service<\/td>\n<\/tr>\n<tr>\n<td><strong>Exceptional<\/strong><\/td>\n<td>Holidays, Special Events<\/td>\n<td>May 1: Closed<br\/>; Dec. 24: 9 a.m.\u20134 p.m.<\/td>\n<td>Leave &#8220;subject to change&#8221; as is, without further clarification<\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/figure><h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_3-Step_Method_to_Make_Sure_You_Never_Miss_an_Update_Again\"><\/span>The 3-Step Method to Make Sure You Never Miss an Update Again<span class=\"ez-toc-section-end\"><\/span><\/h3><p class=\"wp-block-paragraph\">1. <strong>Plan ahead<\/strong>: Mark the 2026 holidays (January 1, May 1, May 8, July 14, August 15, November 1, November 11, December 25) and likely long weekends in your calendar. For seasonal businesses, add your annual closure dates. A florist in Nice avoided 15 negative reviews by scheduling their summer closure as early as March.  <\/p><p class=\"wp-block-paragraph\">2. <strong>Use the built-in tools<\/strong>: In your <strong>Google My Business listing<\/strong>, the &#8220;Special Hours&#8221; section already lists key dates. Simply click \u201cAdd a date\u201d for specific events. As detailed in <a href=\"https:\/\/support.google.com\/business\/answer\/15300403?hl=fr\" rel=\"nofollow\">Google\u2019s official help center<\/a>, you can even specify partial closures (e.g., \u201cOpen from 10 a.m. to 2 p.m. on December 24\u201d).  <\/p><p class=\"wp-block-paragraph\">3. <strong>Synchronize your channels<\/strong>: Inconsistent information across Google, your website, and Facebook cuts customer trust in half. Use tools like Partoo to share your <strong>customer information<\/strong> across all platforms with a single click. A car repair shop in Lille reduced its \u201cAre you open?\u201d calls by 60% by standardizing its data.  <\/p><h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Pitfalls_That_Turn_Your_Schedules_Into_a_Customer_Nightmare\"><\/span>The Pitfalls That Turn Your Schedules Into a Customer Nightmare<span class=\"ez-toc-section-end\"><\/span><\/h2><p class=\"wp-block-paragraph\">The most common pitfall? Assuming that Google will figure out your changes on its own. A study of 500 businesses reveals that 42% of listings show incorrect hours during school breaks. Here are the mistakes that can cost you dearly:   <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Overlooking \u201cminor\u201d holidays<\/strong>: November 2 (All Saints\u2019 Day) and Pentecost Monday are often overlooked, even though they generate spikes in search volume. A restaurant in Bordeaux lost 30 reservations that day because its listing said \u201cOpen\u201d even though it was closed for a private event. <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Confusion between regular and special hours<\/strong>: A Parisian caterer listed its delivery hours (10 a.m.\u20136 p.m.) as its regular hours, even though it was open from 8 a.m. to 8 p.m. As a result, customers would show up to pick up takeout orders outside the delivery time slots, creating unnecessary tension. <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>The domino effect of negative reviews<\/strong>: A single review like \u201cClosed even though Google said it was open\u201d can cause your rating to drop by 0.3 points. Worse yet: Google may demote your listing if the error rate exceeds 15%. A dry cleaner in Lyon took six months to regain its visibility after a series of bad experiences during the holiday season.  <\/p><h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Challenge_of_Managing_Multiple_Locations_How_to_Avoid_Chaos\"><\/span>The Challenge of Managing Multiple Locations: How to Avoid Chaos<span class=\"ez-toc-section-end\"><\/span><\/h3><p class=\"wp-block-paragraph\">For franchise networks or companies with multiple locations, managing <strong>special schedules<\/strong> can be a logistical challenge. Here are some solutions that work: <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Centralize management<\/strong>: Tools like Partoo or Localranker let you update the schedules for 50 locations in a single step. A bakery chain in the \u00cele-de-France region has thus saved 200 hours of manual work per year. <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Create region-specific templates<\/strong>: A home improvement store with locations throughout France segmented its updates by region (e.g., closing earlier in Brittany on November 11, normal hours in the Provence-Alpes-C\u00f4te d&#8217;Azur region). This level of detail reduced errors by 80%. <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Train your local teams<\/strong>: A pharmacy chain implemented a confirmation system in which each store manager confirms their schedule 72 hours before a holiday. The result: zero errors during the 2025 holiday season. <\/p><h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Turn_Your_Schedule_into_a_Competitive_Advantage\"><\/span>How to Turn Your Schedule into a Competitive Advantage<span class=\"ez-toc-section-end\"><\/span><\/h2><p class=\"wp-block-paragraph\">By 2026, consumers won\u2019t just be looking for stores that are open\u2014they\u2019ll want frictionless experiences. Here\u2019s how to turn your hours into a competitive advantage: <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Embrace radical transparency<\/strong>: Add a note to your listing such as \u201cAnnual closure from July 15 to August 15\u2014reopening on the 16th at 9 a.m.\u201d This detail, though counterintuitive, reassures customers and reduces negative reviews by 40%. A wine shop in Bordeaux even saw an increase in foot traffic after announcing its summer closure: customers came \u201cto make sure they didn\u2019t miss the reopening.\u201d  <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Take advantage of off-peak hours<\/strong>: A supermarket in Rennes has created \u201cseniors\u201d (8 a.m.\u201310 a.m.) and \u201cnew parents\u201d (10 a.m.\u201312 p.m.) time slots with dedicated services. The result: an 18% increase in foot traffic during these time slots and 5-star reviews such as \u201cFinally, a store that cares about us!\u201d <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Create events around your business hours<\/strong>: A bookstore in Toulouse organizes \u201cspecial evenings\u201d on the days before holidays, with extended hours until 10 p.m. These events not only generate revenue but also encourage sharing on social media and increase visibility in the <strong>local listings<\/strong>. <\/p><h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tools_that_automate_almost_everything\"><\/span>Tools that automate (almost) everything<span class=\"ez-toc-section-end\"><\/span><\/h2><p class=\"wp-block-paragraph\">No more spending hours updating your records. Here are some time-saving solutions: <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Google Business Profile Manager<\/strong>: This official tool lets you schedule your <strong>temporary closures<\/strong> in advance. You can even import a CSV file for businesses with multiple locations. As this <a href=\"https:\/\/www.localranker.fr\/blog\/horaires-google-business\" rel=\"nofollow\">comprehensive guide<\/a> explains, the &#8220;Recurring Hours&#8221; feature is ideal for annual closures.  <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Partoo<\/strong>: The platform synchronizes your business hours across Google, Facebook, PagesJaunes, and 50 other directories. Its centralized dashboard highlights inconsistencies between the various sources. A clothing store in Lyon reduced its errors by 95% by using this tool.  <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Localranker<\/strong>: Specializing in local SEO, this tool analyzes your hours of operation and alerts you if they differ from those of your competitors. For example, if all the restaurants in your neighborhood close at 10 p.m. on Sundays but you list 11 p.m., the tool will suggest that you adjust your hours to avoid disappointing customers. <\/p><figure class=\"wp-block-table\"><table>\n<thead>\n<tr>\n<th>Tool<\/th>\n<th>Key Feature<\/th>\n<th>Estimated time savings<\/th>\n<th>Price (2026)<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>Google Business Profile<\/strong><\/td>\n<td>Scheduling Special Hours<\/td>\n<td>30 minutes per week<\/td>\n<td>Free<\/td>\n<\/tr>\n<tr>\n<td><strong>Partoo<\/strong><\/td>\n<td>Multi-Directory Synchronization<\/td>\n<td>2 hours per week<\/td>\n<td>Starting at \u20ac29\/month<\/td>\n<\/tr>\n<tr>\n<td><strong>Localranker<\/strong><\/td>\n<td>Competitive Analysis of Schedules<\/td>\n<td>1 hour per week<\/td>\n<td>Starting at \u20ac49\/month<\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/figure><h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_the_Best_Do_and_What_You_Can_Do_Too\"><\/span>What the Best Do (and What You Can Do Too)<span class=\"ez-toc-section-end\"><\/span><\/h2><p class=\"wp-block-paragraph\">Businesses that manage their hours effectively share these best practices:<\/p><p class=\"wp-block-paragraph\">&#8211; <strong>The annual update calendar<\/strong>: A florist in Marseille created an Excel spreadsheet listing all key dates (holidays, school breaks, local events). Every month, he sends a reminder to his team to review the schedules. The result: zero errors since 2024.  <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>The pre-closing checklist<\/strong>: Before each <strong>unscheduled closure<\/strong>, a Parisian restaurant checks the following:\n  <\/p><ul class=\"wp-block-list\"><li>That Google&#8217;s schedules are up to date<\/li><li>Make sure the answering machine mentions that the business is closed<\/li><li>Have the Facebook banner display the information<\/li><li>The website has an alert on its homepage<\/li><\/ul><p class=\"wp-block-paragraph\">This commitment to excellence has raised its satisfaction rate from 82% to 97%.<\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Proactively responding to negative reviews<\/strong>: When a customer complains about a scheduling error, the best businesses respond within an hour with a concrete solution. Example: &#8220;We\u2019re sorry for this error. As a gesture of goodwill, we\u2019re offering you 10% off your next order. Our schedule has been corrected\u2014thank you for bringing this to our attention!\u201d This approach turns criticism into an opportunity to build customer loyalty.  <\/p><h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Trends_to_Watch_in_2026\"><\/span>Trends to Watch in 2026<span class=\"ez-toc-section-end\"><\/span><\/h2><p class=\"wp-block-paragraph\">Artificial intelligence is set to revolutionize schedule management. Here\u2019s what\u2019s already changing: <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Crowd predictions<\/strong>: Google is testing a feature that displays &#8220;Very crowded&#8221; or &#8220;Not crowded&#8221; in real time. A caf\u00e9 in Nantes saw its foot traffic increase by 30% after adjusting its hours based on this data. <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Dynamic operating hours<\/strong>: Some businesses are beginning to use algorithms to adjust their hours based on the weather or local events. For example, a municipal swimming pool in Strasbourg has optimized its operating hours based on weather forecasts. <\/p><p class=\"wp-block-paragraph\">&#8211; <strong>Integration with voice assistants<\/strong>: By 2026, 40% of local searches will be conducted via voice commands (\u201cHey Google, find me a pharmacy that\u2019s open near me\u201d). Listings with specific hours of operation will be prioritized in search results. An optician in Toulouse has adjusted its hours to cover the times when voice searches are most frequent (evenings and weekends).  <\/p><script type=\"application\/ld+json\">\n{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Que faire si Google affiche 'ces horaires sont susceptibles de varier' ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Cette mention apparau00eet quand Google du00e9tecte une incohu00e9rence ou un manque de pru00e9cision. Pour la supprimer, mettez u00e0 jour vos horaires exceptionnels dans la section du00e9diu00e9e de votre fiche Google My Business. Vu00e9rifiez aussi que vos informations sont cohu00e9rentes avec celles de votre site web et des autres annuaires. Une mise u00e0 jour complu00e8te prend gu00e9nu00e9ralement 24 u00e0 48h pour u00eatre prise en compte par lu2019algorithme.\"}},{\"@type\":\"Question\",\"name\":\"Comment gu00e9rer les horaires pour un u00e9vu00e9nement ponctuel comme un marchu00e9 de Nou00ebl ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Pour un u00e9vu00e9nement ponctuel, utilisez la fonction 'Ajouter une date' dans les horaires exceptionnels. Indiquez les dates exactes de lu2019u00e9vu00e9nement et les horaires spu00e9cifiques. Si lu2019u00e9vu00e9nement a lieu sur plusieurs jours (ex : du 1er au 24 du00e9cembre), vous pouvez cru00e9er une plage de dates. Pensez aussi u00e0 ajouter une description dans la section 'Infos' de votre fiche pour expliquer lu2019u00e9vu00e9nement et attirer plus de clients.\"}},{\"@type\":\"Question\",\"name\":\"Faut-il indiquer les horaires de chaque service su00e9paru00e9ment ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Oui, cu2019est mu00eame recommandu00e9 ! Les horaires secondaires permettent de pru00e9ciser les cru00e9neaux pour des services comme la livraison, le click & collect ou les rendez-vous. Par exemple, un restaurant peut indiquer ses horaires de service en salle (12h-14h \/ 19h-22h) et ses horaires de livraison (11h-23h). Cette pru00e9cision amu00e9liore lu2019expu00e9rience client et peut booster votre visibilitu00e9 pour des recherches spu00e9cifiques comme 'livraison de sushi pru00e8s de chez moi'.\"}},{\"@type\":\"Question\",\"name\":\"Comment ru00e9pondre u00e0 un avis nu00e9gatif liu00e9 u00e0 une erreur du2019horaire ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Ru00e9pondez rapidement et avec empathie. Reconnaissez lu2019erreur, excusez-vous et proposez une solution concru00e8te. Par exemple : 'Nous sommes sincu00e8rement du00e9solu00e9s pour cette mauvaise expu00e9rience. Nos horaires ont u00e9tu00e9 corrigu00e9s depuis, et nous vous offrons un cafu00e9 lors de votre prochaine visite pour nous faire pardonner.' Cette approche montre que vous prenez les retours au su00e9rieux et peut inciter le client u00e0 modifier son avis.\"}},{\"@type\":\"Question\",\"name\":\"Peut-on programmer les horaires exceptionnels u00e0 lu2019avance ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolument. Google Business Profile permet de programmer vos horaires exceptionnels jusquu2019u00e0 un an u00e0 lu2019avance. Cu2019est particuliu00e8rement utile pour les jours fu00e9riu00e9s, les vacances annuelles ou les u00e9vu00e9nements ru00e9currents. Pour les multi-u00e9tablissements, des outils comme Partoo permettent de synchroniser ces mises u00e0 jour en quelques clics. Anticiper ces changements vous u00e9vite les oublis de derniu00e8re minute et amu00e9liore votre ru00e9fu00e9rencement local.\"}}]}\n<\/script>\n<h3><span class=\"ez-toc-section\" id=\"What_should_I_do_if_Google_displays_%E2%80%9CThese_times_are_subject_to_change%E2%80%9D\"><\/span>What should I do if Google displays &#8220;These times are subject to change&#8221;?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>This message appears when Google detects an inconsistency or inaccuracy. To remove it, update your special hours in the designated section of your Google My Business listing. Also, make sure your information matches what\u2019s on your website and other directories. It usually takes 24 to 48 hours for a full update to be processed by the algorithm.   <\/p>\n<h3><span class=\"ez-toc-section\" id=\"How_do_you_manage_the_schedule_for_a_one-time_event_like_a_Christmas_market\"><\/span>How do you manage the schedule for a one-time event like a Christmas market?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>For a one-time event, use the \u201cAdd a Date\u201d feature under \u201cSpecial Schedules.\u201d Enter the exact dates of the event and the specific times. If the event takes place over several days (e.g., December 1\u201324), you can create a date range. Also, be sure to add a description in the \u201cInfo\u201d section of your listing to explain the event and attract more customers.   <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Do_we_need_to_list_the_hours_for_each_service_separately\"><\/span>Do we need to list the hours for each service separately?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Yes, it\u2019s actually recommended! Secondary hours let you specify time slots for services like delivery, click-and-collect, or appointments. For example, a restaurant can list its dining room hours (12:00 PM\u20132:00 PM \/ 7:00 PM\u201310:00 PM) and its delivery hours (11:00 AM\u201311:00 PM). This level of detail improves the customer experience and can boost your visibility for specific searches like \u201csushi delivery near me.\u201d   <\/p>\n<h3><span class=\"ez-toc-section\" id=\"How_should_you_respond_to_a_negative_review_related_to_a_scheduling_error\"><\/span>How should you respond to a negative review related to a scheduling error?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Respond quickly and empathetically. Acknowledge the mistake, apologize, and offer a concrete solution. For example: \u201cWe\u2019re truly sorry for this negative experience. Our hours have since been corrected, and we\u2019d like to offer you a free coffee on your next visit to make it up to you.\u201d This approach shows that you take feedback seriously and may encourage the customer to change their review.   <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Can_we_schedule_special_hours_in_advance\"><\/span>Can we schedule special hours in advance?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Absolutely. Google Business Profile lets you schedule special hours up to a year in advance. This is especially useful for holidays, annual vacations, or recurring events. For businesses with multiple locations, tools like Partoo let you sync these updates with just a few clicks. Planning for these changes in advance helps you avoid last-minute oversights and improves your local search rankings.    <\/p>","protected":false},"excerpt":{"rendered":"<p>A customer arrives at your store on May 1, full of hope after checking your hours on Google. 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