{"id":5545,"date":"2023-03-15T15:58:53","date_gmt":"2023-03-15T15:58:53","guid":{"rendered":"https:\/\/www.business-ereputation.com\/metiers\/e-reputation-of-barbers\/"},"modified":"2025-04-25T09:15:10","modified_gmt":"2025-04-25T09:15:10","slug":"e-reputation-of-barbers","status":"publish","type":"avada_portfolio","link":"https:\/\/www.business-ereputation.com\/en\/metiers\/e-reputation-of-barbers\/","title":{"rendered":"E-reputation of barbers"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"500\" height=\"500\" alt=\"E-reputation of barbers - barbier - Business Ereputation\" title=\"barbier\" src=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/03\/barbier.jpg\" class=\"img-responsive wp-image-5546\" srcset=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/03\/barbier-200x200.jpg 200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/03\/barbier-400x400.jpg 400w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2023\/03\/barbier.jpg 500w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 400px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><strong>In recent years, the trend towards beards and moustaches has enjoyed a resurgence in popularity, and barber shops have become very popular. Many people specialize in this field. If you're also a specialist, you can use the Internet to stand out from the crowd and attract a wide range of customers.  <\/strong><\/p>\n<\/div><div style=\"text-align:center;\"><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_self\" href=\"https:\/\/www.business-ereputation.com\/en\/the-method\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Discover the method<\/span><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">Summary and contents of the page<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.business-ereputation.com\/en\/metiers\/e-reputation-of-barbers\/#How_can_a_barber_achieve_good_visibility_on_the_Internet\" >How can a barber achieve good visibility on the Internet?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.business-ereputation.com\/en\/metiers\/e-reputation-of-barbers\/#What_are_future_barber_customers_looking_for\" >What are future barber customers looking for?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.business-ereputation.com\/en\/metiers\/e-reputation-of-barbers\/#Quality_and_style\" >Quality and style<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.business-ereputation.com\/en\/metiers\/e-reputation-of-barbers\/#A_relaxing_experience\" >A relaxing experience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.business-ereputation.com\/en\/metiers\/e-reputation-of-barbers\/#Excellent_customer_service\" >Excellent customer service<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.business-ereputation.com\/en\/metiers\/e-reputation-of-barbers\/#Why_is_digital_reputation_at_the_heart_of_barbering_trends\" >Why is digital reputation at the heart of barbering trends?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"How_can_a_barber_achieve_good_visibility_on_the_Internet\"><\/span>How can a barber achieve good visibility on the Internet?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>With the increasing use of social media and other digital tools, an <strong>online presence<\/strong> has become essential for any business, including hair salons and barbershops. Good visibility on the internet can help you win more loyal customers and spread the word about your work to a wider audience. In this case, your first objective should be to create a <strong>Facebook page <\/strong>or website for your salon.  <\/p>\n<p>Next, it's important to use clear, crisp images of your products and services to show the work you do. You can also share <strong>before-and-after photos<\/strong>. In addition, make sure that customers can easily find your information on the page, such as opening times and online appointment bookings perhaps.  <\/p>\n<p>By using platforms such as Google Ads, Facebook Ads and Yelp Ads, you can reach a very specific target audience and encourage them to visit your page or book an appointment with you. Finally, don't forget that the best marketing is <strong>word-of-mouth<\/strong>! Ask your former customers to tell their friends and family about you, and be sure to reward those who provide referrals to potential new customers! <\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_are_future_barber_customers_looking_for\"><\/span>What are future barber customers looking for?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Hairstyling remains one of the most important means of expression for any person. As a result, they have quite a few demands on barbers. <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Quality_and_style\"><\/span>Quality and style<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Everyone is different and has different tastes when it comes to hairstyling. The best salons will offer a wide range of possibilities to suit every taste. They will also have the ability to offer advice to find the style that best suits each customer. A good hairdresser will be able to discuss with his client and <strong>create the look <\/strong>that best suits him. Customers will inevitably look for impeccable quality at every stage of the process. However, they will also want the style to be attractive and to appeal to their personality, so that when they leave your salon, they can feel both stylish and satisfied!     <\/p>\n<h3><span class=\"ez-toc-section\" id=\"A_relaxing_experience\"><\/span>A relaxing experience<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Customers are generally looking for a moment when they can take time for themselves and get <strong>a special cut <\/strong>that will transform their look. Indeed, they want to avoid making an appointment into a chore and prefer to consider this experience as a privileged moment where they can focus on improving their health and beauty. In a professional salon, customers want to enjoy a complete service, including not only a haircut tailored to their personal look. They also want <strong>specific treatments<\/strong> that firm and moisturize the scalp, so they can be even more satisfied with the final product.   <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Excellent_customer_service\"><\/span>Excellent customer service<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Future customers who are looking to be treated like special guests when they make their first visit to a salon. This means, of course, that you'll need to offer not only excellent service, but also a pleasant, helpful attitude towards your customers when they enter your salon. <\/p>\n<h2><span class=\"ez-toc-section\" id=\"Why_is_digital_reputation_at_the_heart_of_barbering_trends\"><\/span>Why is digital reputation at the heart of barbering trends?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>While the sector generally comprises independent professionals or small businesses subject to certain limitations linked to the number of employees and budget, it is vital that customers can easily and quickly find out about the services offered by a hairdresser and get in touch with him or her. Digital platforms have been a valuable ally in this challenge, enabling customers to compare not only rates, but also the quality of services offered by each hairdresser. All this is only possible if your online reputation reflects your skills and those of your company or professional practice.  <\/p>\n<p>Trust in the services provided by a barber sometimes tends to be low, and it's essential that a barber can show that he stands behind his work fully. A good rating and an excellent review are the best way to get new customers to get in touch or book an appointment. This further motivates professionals to maintain their digital presence. Finally, while the outward appearance is essential for men looking for a barber, this industry is about much more than trimming the underside of the chin. It's a customer-centric industry, offering relaxing moments while focusing on aesthetics to bring out the best in every male customer.    <\/p>\n<p>See also francenum.gouv.fr: https: <a href=\"https:\/\/www.francenum.gouv.fr\/guides-et-conseils\/communication-et-publicite\/coiffeurs-augmentez-la-visibilite-de-votre-salon\" target=\"_blank\" rel=\"noopener\">\/\/www.francenum.gouv.fr\/guides-et-conseils\/communication-et-publicite\/coiffeurs-augmentez-la-visibilite-de-votre-salon<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1216.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"435\" alt=\"Is Google my business free? - 3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel-e1666180994719 - Business Ereputation\" title=\"3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel\" src=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel-e1666180994719-1024x435.jpg\" class=\"img-responsive wp-image-6083\" srcset=\"https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel-e1666180994719-200x85.jpg 200w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel-e1666180994719-400x170.jpg 400w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel-e1666180994719-600x255.jpg 600w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel-e1666180994719-800x339.jpg 800w, https:\/\/www.business-ereputation.com\/wp-content\/uploads\/2022\/10\/3002779-5-etoiles-icone-notation-examen-symbole-plat-gratuit-vectoriel-e1666180994719.jpg 1176w\" sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 400px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3\"><h2>Are you looking to optimise your Google listing? Want to get genuine, positive customer reviews?<\/h2>\n<p>Discover the simple method that will ensure you always rank first and ahead of your local competitors on Google My Business.<\/p>\n<\/div><div ><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-2 fusion-button-default-span fusion-button-default-type\" target=\"_self\" href=\"https:\/\/www.business-ereputation.com\/en\/the-method\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Discover the method<\/span><\/a><\/div><\/div><\/div><\/div><\/div>\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The importance of reputation and google my business for barbers.<\/p>\n","protected":false},"author":1,"featured_media":5546,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[127],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-5545","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-other-shops"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Barbers: get Google My Business ratings and reviews<\/title>\n<meta name=\"description\" content=\"The importance of reputation and google my business for barbers... 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