{"id":14387,"date":"2026-06-16T09:10:23","date_gmt":"2026-06-16T09:10:23","guid":{"rendered":"https:\/\/www.business-ereputation.com\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/"},"modified":"2026-06-18T13:25:10","modified_gmt":"2026-06-18T13:25:10","slug":"incorrect-business-hours-on-google-why-your-customers-arent-coming-back","status":"publish","type":"post","link":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/","title":{"rendered":"Incorrect Business Hours on Google: Why Your Customers Aren&#8217;t Coming Back"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p class=\"wp-block-paragraph\">In 2026, 73% of French consumers check a business's opening hours online before visiting. However, nearly one-third of Google listings display incorrect information, according to a recent study by BrightLocal. The result? Frustrated customers, closed doors, and a deteriorating online reputation. If your business is among those in these statistics, every incorrect opening-hour entry represents a lost sale and a negative signal sent to Google. Here's why these issues persist, how to correct them, and how to turn this challenge into an opportunity to build customer loyalty.     <\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">Summary and contents of the page<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#Why_Your_Hours_on_Google_Never_Match_Reality\" >Why Your Hours on Google Never Match Reality<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#Local_Guides_The_Invisible_Influencers_Who_Make_Decisions_for_You\" >Local Guides: The Invisible Influencers Who Make Decisions for You<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#How_to_Adjust_Your_Schedule_in_Less_Than_10_Minutes_and_Avoid_Common_Pitfalls\" >How to Adjust Your Schedule in Less Than 10 Minutes (and Avoid Common Pitfalls)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#Extended_hours_An_Underrated_Asset_for_Boosting_Your_Visibility\" >Extended hours: An Underrated Asset for Boosting Your Visibility<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#Holidays_and_Special_Closures_The_Trap_That_Costs_a_Lot\" >Holidays and Special Closures: The Trap That Costs a Lot<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#How_does_Google_decide_to_change_your_schedule_without_your_consent\" >How does Google decide to change your schedule without your consent?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#Why_a_scheduling_error_can_ruin_your_reputation_in_24_hours\" >Why a scheduling error can ruin your reputation in 24 hours<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#How_to_Respond_to_Negative_Reviews_About_Schedules_and_Minimize_the_Damage\" >How to Respond to Negative Reviews About Schedules (and Minimize the Damage)<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#Essential_Tools_for_Automating_Your_Schedule_Management\" >Essential Tools for Automating Your Schedule Management<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#Why_Google_Prioritizes_Listings_with_Up-to-Date_Hours_and_How_to_Take_Advantage_of_It\" >Why Google Prioritizes Listings with Up-to-Date Hours (and How to Take Advantage of It)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#Can_a_negative_review_related_to_incorrect_hours_be_removed\" >Can a negative review related to incorrect hours be removed?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#How_long_does_it_take_for_Google_to_approve_my_new_hours\" >How long does it take for Google to approve my new hours?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#How_can_I_prevent_users_from_changing_my_schedule\" >How can I prevent users from changing my schedule?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#Why_arent_my_hours_displayed_on_Google_Maps\" >Why aren&#8217;t my hours displayed on Google Maps?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#Do_my_extra_hours_affect_my_search_engine_ranking\" >Do my extra hours affect my search engine ranking?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Your_Hours_on_Google_Never_Match_Reality\"><\/span>Why Your Hours on Google Never Match Reality<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"wp-block-paragraph\">A customer who arrives at a store that's closed because of incorrect hours is unlikely to return. Worse, they'll leave a negative review or report the error to Google. There are many reasons for these inconsistencies, but three factors stand out: autocomplete suggestions, forgotten updates, and algorithms that prioritize \"popular\" data over official information.  <\/p>\n<p class=\"wp-block-paragraph\">Google uses users' GPS data to estimate peak hours and, in some cases, business hours. If several customers visit your establishment outside of your reported hours, the algorithm may suggest a change. A restaurant that officially closes at 10 p.m. but whose last customers leave at midnight may therefore have its hours automatically adjusted. While <a href=\"https:\/\/performances.digital\/pourquoi-google-my-business-ne-reflete-pas-vos-heures-douverture\/\">this feature<\/a> is convenient for users, it can become a pitfall for business owners who don't monitor their listings.  <\/p>\n<p class=\"wp-block-paragraph\">Another common scenario: seasonal or special operating hours. A hotel that closes in January but forgets to mention it on its Google listing will see its reservations drop. Since users won't see any indication of a temporary closure, they'll assume the business is open and go elsewhere. The same goes for holidays: a bakery that doesn't specify its hours for July 14 will lose early-morning customers coming to pick up their baguettes.   <\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Local_Guides_The_Invisible_Influencers_Who_Make_Decisions_for_You\"><\/span>Local Guides: The Invisible Influencers Who Make Decisions for You<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p class=\"wp-block-paragraph\">Google places a great deal of trust in <strong>Local Guides<\/strong>\u2014volunteer users who rate and review businesses. Their suggested changes are often implemented more quickly than those made by the business owner. A Local Guide who reports that your store opens at 10 a.m. instead of 9:30 a.m. may, without meaning to, mislead dozens of customers. The problem? These changes aren't always verified by Google before they're published.    <\/p>\n<p class=\"wp-block-paragraph\">To regain control, you need to take proactive steps. Regularly check the suggestions in your <strong>Google Business Profile<\/strong> interface and respond to notifications consistently. A well-maintained listing\u2014with up-to-date hours and responses to reviews\u2014signals reliability to the algorithm. Conversely, a neglected listing becomes an easy target for automatic changes or erroneous suggestions.   <\/p>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Adjust_Your_Schedule_in_Less_Than_10_Minutes_and_Avoid_Common_Pitfalls\"><\/span>How to Adjust Your Schedule in Less Than 10 Minutes (and Avoid Common Pitfalls)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"wp-block-paragraph\">Updating your schedule on Google seems simple, but a few common mistakes can make the task more complicated than it appears. Here's a step-by-step guide, along with the pitfalls to avoid. <\/p>\n<p class=\"wp-block-paragraph\">First step: Log in to your <strong>Google Business Profile<\/strong> via Google Search or Google Maps. Click \"Edit listing,\" then \"Business information.\" In the \"Hours\" tab, you'll find several options:  <\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Open during standard hours<\/strong>: for establishments with regular hours.<\/li>\n<li><strong>Open with no standard hours<\/strong>: if your hours vary too much to be listed (e.g., a doctor who sees patients by appointment).<\/li>\n<li><strong>Temporarily closed<\/strong>: ideal for seasonal closures or construction.<\/li>\n<li><strong>Permanently Closed<\/strong>: Use this option only if your business is ceasing operations.<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">For split schedules (e.g., 9 a.m.\u201312 p.m. and then 2 p.m.\u20137 p.m.), use the \"+\" button next to the relevant day to add a second time slot. This feature is often overlooked, even though it prevents customers from thinking you're closed all day. <\/p>\n<p class=\"wp-block-paragraph\">Once your hours are saved, it may take up to 48 hours for Google to approve them. During this time, avoid making any further changes, as this may delay the process. If your hours are <strong>rejected<\/strong>, check to make sure they comply with Google's guidelines: no overlapping time slots, no temporary closures lasting more than 6 days without an update, etc. <a href=\"https:\/\/gmb-gbp.fr\/debloquer\/horaires-rejetes\/\">This guide<\/a> details the most common reasons for rejection and how to avoid them.  <\/p>\n<figure class=\"wp-block-table\">\n<table>\n<thead>\n<tr>\n<th>Schedule Type<\/th>\n<th>When should you use it?<\/th>\n<th>A concrete example<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>Standard Hours<\/strong><\/td>\n<td>Businesses with fixed hours (e.g., stores, restaurants)<\/td>\n<td>Monday\u2013Friday: 9 a.m.\u20137 p.m.<\/td>\n<\/tr>\n<tr>\n<td><strong>Split Schedules<\/strong><\/td>\n<td>Businesses that take a break during the day (e.g., bakeries, pharmacies)<\/td>\n<td>Tuesday: 7 a.m.\u20131 p.m. \/ 4 p.m.\u20138 p.m.<\/td>\n<\/tr>\n<tr>\n<td><strong>Special Hours<\/strong><\/td>\n<td>Holidays, special events, and temporary closures lasting less than 6 days<\/td>\n<td>January 1: 10 a.m.\u20136 p.m.<\/td>\n<\/tr>\n<tr>\n<td><strong>Temporary Closure<\/strong><\/td>\n<td>Closures lasting more than 6 days (e.g., annual leave, construction)<\/td>\n<td>Closed August 15\u201330<\/td>\n<\/tr>\n<tr>\n<td><strong>Additional Hours<\/strong><\/td>\n<td>Specific services (e.g., happy hour, delivery, curbside pickup)<\/td>\n<td>Happy Hour: 5:00 p.m.\u20138:00 p.m.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Extended_hours_An_Underrated_Asset_for_Boosting_Your_Visibility\"><\/span>Extended hours: An Underrated Asset for Boosting Your Visibility<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p class=\"wp-block-paragraph\">Many business owners are unaware that they can add <strong>additional hours<\/strong> for specific services. For example, a bar can specify its happy hour hours, a restaurant its delivery hours, or a hotel its breakfast hours. This information appears in addition to the standard hours and lets customers know exactly when to take advantage of your offers.  <\/p>\n<p class=\"wp-block-paragraph\">To enable them, go to the \"Hours\" tab on your business listing and click \"Add additional hours.\" Select the type of service (e.g., \"Delivery,\" \"Curbside Pickup,\" \"Brunch\") and specify the corresponding time slots. Please note: These hours must fall within your standard operating hours. A restaurant open from 11 a.m. to 11 p.m. cannot offer a brunch service from 9 a.m. to 11 a.m., as that would fall outside its official operating hours.   <\/p>\n<p class=\"wp-block-paragraph\">These details may seem trivial, but they make all the difference in a competitive market. A customer looking for a caf\u00e9 open early in the morning will choose one that clearly lists its breakfast hours, rather than one that's vague about them. In addition, Google uses this information to refine its search results. A well-filled-out listing is more likely to appear in the <strong>Local Pack<\/strong>\u2014the trio of businesses featured at the top of local search results.   <\/p>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Holidays_and_Special_Closures_The_Trap_That_Costs_a_Lot\"><\/span>Holidays and Special Closures: The Trap That Costs a Lot<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"wp-block-paragraph\">Holidays are a common source of errors on Google Business Profiles. Many business owners forget to include this information, which leads to customer disappointment and negative reviews. However, Google makes it easy to manage these exceptions with a dedicated tab: \"Holiday Hours.\"  <\/p>\n<p class=\"wp-block-paragraph\">For each holiday, you can specify whether your business is open, closed, or open with modified hours. For example, a supermarket might specify that it closes early on December 24, while a museum might announce that it will be open on May 1. This information is crucial because it prevents customers from making a trip for nothing.  <\/p>\n<p class=\"wp-block-paragraph\">Another scenario: temporary closures. If your business is closed for renovations or annual leave, use the \"Temporarily Closed\" option. Unlike simply deleting your listing, this option keeps your listing visible on Google Maps and in search results. This way, customers can see that you're still in business but are temporarily unavailable. Once you reopen, simply restore your regular hours.    <\/p>\n<p class=\"wp-block-paragraph\">For seasonal businesses (e.g., ski resorts, campgrounds), this feature is essential. A mountain cabin that closes in April must clearly indicate this to avoid unpleasant surprises. When it reopens in December, a simple update to the hours is all it takes to boost visibility again.  <\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_does_Google_decide_to_change_your_schedule_without_your_consent\"><\/span>How does Google decide to change your schedule without your consent?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p class=\"wp-block-paragraph\">Google doesn't just display the information you provide. The algorithm cross-references your data with that of other users, <strong>Local Guides<\/strong>, and other online platforms. If these sources differ, Google may choose to prioritize \"popular\" data over yours. Here are the criteria that influence these changes:   <\/p>\n<ul class=\"wp-block-list\">\n<li><strong>The frequency of suggestions<\/strong>: the more often users suggest a change, the more likely Google is to implement it.<\/li>\n<li><strong>Source reliability<\/strong>: Suggestions from Local Guides take priority, as Google considers them highly credible.<\/li>\n<li><strong>Outdated data<\/strong>: A record that hasn't been updated for several months is more likely to have its schedules automatically changed.<\/li>\n<li><strong>Consistency across platforms<\/strong>: If your operating hours differ between Google, Facebook, and your website, Google may choose to align them with the most widely used version.<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">To minimize these risks, make sure your business hours are consistent across all platforms. Use tools like <strong>Partoo<\/strong> or <strong>Yext<\/strong> to centralize your information and automatically update it across local directories. A consistent and up-to-date listing signals reliability to Google, which will be less likely to modify your data without your consent.  <\/p>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_a_scheduling_error_can_ruin_your_reputation_in_24_hours\"><\/span>Why a scheduling error can ruin your reputation in 24 hours<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"wp-block-paragraph\">A customer who makes a trip for nothing because of incorrect hours won't just walk away empty-handed. In 60% of cases, they'll leave a negative review, according to a study conducted by ReviewTrackers in 2025. And these reviews have a direct impact on your <strong>criticality score<\/strong>, a metric used by Google to assess the reliability of your business.  <\/p>\n<p class=\"wp-block-paragraph\">Take, for example, a bakery in Lyon whose posted hours indicated it closed at 7:00 p.m., when in fact it closed at 6:30 p.m. Within a week, it received three negative reviews from dissatisfied customers. As a result, its average rating dropped from 4.7 to 4.2, and its ranking in <strong>Local Finder<\/strong> fell by five spots. A month later, its revenue had fallen by 12%.   <\/p>\n<p class=\"wp-block-paragraph\">Negative reviews related to hours of operation are particularly damaging because they touch on a fundamental aspect of the customer experience: trust. A customer who arrives to find the doors closed feels let down, and this frustration often results in scathing comments. Worse still, these reviews are visible to all internet users, including those who weren't familiar with your business before.  <\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Respond_to_Negative_Reviews_About_Schedules_and_Minimize_the_Damage\"><\/span>How to Respond to Negative Reviews About Schedules (and Minimize the Damage)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p class=\"wp-block-paragraph\">The first rule: <strong>Always respond<\/strong>, even to the most aggressive reviews. A polite and professional response shows that you take the issue seriously and are committed to resolving it. Here is an example of an effective response:  <\/p>\n<p class=\"wp-block-paragraph\"><em>\"Hello [First Name], we're sorry you had a bad experience. Our hours have indeed been updated recently, and we've corrected the error on our Google listing. We hope to have the opportunity to welcome you back soon so we can provide you with better service. Please feel free to contact us directly if you'd like more information.\"<\/em><\/p>\n<p class=\"wp-block-paragraph\">This response serves several purposes:<\/p>\n<ul class=\"wp-block-list\">\n<li>She acknowledges the mistake and apologizes, which defuses the customer's frustration.<\/li>\n<li>She lets the other readers know that the problem has been resolved.<\/li>\n<li>It paves the way for reconciliation by inviting the customer to return.<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">Another tip: Use <strong>Google Posts<\/strong> to announce changes to your hours. These posts, which appear directly on your business listing, let you keep your customers informed in real time. For example, a restaurant that changes its hours for the holidays can post something like: \"For Christmas, we'll be open until midnight\u2014a special exception! Reserve now.\"  <\/p>\n<p class=\"wp-block-paragraph\">Finally, monitor your listing regularly to catch errors before they lead to negative reviews. Tools like <strong>Google Alerts<\/strong> or <strong>Mention<\/strong> can alert you as soon as a user reports an inconsistency. The faster you act, the less severe the consequences will be.  <\/p>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Essential_Tools_for_Automating_Your_Schedule_Management\"><\/span>Essential Tools for Automating Your Schedule Management<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"wp-block-paragraph\">Manually managing schedules on Google can quickly become time-consuming, especially for retail chains or businesses with complex scheduling requirements. Fortunately, there are tools available to automate this task and prevent errors. <\/p>\n<p class=\"wp-block-paragraph\">The first of these is the <strong>LocalBusiness JSON-LD schema generator<\/strong>. This structured data format allows you to embed your business hours directly into your website's code. Google can then automatically retrieve them and display them on your business listing. The benefit? Your hours are updated in real time, without any manual intervention. <a href=\"https:\/\/www.business-ereputation.com\/en\/tools\/json-ld-local-business-schema-generator\/\">This free tool<\/a> walks you through the process of creating your schema step by step.    <\/p>\n<p class=\"wp-block-paragraph\">For business owners who manage multiple locations, solutions like <strong>Partoo<\/strong> or <strong>Yext<\/strong> centralize information and distribute it across all local directories. There's no longer any need to log in to each platform to update your hours\u2014a single change is all it takes to sync all your listings. These tools also offer advanced features, such as scheduling special hours or managing customer reviews.  <\/p>\n<p class=\"wp-block-paragraph\">Finally, the <strong>local pages<\/strong> on your website play a key role. A dedicated page for each location\u2014including its hours, address, and contact information\u2014strengthens your local SEO. Google uses this information to verify the consistency of your data and improve your ranking in search results. Be sure to include a link to your Google Business Profile to encourage customers to leave a review.   <\/p>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Google_Prioritizes_Listings_with_Up-to-Date_Hours_and_How_to_Take_Advantage_of_It\"><\/span>Why Google Prioritizes Listings with Up-to-Date Hours (and How to Take Advantage of It)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p class=\"wp-block-paragraph\">Google doesn't just display your hours of operation\u2014it uses them to evaluate the quality of your listing. A well-filled-out listing with accurate and regularly updated hours sends a positive signal to the algorithm. As a result, your business is more likely to appear in the <strong>Local Pack<\/strong>\u2014the trio of businesses featured at the top of search results.  <\/p>\n<p class=\"wp-block-paragraph\">In 2026, Google enhanced its algorithm to detect abandoned or poorly maintained business listings. Businesses that do not update their information are penalized, while those that maintain their listings receive a boost. For example, a bakery that lists its closing times on holidays will see its ranking improve, because Google considers it to be reliable and customer-focused.  <\/p>\n<p class=\"wp-block-paragraph\">Another benefit: up-to-date hours reduce the bounce rate. A customer who can easily find your hours is more likely to visit and become a loyal customer. Conversely, a listing with incorrect information causes frustration and prompts users to leave the page quickly. Google interprets this behavior as a sign of poor quality and lowers the business's ranking.   <\/p>\n<p class=\"wp-block-paragraph\">To maximize your chances, combine several best practices:<\/p>\n<ul class=\"wp-block-list\">\n<li>Update your schedules as soon as they change, even if it's just for one day.<\/li>\n<li>Use the <strong>special schedules<\/strong> for holidays or special events.<\/li>\n<li>Add <strong>additional hours<\/strong> for specific services (delivery, curbside pickup, happy hour).<\/li>\n<li>Respond to negative reviews about your hours to show that you take these issues seriously.<\/li>\n<li>Synchronize your schedules across all platforms (website, social media, local directories).<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">By following these tips, you'll turn a simple Google listing into a real asset for your business. Not only will you avoid costly mistakes, but you'll also improve your online visibility and reputation. <\/p>\n<p><script type=\"application\/ld+json\"><\/p>\n<p><\/script><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Can_a_negative_review_related_to_incorrect_hours_be_removed\"><\/span>Can a negative review related to incorrect hours be removed?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>No, Google does not remove reviews simply because they are negative. However, if a review is false or defamatory, you can report it through your Google Business Profile. For reviews regarding incorrect hours, the best approach is to respond politely and let the customer know that the issue has been resolved. This shows other readers that you take feedback seriously.   <\/p>\n<h3><span class=\"ez-toc-section\" id=\"How_long_does_it_take_for_Google_to_approve_my_new_hours\"><\/span>How long does it take for Google to approve my new hours?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>It usually takes Google between 24 and 48 hours to validate and display your new hours. During this time, avoid making any further changes, as this may delay the process. If your hours still haven't been updated after 48 hours, make sure they comply with Google's guidelines (no overlapping time slots, no temporary closures lasting more than 6 days without an update).  <\/p>\n<h3><span class=\"ez-toc-section\" id=\"How_can_I_prevent_users_from_changing_my_schedule\"><\/span>How can I prevent users from changing my schedule?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>You can't completely prevent users from suggesting changes, but you can minimize the risks by keeping your listing up to date. The more accurate and consistent your information is, the less reason Google will have to prioritize user suggestions. Check the notifications in your Google Business Profile regularly and respond promptly to suggestions. A well-maintained listing signals reliability to the algorithm.   <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Why_arent_my_hours_displayed_on_Google_Maps\"><\/span>Why aren&#8217;t my hours displayed on Google Maps?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>There are several possible reasons for this issue: your hours haven't been approved by Google yet, your listing is marked as \"permanently closed,\" or your hours don't comply with Google's rules (e.g., overlapping time slots). Also check that your business is listed in the correct category (e.g., \"Restaurant\" rather than \"Grocery Store\"). If the problem persists, check your Google Business Profile to see if there are any errors that need to be corrected.  <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Do_my_extra_hours_affect_my_search_engine_ranking\"><\/span>Do my extra hours affect my search engine ranking?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Yes, adding extended hours can improve your local search rankings because they provide users with more detailed information. Google uses this data to refine its search results and better respond to users' queries. For example, a bar that lists its happy hour hours is more likely to appear in results for searches like \"happy hour near me.\" These details also boost the credibility of your business listing in the eyes of the algorithm.   <\/p>\n<p>\u00a0<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>In 2026, 73% of French consumers check a business\u2019s opening hours online before visiting. However, nearly one-third of Google listings display incorrect information, according to a recent study by BrightLocal. The result? Frustrated customers, closed doors, and a deteriorating online reputation. If your business is among those in these statistics, every incorrect opening-hour entry represents a lost sale and a negative signal sent to Google. Here\u2019s why these issues persist, how to fix them, and how to turn this challenge into an opportunity to build customer loyalty.     <\/p>\n","protected":false},"author":1,"featured_media":14388,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ayudawp_aiss_exclude":false,"_ayudawp_aiss_summary":"","_ayudawp_aiss_summary_provider":"","_ayudawp_aiss_summary_hash":"","footnotes":""},"categories":[111,106],"tags":[],"class_list":["post-14387","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-my-business-en","category-retailer-merchant"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Incorrect Google Business Hours: The Impact on Your Customers<\/title>\n<meta name=\"description\" content=\"Find out why incorrect business hours on Google are driving customers away and how to correct this information to boost foot traffic.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Incorrect Business Hours on Google: Why Your Customers Aren&#039;t Coming Back\" \/>\n<meta property=\"og:description\" content=\"Find out why incorrect business hours on Google are driving customers away and how to correct this information to boost foot traffic.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/\" \/>\n<meta property=\"og:site_name\" content=\"Business Ereputation\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/business.ereputation\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/fr-fr.facebook.com\/nicolas.laustriat\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-16T09:10:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-18T13:25:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2026\/06\/Horaires-douverture-errones-sur-Google-pourquoi-vos-clients-ne-reviennent-pas.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1344\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Nicolas Laustriat\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@nico_laustriat\" \/>\n<meta name=\"twitter:site\" content=\"@Biz_ereputation\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/\"},\"author\":{\"name\":\"Nicolas Laustriat\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/#\\\/schema\\\/person\\\/24cbbae44e5e18f0451cdbd20fffcfea\"},\"headline\":\"Incorrect Business Hours on Google: Why Your Customers Aren&#8217;t Coming Back\",\"datePublished\":\"2026-06-16T09:10:23+00:00\",\"dateModified\":\"2026-06-18T13:25:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/\"},\"wordCount\":2866,\"publisher\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Horaires-douverture-errones-sur-Google-pourquoi-vos-clients-ne-reviennent-pas.png\",\"articleSection\":[\"Google My Business\",\"Retailer \\\/ Merchant\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2026\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/\",\"name\":\"Incorrect Google Business Hours: The Impact on Your Customers\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Horaires-douverture-errones-sur-Google-pourquoi-vos-clients-ne-reviennent-pas.png\",\"datePublished\":\"2026-06-16T09:10:23+00:00\",\"dateModified\":\"2026-06-18T13:25:10+00:00\",\"description\":\"Find out why incorrect business hours on Google are driving customers away and how to correct this information to boost foot traffic.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Horaires-douverture-errones-sur-Google-pourquoi-vos-clients-ne-reviennent-pas.png\",\"contentUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Horaires-douverture-errones-sur-Google-pourquoi-vos-clients-ne-reviennent-pas.png\",\"width\":1344,\"height\":768,\"caption\":\"Incorrect opening hours on Google: Why Your Customers Aren't Coming Back\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Google My Business Expert & Collecting Customer Reviews\",\"item\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Non classifi\u00e9(e)\",\"item\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/category\\\/non-classifiee\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Incorrect Business Hours on Google: Why Your Customers Aren&#8217;t Coming Back\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/\",\"name\":\"Business Ereputation - Expert SEO & Google My Business\",\"description\":\"Votre expert et solutions Google My Buisness\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/#organization\"},\"alternateName\":\"Business Ereputation - Expert SEO & Google Business Profil\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Organization\",\"Place\",\"ProfessionalService\"],\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/#organization\",\"name\":\"Business Ereputation - Expert Google My Business\",\"alternateName\":\"Business Ereputation - Expert Google Business Profil\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/\",\"logo\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/#local-main-organization-logo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/business.ereputation\\\/\",\"https:\\\/\\\/x.com\\\/Biz_ereputation\",\"https:\\\/\\\/www.youtube.com\\\/@business-ereputationexpert\\\/\",\"https:\\\/\\\/www.instagram.com\\\/business_ereputation\\\/\"],\"description\":\"Business Ereputation accompagne et acculture les commerces de proximit\u00e9, les r\u00e9seaux de franchise et Groupe multi-marques \\\/ multi-Pays dans leur gestion de leur r\u00e9putation digitale et l\u2019outil Google My Business. Loin des services par abonnement et outils en S.A.S, notre ambition est de former et rendre autonome nos clients et que la gestion de leur E-reputation, note et avis google deviennent un automatisme, simple et rapide, du quotidien.\",\"legalName\":\"Nicolas Laustriat\",\"foundingDate\":\"2002-07-01\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"},\"publishingPrinciples\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"ownershipFundingInfo\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"actionableFeedbackPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/conditions-generales-dacces-et-dutilisation\\\/\",\"correctionsPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/donnees-personnelles\\\/\",\"ethicsPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"diversityPolicy\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"diversityStaffingReport\":\"https:\\\/\\\/www.business-ereputation.com\\\/mentions-legales\\\/\",\"address\":{\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/#local-main-place-address\"},\"geo\":{\"@type\":\"GeoCoordinates\",\"latitude\":\"48.841214845734264\",\"longitude\":\"2.0753873968040737\"},\"telephone\":[\"+33766933960\"],\"contactPoint\":{\"@type\":\"ContactPoint\",\"telephone\":\"+33766933960\",\"email\":\"nicolas@business-ereputation.com\"},\"openingHoursSpecification\":[{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"09:00\",\"closes\":\"17:00\"}],\"email\":\"nicolas@business-ereputation.com\",\"areaServed\":\"france, belgium, switzerland\",\"priceRange\":\"$\",\"paymentAccepted\":\"cards\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/#\\\/schema\\\/person\\\/24cbbae44e5e18f0451cdbd20fffcfea\",\"name\":\"Nicolas Laustriat\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/litespeed\\\/avatar\\\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1781763521\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/litespeed\\\/avatar\\\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1781763521\",\"contentUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/litespeed\\\/avatar\\\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1781763521\",\"caption\":\"Nicolas Laustriat\"},\"description\":\"Dipl\u00f4m\u00e9 du CESI, concepteur, int\u00e9grateur multim\u00e9dia, j\u2019ai longtemps travaill\u00e9 en free-lance d\u00e9but 2000, avant d\u2019int\u00e9grer EQUANCY, cabinet de conseil strat\u00e9gique en Marketing et Communication, o\u00f9 j\u2019ai d\u00e9ploy\u00e9 la nouvelle strat\u00e9gie de communication online de LAFARGE en 2003. Redevenu ind\u00e9pendant en 2006, mon expertise interpelle et me permet en 2009, en plus de mon activit\u00e9 de consultant digital, d\u2019int\u00e9grer la CEGOS en tant que formateur sur les modules Gestion de projet web, e-reputation et r\u00e9f\u00e9rencement. En 2010, j\u2019int\u00e8gre l\u2019INHESJ (Institut National des Hautes Etudes de la S\u00e9curit\u00e9 et la Justice) pour pr\u00e9senter aux grandes entreprises internationales l\u2019\u00e9volution des pratiques d\u2019influence online. J\u2019accompagne aussi bien des grands comptes dans l\u2019excellence de leur utilisation du m\u00e9dia Internet (bonnes pratiques, mutualisation et d\u00e9ploiement, gestion de crise etc.) que des chefs d\u2019entreprise et des marques soucieux de surveiller (et soigner) leur e-reputation ou des agences de communication (en marque blanche). T\u00e9moignages de mes clients : https:\\\/\\\/www.business-ereputation.com\\\/avis-clients\\\/\",\"sameAs\":[\"https:\\\/\\\/nicolas.laustriat.com\",\"https:\\\/\\\/fr-fr.facebook.com\\\/nicolas.laustriat\",\"https:\\\/\\\/www.instagram.com\\\/nicolas_laustriat\\\/?hl=fr\",\"https:\\\/\\\/fr.linkedin.com\\\/in\\\/nicolaslaustriat\",\"https:\\\/\\\/x.com\\\/nico_laustriat\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCVA3dUUiumMximc-S9GEi7w\"],\"honorificPrefix\":\"M.\",\"honorificSuffix\":\"MASTER\",\"birthDate\":\"1978-01-19\",\"gender\":\"homme\",\"knowsAbout\":[\"SEO\",\"Ereputation\",\"Digital factory\",\"multisite wordpress\"],\"knowsLanguage\":[\"Fran\u00e7ais\",\"Anglais\"],\"jobTitle\":\"Consultant digital, expert en seo et e-r\u00e9putation\",\"worksFor\":\"POLEETIC\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/author\\\/nlaustriatgmail-com\\\/\"},{\"@type\":\"PostalAddress\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/#local-main-place-address\",\"streetAddress\":\"12 r\u00e9sidence le clos guillaume\",\"addressLocality\":\"Bailly\",\"postalCode\":\"78870\",\"addressRegion\":\"Yvelines (ile de france)\",\"addressCountry\":\"FR\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.business-ereputation.com\\\/en\\\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\\\/#local-main-organization-logo\",\"url\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/BIG-ICONE-.jpg\",\"contentUrl\":\"https:\\\/\\\/www.business-ereputation.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/BIG-ICONE-.jpg\",\"width\":500,\"height\":500,\"caption\":\"Business Ereputation - Expert Google My Business\"}]}<\/script>\n<meta name=\"geo.placename\" content=\"Bailly\" \/>\n<meta name=\"geo.position\" content=\"48.841214845734264;2.0753873968040737\" \/>\n<meta name=\"geo.region\" content=\"France\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Incorrect Google Business Hours: The Impact on Your Customers","description":"Find out why incorrect business hours on Google are driving customers away and how to correct this information to boost foot traffic.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/","og_locale":"en_US","og_type":"article","og_title":"Incorrect Business Hours on Google: Why Your Customers Aren't Coming Back","og_description":"Find out why incorrect business hours on Google are driving customers away and how to correct this information to boost foot traffic.","og_url":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/","og_site_name":"Business Ereputation","article_publisher":"https:\/\/www.facebook.com\/business.ereputation\/","article_author":"https:\/\/fr-fr.facebook.com\/nicolas.laustriat","article_published_time":"2026-06-16T09:10:23+00:00","article_modified_time":"2026-06-18T13:25:10+00:00","og_image":[{"width":1344,"height":768,"url":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2026\/06\/Horaires-douverture-errones-sur-Google-pourquoi-vos-clients-ne-reviennent-pas.png","type":"image\/png"}],"author":"Nicolas Laustriat","twitter_card":"summary_large_image","twitter_creator":"@nico_laustriat","twitter_site":"@Biz_ereputation","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#article","isPartOf":{"@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/"},"author":{"name":"Nicolas Laustriat","@id":"https:\/\/www.business-ereputation.com\/en\/#\/schema\/person\/24cbbae44e5e18f0451cdbd20fffcfea"},"headline":"Incorrect Business Hours on Google: Why Your Customers Aren&#8217;t Coming Back","datePublished":"2026-06-16T09:10:23+00:00","dateModified":"2026-06-18T13:25:10+00:00","mainEntityOfPage":{"@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/"},"wordCount":2866,"publisher":{"@id":"https:\/\/www.business-ereputation.com\/en\/#organization"},"image":{"@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#primaryimage"},"thumbnailUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2026\/06\/Horaires-douverture-errones-sur-Google-pourquoi-vos-clients-ne-reviennent-pas.png","articleSection":["Google My Business","Retailer \/ Merchant"],"inLanguage":"en-US","copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/www.business-ereputation.com\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/","url":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/","name":"Incorrect Google Business Hours: The Impact on Your Customers","isPartOf":{"@id":"https:\/\/www.business-ereputation.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#primaryimage"},"image":{"@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#primaryimage"},"thumbnailUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2026\/06\/Horaires-douverture-errones-sur-Google-pourquoi-vos-clients-ne-reviennent-pas.png","datePublished":"2026-06-16T09:10:23+00:00","dateModified":"2026-06-18T13:25:10+00:00","description":"Find out why incorrect business hours on Google are driving customers away and how to correct this information to boost foot traffic.","breadcrumb":{"@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#primaryimage","url":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2026\/06\/Horaires-douverture-errones-sur-Google-pourquoi-vos-clients-ne-reviennent-pas.png","contentUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2026\/06\/Horaires-douverture-errones-sur-Google-pourquoi-vos-clients-ne-reviennent-pas.png","width":1344,"height":768,"caption":"Incorrect opening hours on Google: Why Your Customers Aren't Coming Back"},{"@type":"BreadcrumbList","@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Google My Business Expert & Collecting Customer Reviews","item":"https:\/\/www.business-ereputation.com\/en\/"},{"@type":"ListItem","position":2,"name":"Non classifi\u00e9(e)","item":"https:\/\/www.business-ereputation.com\/en\/category\/non-classifiee\/"},{"@type":"ListItem","position":3,"name":"Incorrect Business Hours on Google: Why Your Customers Aren&#8217;t Coming Back"}]},{"@type":"WebSite","@id":"https:\/\/www.business-ereputation.com\/en\/#website","url":"https:\/\/www.business-ereputation.com\/en\/","name":"Business Ereputation - Expert SEO & Google My Business","description":"Votre expert et solutions Google My Buisness","publisher":{"@id":"https:\/\/www.business-ereputation.com\/en\/#organization"},"alternateName":"Business Ereputation - Expert SEO & Google Business Profil","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.business-ereputation.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Organization","Place","ProfessionalService"],"@id":"https:\/\/www.business-ereputation.com\/en\/#organization","name":"Business Ereputation - Expert Google My Business","alternateName":"Business Ereputation - Expert Google Business Profil","url":"https:\/\/www.business-ereputation.com\/en\/","logo":{"@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#local-main-organization-logo"},"image":{"@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#local-main-organization-logo"},"sameAs":["https:\/\/www.facebook.com\/business.ereputation\/","https:\/\/x.com\/Biz_ereputation","https:\/\/www.youtube.com\/@business-ereputationexpert\/","https:\/\/www.instagram.com\/business_ereputation\/"],"description":"Business Ereputation accompagne et acculture les commerces de proximit\u00e9, les r\u00e9seaux de franchise et Groupe multi-marques \/ multi-Pays dans leur gestion de leur r\u00e9putation digitale et l\u2019outil Google My Business. Loin des services par abonnement et outils en S.A.S, notre ambition est de former et rendre autonome nos clients et que la gestion de leur E-reputation, note et avis google deviennent un automatisme, simple et rapide, du quotidien.","legalName":"Nicolas Laustriat","foundingDate":"2002-07-01","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"},"publishingPrinciples":"https:\/\/www.business-ereputation.com\/mentions-legales\/","ownershipFundingInfo":"https:\/\/www.business-ereputation.com\/mentions-legales\/","actionableFeedbackPolicy":"https:\/\/www.business-ereputation.com\/conditions-generales-dacces-et-dutilisation\/","correctionsPolicy":"https:\/\/www.business-ereputation.com\/donnees-personnelles\/","ethicsPolicy":"https:\/\/www.business-ereputation.com\/mentions-legales\/","diversityPolicy":"https:\/\/www.business-ereputation.com\/mentions-legales\/","diversityStaffingReport":"https:\/\/www.business-ereputation.com\/mentions-legales\/","address":{"@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#local-main-place-address"},"geo":{"@type":"GeoCoordinates","latitude":"48.841214845734264","longitude":"2.0753873968040737"},"telephone":["+33766933960"],"contactPoint":{"@type":"ContactPoint","telephone":"+33766933960","email":"nicolas@business-ereputation.com"},"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"09:00","closes":"17:00"}],"email":"nicolas@business-ereputation.com","areaServed":"france, belgium, switzerland","priceRange":"$","paymentAccepted":"cards"},{"@type":"Person","@id":"https:\/\/www.business-ereputation.com\/en\/#\/schema\/person\/24cbbae44e5e18f0451cdbd20fffcfea","name":"Nicolas Laustriat","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.business-ereputation.com\/wp-content\/litespeed\/avatar\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1781763521","url":"https:\/\/www.business-ereputation.com\/wp-content\/litespeed\/avatar\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1781763521","contentUrl":"https:\/\/www.business-ereputation.com\/wp-content\/litespeed\/avatar\/1e505ae83c8b16001a489425c695bdeb.jpg?ver=1781763521","caption":"Nicolas Laustriat"},"description":"Dipl\u00f4m\u00e9 du CESI, concepteur, int\u00e9grateur multim\u00e9dia, j\u2019ai longtemps travaill\u00e9 en free-lance d\u00e9but 2000, avant d\u2019int\u00e9grer EQUANCY, cabinet de conseil strat\u00e9gique en Marketing et Communication, o\u00f9 j\u2019ai d\u00e9ploy\u00e9 la nouvelle strat\u00e9gie de communication online de LAFARGE en 2003. Redevenu ind\u00e9pendant en 2006, mon expertise interpelle et me permet en 2009, en plus de mon activit\u00e9 de consultant digital, d\u2019int\u00e9grer la CEGOS en tant que formateur sur les modules Gestion de projet web, e-reputation et r\u00e9f\u00e9rencement. En 2010, j\u2019int\u00e8gre l\u2019INHESJ (Institut National des Hautes Etudes de la S\u00e9curit\u00e9 et la Justice) pour pr\u00e9senter aux grandes entreprises internationales l\u2019\u00e9volution des pratiques d\u2019influence online. J\u2019accompagne aussi bien des grands comptes dans l\u2019excellence de leur utilisation du m\u00e9dia Internet (bonnes pratiques, mutualisation et d\u00e9ploiement, gestion de crise etc.) que des chefs d\u2019entreprise et des marques soucieux de surveiller (et soigner) leur e-reputation ou des agences de communication (en marque blanche). T\u00e9moignages de mes clients : https:\/\/www.business-ereputation.com\/avis-clients\/","sameAs":["https:\/\/nicolas.laustriat.com","https:\/\/fr-fr.facebook.com\/nicolas.laustriat","https:\/\/www.instagram.com\/nicolas_laustriat\/?hl=fr","https:\/\/fr.linkedin.com\/in\/nicolaslaustriat","https:\/\/x.com\/nico_laustriat","https:\/\/www.youtube.com\/channel\/UCVA3dUUiumMximc-S9GEi7w"],"honorificPrefix":"M.","honorificSuffix":"MASTER","birthDate":"1978-01-19","gender":"homme","knowsAbout":["SEO","Ereputation","Digital factory","multisite wordpress"],"knowsLanguage":["Fran\u00e7ais","Anglais"],"jobTitle":"Consultant digital, expert en seo et e-r\u00e9putation","worksFor":"POLEETIC","url":"https:\/\/www.business-ereputation.com\/en\/author\/nlaustriatgmail-com\/"},{"@type":"PostalAddress","@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#local-main-place-address","streetAddress":"12 r\u00e9sidence le clos guillaume","addressLocality":"Bailly","postalCode":"78870","addressRegion":"Yvelines (ile de france)","addressCountry":"FR"},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.business-ereputation.com\/en\/incorrect-business-hours-on-google-why-your-customers-arent-coming-back\/#local-main-organization-logo","url":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/BIG-ICONE-.jpg","contentUrl":"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/07\/BIG-ICONE-.jpg","width":500,"height":500,"caption":"Business Ereputation - Expert Google My Business"}]},"geo.placename":"Bailly","geo.position":{"lat":"48.841214845734264","long":"2.0753873968040737"},"geo.region":"France"},"_links":{"self":[{"href":"https:\/\/www.business-ereputation.com\/en\/wp-json\/wp\/v2\/posts\/14387","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.business-ereputation.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.business-ereputation.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.business-ereputation.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.business-ereputation.com\/en\/wp-json\/wp\/v2\/comments?post=14387"}],"version-history":[{"count":1,"href":"https:\/\/www.business-ereputation.com\/en\/wp-json\/wp\/v2\/posts\/14387\/revisions"}],"predecessor-version":[{"id":14389,"href":"https:\/\/www.business-ereputation.com\/en\/wp-json\/wp\/v2\/posts\/14387\/revisions\/14389"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.business-ereputation.com\/en\/wp-json\/wp\/v2\/media\/14388"}],"wp:attachment":[{"href":"https:\/\/www.business-ereputation.com\/en\/wp-json\/wp\/v2\/media?parent=14387"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.business-ereputation.com\/en\/wp-json\/wp\/v2\/categories?post=14387"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.business-ereputation.com\/en\/wp-json\/wp\/v2\/tags?post=14387"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}