<\/span><\/h2>\nToday's Internet users can't get enough of it. They never miss an opportunity to ask Google <\/strong>about a multitude of different subjects. So, to find charming places, they rely on Google reviews and comments on sites. Indeed, physical visits have become rare and are almost a waste of time for many people. The image a g\u00eete presents on the internet is therefore what they base their choice of accommodation on. Digital image is therefore crucial to attracting and retaining customers. E-reputation<\/strong> is at the heart of g\u00eete management and marketing. <\/p>\nThe higher a B&B's Google rating and the more positive reviews it regularly receives, the better its reputation. On the contrary, when these ratings are poor, it loses credibility and is badly ranked by Google, losing many customers. Reputation is a double-edged sword. If it's good, it helps increase the number of customers and customer satisfaction. If it's not, the number of customers falls considerably. In this case, it's important to find solutions to make it positive. <\/p>\n
That said, a B&B's notoriety is closely linked to its reputation. A g\u00eete that is well ranked by Google inspires more trust and gains notoriety over time. For a g\u00eete to be profitable, owners need to manage their e-reputation to optimize their Google business profile. <\/p>\n
![\"E-reputation](\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/gites.jpg\" "\\"gites\\"")
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